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- Tasks: Drive demand generation strategies and execute innovative marketing campaigns across EMEA.
- Company: Join CloudBees, a leader in cloud transformation and developer empowerment.
- Benefits: Enjoy a hybrid work environment, competitive salary, and comprehensive health benefits.
- Why this job: Make a real impact on business growth while collaborating with dynamic teams.
- Qualifications: 6-8 years of B2B demand generation experience and strong ABM skills required.
- Other info: Diverse and inclusive workplace with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
About CloudBees
CloudBees enables enterprises to deliver scalable, compliant, and secure software, empowering developers to do their best work. Seamlessly integrating into any hybrid and heterogeneous environment, CloudBees is more than a tool—it’s a strategic partner in your cloud transformation journey, ensuring security, compliance, and operational efficiency while enhancing the developer experience across your entire software development lifecycle. It allows developers to bring and execute their code anywhere, providing greater flexibility and freedom through fast, self-serve, and secure workflows. CloudBees supports organizations at every step of their DevSecOps journey, whether using Jenkins on-premise or transitioning software delivery to the cloud.
About the Role
CloudBees is seeking a Senior Demand Generation Manager – EMEA to architect and drive regional pipeline growth across EMEA. This role owns the end-to-end EMEA demand motion—from identifying where CloudBees can win across priority markets, to orchestrating programs that generate new opportunities, accelerate complex sales cycles, and expand strategic customer relationships. As the primary marketing partner to the EMEA Sales organization, you will design and execute integrated demand programs that drive both net-new pipeline and revenue expansion. You will lead regional Account-Based Marketing (ABM), field marketing, digital campaigns, and events, ensuring alignment with sales priorities and regional revenue targets. This role also includes direct management of the EMEA Demand Generation Specialist, providing coaching, direction, and operational oversight to ensure high-quality execution across campaigns and events. You’ll operate at the intersection of regional strategy, sales partnership, ABM execution, and performance management, playing a critical role in accelerating CloudBees’ growth across diverse and complex EMEA markets.
Key Responsibilities
- Own the EMEA demand generation strategy, aligned to regional revenue, pipeline, and account growth targets
- Architect and execute ABM programs (1:many and 1:few) for priority EMEA accounts in partnership with Sales and SDR leadership
- Drive integrated campaigns that generate net-new opportunities and expansion pipeline
- Lead regional field marketing initiatives, including industry conferences, executive events, and virtual programs
- Orchestrate multi-channel campaigns across digital, email, content, sales plays, and events
- Partner closely with regional Sales leaders to define target accounts, opportunity priorities, and engagement strategy
- Manage and mentor the EMEA Demand Generation Specialist, providing direction on campaign execution, events, and reporting
- Ensure strong operational execution across campaigns, events, and follow-up processes
- Track, analyze, and report on performance metrics including pipeline contribution, opportunity creation, account engagement, and ROI
- Continuously optimize programs based on data, market feedback, and sales insights
Qualifications
Required:
- 6–8+ years of B2B demand generation experience, ideally supporting regional or enterprise sales teams
- Strong experience running ABM programs aligned to revenue goals
- Experience driving both net-new acquisition and upsell/expansion motions
- Proven success partnering closely with Sales leadership in complex B2B environments
- Experience leading regional field marketing programs, including events and conferences
- Prior experience managing or mentoring team members
- A data-driven mindset with experience owning pipeline-focused metrics
Preferred (not required):
- Experience marketing across multiple EMEA markets with varied buying behaviors
- Familiarity with ABM and marketing automation platforms such as 6sense, Demandbase, Marketo, and Salesforce
- Experience marketing to DevOps, DevSecOps, or technical enterprise audiences
- Comfort operating in fast-moving, transformation-oriented environments
Working Conditions
Hybrid - Full time. Adjustments will be considered to accommodate individual needs in line with applicable equality and disability legislation.
Summary of benefits: Pension, Private Medical, Life Insurance
Equal Opportunity Statement
CloudBees is committed to providing equal opportunities in employment. We value diversity and inclusion and make decisions based on skills, qualifications, and experience. We do not discriminate on the basis of age, disability, gender identity, marital or civil status, pregnancy, maternity, race, religion or belief, sex, or sexual orientation, in accordance with applicable laws.
Data Protection Statement
All personal data collected during the recruitment process will be processed in line with CloudBees’s Privacy Policy and applicable data protection legislation, including the EU General Data Protection Regulation (GDPR).
Disclaimer
This job description provides an overview of the role and key responsibilities. It is not an exhaustive list, and responsibilities may evolve in line with business needs.
Senior Demand Generation Manager employer: CloudBees
Contact Detail:
CloudBees Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Demand Generation Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their goals, especially in demand generation.
✨Tip Number 3
Showcase your achievements! Use specific metrics to demonstrate how you’ve driven pipeline growth or executed successful campaigns in your previous roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed and shows your genuine interest in joining the team.
We think you need these skills to ace Senior Demand Generation Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Demand Generation Manager role. Highlight your experience with ABM programs and any relevant metrics that showcase your success in driving pipeline growth.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of how you've partnered with sales teams and executed successful demand generation strategies in the past.
Showcase Your Data-Driven Mindset: We love candidates who can back up their claims with data. Include any performance metrics or analytics you've used to optimise campaigns and demonstrate your impact on revenue growth.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at CloudBees
✨Know Your Demand Generation Inside Out
Make sure you’re well-versed in demand generation strategies, especially ABM. Brush up on your experience with pipeline growth and how you've successfully partnered with sales teams in the past. Be ready to share specific examples that highlight your achievements.
✨Understand CloudBees' Market Position
Research CloudBees and its role in the DevSecOps space. Familiarise yourself with their products and how they integrate into various environments. This will help you articulate how your skills can directly contribute to their goals and growth.
✨Prepare for Data-Driven Discussions
Since this role requires a data-driven mindset, be prepared to discuss metrics and KPIs you've managed in previous roles. Think about how you’ve tracked performance and optimised campaigns based on data insights, as this will show your analytical capabilities.
✨Showcase Your Leadership Skills
As you'll be managing a team, be ready to talk about your leadership style and experiences. Share examples of how you've mentored team members and ensured high-quality execution across campaigns. This will demonstrate your ability to lead and inspire others.