SDR & Sales Enablement Lead

We are on the lookout for a SDR and Sales Enablement Manager to join our team, based in Bath! As the SDR and Sales Enablement Manager, you will develop and lead our growing SDR team, driving demand and revenue performance. This is a hands-on role, responsible for bridging the Product Marketing function to Sales, SDRs, and other customer-facing roles. You will also be the bridge between marketing and sales to generate, nurture, and qualify sales opportunities for the sales team.

What you’ll do:

• SDR Management
  • Lead and manage the SDR team, including onboarding, training, and ongoing performance management.
  • Drive pipeline generation through outbound calling, email outreach, and social selling tactics.
  • Collaborate with Microsoft to co-generate leads and develop joint go-to-market strategies.
  • Model and coach best practices for building customer relationships and nurturing prospects into qualified leads.
  • Monitor and ensure the team consistently meets or exceeds their lead generation targets.
  • Implement and maintain efficient, repeatable processes that support scalable SDR operations.
  • Set clear expectations and ensure the team understands and achieves both output and outcome KPIs.
  • Promote full utilization of available sales tools and CRM systems to drive productivity and effectiveness.
  • Deliver regular performance reports, providing insight into team progress and areas for improvement.
• Call to actions (CTAs)
  • Develop clear CTAs that speak to buyer insights and embody our value proposition.
  • Responsible for CTAs being promoted consistently across GTM activity.
  • Monitor feedback, performance, and process, proposing adjustments that will improve effectiveness.
• Pitch decks
  • Develop sales pitch decks and talk tracks that align with our value proposition.
  • Work with SMEs to ensure accuracy and alignment.
  • Work with Product Marketing to ensure consistency with one-pagers and website content.
  • Ensure updates are made and communicated internally in a timely manner.
• Enablement
  • Lead on enablement activity across Sales, SDRs, and Field.
  • Run activity programmatically and measure output through skill plans and confidence barometers.
  • Develop and maintain on-demand assets such as call scripts, cheat sheets, battlecards, and recorded pitch deck walkthroughs.

What we’re looking for:

• A natural leader with a passion for motivating and inspiring teams.
• Genuine enthusiasm for sales and outbound calling.
• Strong interest in managing, monitoring, and optimizing sales processes.
• Passion for training and developing both new and seasoned SDRs.
• Excellent reporting and data analysis skills.
• A proactive mindset towards learning and promoting new technologies.
• Highly organized with exceptional attention to detail.
• Proven experience in selling IT services within a Managed Service Provider (MSP) environment.
• Exposure to sales training and coaching, either as a participant or facilitator.
• Demonstrated ability to develop and articulate compelling value propositions.
• Excellent communication and relationship-building skills, with a proactive approach to problem-solving.
• Strong influencing abilities and effective presentation skills.

What we offer:

• Responsible Time Off (uncapped annual leave).
• Fitness Cash Contribution.
• Pension Contribution.
• Employee Assistance Programme.
• Enhanced Maternity & Paternity Leave.
• Life Assurance, Critical Illness, and Income Protection.
• Birthday lunches, a Fun Fund, and more.

We believe that diversity, equity, and inclusion are essential to our success. We are committed to creating a workplace where everyone feels valued, respected, and empowered. We welcome applicants from all backgrounds and strive to build a team that reflects the diverse communities we serve. We encourage candidates of all races, ethnicities, genders, sexual orientations, ages, abilities, and socioeconomic statuses to apply!

Thank you for taking the time to apply and for considering a future with us—we truly appreciate your interest. While we’d love to personally respond to every applicant, please note that due to the high volume of applications, if you do not hear back from us within 2 weeks, kindly consider your application unsuccessful. We wish you all the best in your career journey and hope our paths cross again in the future.