Responsibilities
- CloserStill Media is looking for a French-speaking Marketing Manager to join the marketing team in the Hammersmith Office in London.
- The purpose of this role is to help develop and deliver the marketing strategy that promotes our events to delegates and exhibitors.
- You will work on a fast-growing B2B tech event dedicated to HR and Learning professionals.
- Help deliver audience development plans and ensure marketing communications accurately reflect event positioning and key messaging.
- Collate and write our outbound reach to customers. Excellent communication and writing skills in French are imperative.
- Execute the marketing campaign(s) and report on effectiveness and results, ensuring all elements achieve required performance criteria.
- Driving of the creative and design process for marketing materials.
- This includes briefing, reviewing, and adapting existing assets in line with the marketing strategy and brand guidelines, as well as supporting the creation of new content when needed.
- You have a solid understanding of design principles, can confidently work with creative tools and know how to assess visual assets, ensure consistency, and provide clear, constructive feedback to designers.
- Work closely with the sales team to create sales campaigns focused on both new client growth and increased client retention.
- This includes messaging to drive revenue across all products, such as digital, sponsorships, and future revenue opportunities.
- Follow the overall marketing plan and adapt execution based on response rates, attendee demographics, and industry best practices.
- You’ll be expected to stay agile, spot what’s working (or not), and make smart recommendations to improve performance when relevant.
- Collaborate with partners and sponsors to develop integrated marketing campaigns, lead generation strategies and compelling materials for all revenue streams across live and digital products.
- Oversee and execute community-building and social media strategies that drive engagement, interaction, and brand affinity and could improve the audience experience.
- Manage all planning and execution of the registration process for visitors.
- Responsible for the delivery of all delegates, visitor, and attendee revenue generation, plus development of attendee/delegate pricing strategies and reporting.
- Provide accurate and timely reporting of key marketing statistics and forecasts.
Qualifications
- You will be a creative, self-motivated individual who loves working alongside a great team and across the full marketing mix of channels.
- Some experience in team management - you know how to coordinate others, give direction, and help people deliver.
- You’re dynamic, proactive and enjoy working in a collaborative environment where things move fast.
- Results-driven, with a strong ability to extract insights from campaign data and turn them into actionable improvements.
- Experience working as a Marketing Manager in a similar fast-paced environment.
- Ability to manage multiple projects and deliver them on time and on budget.
- Irreproachable written and verbal communication skills in both French and English.
- Strong skills across key systems and tools - including CRM and CMS platforms, social media tools, email marketing and marketing automation software like HubSpot.
- Experience working with the fundamentals of digital marketing and being able to apply digital principles to campaigns effectively.
- Ability to understand and execute marketing plans, bringing creative input and ensuring alignment with the overall strategy.
- We are seeking someone looking for an opportunity to join a marketing-led company that invests in its brands.
- We particularly want to see evidence of contributing to the development of marketing plans.
- Experience in marketing events is not a prerequisite, but the candidate must demonstrate extensive project management experience.
Marketing Manager (French Speaking) employer: Closerstill Media
CloserStill Media is an exceptional employer located in the vibrant Greater London area, offering a dynamic work culture that prioritises diversity and inclusion. Employees benefit from robust professional development opportunities and a collaborative environment that fosters innovation and teamwork, making it an ideal place for those looking to make a meaningful impact in technology project management.