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- Tasks: Connect Citrix with key partners to drive customer engagement and revenue growth.
- Company: Join Cloud Software Group, a leading cloud solution provider impacting millions globally.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Why this job: Be the ambassador for strategic partnerships and make a real impact in the tech world.
- Qualifications: 8+ years in tech alliances, strong communication skills, and a knack for building relationships.
- Other info: Dynamic environment with a focus on innovation and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a senior Strategic Alliance Specialist to join our global alliances organization. In this role, you will serve as the connective force between Citrix and key strategic alliance partners—ensuring alignment, clarity, and consistent execution across both organizations’ field teams. Your focus will be on driving joint customer engagements, accelerating pipelines, and delivering measurable revenue impact through coordinated partner motions. This position is ideal for someone who excels at building cross‑functional relationships, orchestrating joint account strategies, and turning partnership intent into tangible customer and commercial outcomes.
Key Responsibilities
- Drive Alignment Across Field Teams: Build and maintain strong relationships with partner account teams and Citrix regional sellers. Ensure both organizations are coordinated around target customers, shared priorities, and strategic opportunities. Facilitate effective field‑to‑field engagement and eliminate friction that slows down execution.
- Accelerate Joint Customer Opportunities & Pipeline: Champion a unified value proposition that demonstrates how Citrix and its strategic partners jointly solve customer challenges. Activate high‑value co‑sell opportunities and ensure both sellers understand where and how to position joint solutions. Work with alliance account teams to identify whitespace, prioritise accounts, and drive a consistent pipeline generation motion.
- Drive Revenue & Closed‑Won Outcomes: Partner with sales leadership to track, influence, and accelerate joint deals across Enterprise and Commercial accounts. Engage directly in key customer cycles to reinforce joint value, build trust, and support deal progression. Ensure successful execution of co‑selling strategies that lead to predictable, scalable revenue growth.
- Partner & Channel Collaboration: Support partner go‑to‑market activities by reinforcing joint messaging across partners, distributors, and system integrators. Ensure joint offerings are embedded into partner solution plays, account plans, and field conversations. Educate partners on how Citrix enhances and complements their portfolio to unlock more opportunities.
- Field Enablement & Program Execution: Lead enablement programs, workshops, trainings, and customer/partner events that highlight the strategic alignment between Citrix and key partners. Equip field teams with repeatable plays, clear positioning, and joint win stories to drive consistent execution at scale. Build and operationalise programs that create sustained pipeline and revenue impact.
- Insight, Intelligence & Strategic Guidance: Stay informed on partner strategies, priorities, and customer trends to ensure Citrix stays aligned and relevant. Provide ongoing feedback to Citrix leadership on field needs, competitive insights, customer blockers, and partnership opportunities. Influence internal and partner stakeholders to strengthen the overall alliance and accelerate business outcomes.
Qualifications
- Bachelor’s degree required; postgraduate qualifications are a plus.
- 8+ years of experience working with or within major global technology companies or strategic alliance environments.
- Proven track record influencing cross‑functional account teams and driving co‑sell motions.
- Outstanding communication, relationship‑building, and executive presence skills.
- Strong business acumen with the ability to connect customer needs to joint value propositions and commercial outcomes.
- Demonstrated success in driving pipeline growth, accelerating deal cycles, and contributing to closed‑won revenue.
- Ability to thrive in a fast‑paced, matrixed environment and lead without direct authority.
Summary
This role is all about creating impact through alignment—connecting Citrix and partner field teams, activating joint customer opportunities, and ensuring those opportunities translate into pipeline, revenue, and closed‑won success. You will be the field‑facing ambassador for strategic partnerships, driving execution that advances shared growth goals across regions.
About Us: Cloud Software Group is one of the world’s largest cloud solution providers, serving more than 100 million users around the globe. When you join Cloud Software Group, you are making a difference for real people, each of whom count on our suite of cloud‑based products to get work done — from anywhere. Members of our team will tell you that we value passion for technology and the courage to take risks. Everyone is empowered to learn, dream, and build the future of work. We are on the brink of another Cambrian leap — a moment of immense evolution and growth. And we need your expertise and experience to do it. Now is the perfect time to move your skills to the cloud.
Cloud Software Group is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination. All qualified applicants will receive consideration for employment without regard to age, race, color, creed, sex or gender, sexual orientation, gender identity, gender expression, ethnicity, national origin, ancestry, citizenship, religion, genetic carrier status, disability, pregnancy, childbirth or related medical conditions (including lactation status), marital status, military service, protected veteran status, political activity or affiliation, taking or requesting statutorily protected leave and other protected classifications. If you need a reasonable accommodation due to a disability during any part of the application process, please contact us via the Bridge portal for assistance.
Strategic Alliance GTM Manager – Europe in Bray employer: Cloud Software Group
Contact Detail:
Cloud Software Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Alliance GTM Manager – Europe in Bray
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Prepare for those interviews! Research the company and its partners thoroughly. Understand their goals and how you can contribute to their success. This will help you stand out as someone who’s not just looking for a job, but genuinely interested in making an impact.
✨Tip Number 3
Showcase your achievements! When you get the chance to chat with hiring managers, highlight specific examples of how you've driven revenue or built successful partnerships in the past. Numbers speak volumes, so don’t hold back on sharing your successes.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team. Don’t miss out on the opportunity to be part of something big!
We think you need these skills to ace Strategic Alliance GTM Manager – Europe in Bray
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Strategic Alliance GTM Manager. Highlight your experience in building cross-functional relationships and driving joint customer engagements, as these are key for us.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us how your background aligns with our mission at Cloud Software Group. Share specific examples of how you've driven revenue and closed-won outcomes in previous roles.
Showcase Your Communication Skills: Since this role requires outstanding communication and relationship-building skills, make sure your application reflects that. Use clear, concise language and demonstrate your ability to connect with diverse stakeholders.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss any important updates from us!
How to prepare for a job interview at Cloud Software Group
✨Know Your Alliances
Before the interview, dive deep into understanding Citrix's strategic alliances and partnerships. Familiarise yourself with their joint value propositions and how they solve customer challenges. This knowledge will help you articulate how you can drive alignment and collaboration effectively.
✨Showcase Relationship-Building Skills
Prepare examples that highlight your ability to build and maintain strong relationships across cross-functional teams. Think of specific instances where you've successfully navigated complex stakeholder environments and facilitated effective communication between different parties.
✨Demonstrate Revenue Impact
Be ready to discuss your past experiences in driving revenue growth through strategic partnerships. Use quantifiable metrics to illustrate how your efforts have led to closed-won deals and accelerated pipelines. This will show your potential employer that you understand the importance of measurable outcomes.
✨Engage with Insightful Questions
During the interview, ask insightful questions about Citrix's current partnership strategies and future goals. This not only shows your genuine interest in the role but also demonstrates your strategic thinking and ability to align with their vision for growth.