At a Glance
- Tasks: Create engaging copy for websites, emails, social media, and more.
- Company: Join Cliphair, a leading hair extensions brand with a vibrant team.
- Benefits: Enjoy a competitive salary, hybrid work, and a friendly office vibe.
- Other info: Work in a modern, AI-driven environment with real ownership of your projects.
- Why this job: Be the voice of a brand during an exciting rebranding journey.
- Qualifications: Degree in writing or marketing and proven copywriting experience required.
The predicted salary is between 31000 - 35000 £ per year.
Reports to: Brand & Content Manager
Location: Wallington, SM6 7AH (with a planned office move closer to East Croydon Station)
Working pattern: Hybrid — 2–3 days per week in office
Salary: £31,000 – £35,000 per annum (depending on experience)
About Cliphair
Cliphair is one of the UK’s leading direct-to-consumer human hair extensions brands, with a loyal customer base across the UK, Europe and beyond. We’re a 30-strong, fast-moving team based in South London, scaling fast and rebranding in 2026 — and we’re looking for a Marketing Copywriter to be the voice behind the next chapter.
Purpose of the role
As Marketing Copywriter, you’ll be the voice of Cliphair across every channel that touches our customer — website, email, social, blog, advertising, packaging and campaigns. Working closely with our wider marketing team, designers, photographers and senior leadership, you’ll bring ideas to life with copy that’s clear, compelling and unmistakably on brand. You’ll also play an active role in our 2026 brand launch, helping shape and deliver the messaging behind it.
Key responsibilities
- Write clear, engaging, on-brand copy across our full marketing mix, including website, email, social, blog, advertising, packaging and campaigns.
- Collaborate with the marketing team to develop creative concepts and messaging that align with brand guidelines and commercial objectives.
- Lead email copy end-to-end: editorial development, copywriting, proofreading, and creating wireframes for the design team to bring to life.
- Manage and optimise the blog: planning, writing, performance tracking, and ongoing SEO improvements.
- Research industry trends, customer preferences and competitor activity to inform fresh, relevant content.
- Edit and proofread content for accuracy, grammar and brand consistency before publication.
- Work closely with designers and photographers to coordinate content production and ensure copy and visuals work together.
- Contribute fresh ideas and play an active role in brainstorms and content planning meetings — for blogs, editorial pieces, campaigns, email, and seasonal moments.
- Use AI tools (e.g. Claude) thoughtfully and responsibly to support drafting, editing and ideation, in line with our AI Acceptable Use Policy.
- Support the wider marketing team during our 2026 brand launch with on-message copy across every channel.
- Stay up-to-date with emerging digital marketing trends, tools and best practices to keep our content fresh and effective.
Knowledge, skills and experience
- Degree or equivalent experience in English, Professional Writing, Communications, Marketing or a related field.
- Proven copywriting experience, ideally in a marketing, e-commerce, fashion, beauty or hair environment.
- Exceptional writing, grammar, editing and proofreading skills with a strong command of English.
- Creativity and the ability to think conceptually, generate ideas and adapt your voice for different audiences and channels.
- Familiarity with content management systems (CMS), email platforms and major social channels.
- Working knowledge of SEO principles and keyword research.
- Comfortable using AI tools (e.g. Claude, ChatGPT) thoughtfully as part of the creative process.
- Highly organised, with the ability to manage multiple briefs and deadlines in a fast-paced environment.
- A genuine interest in the hair, beauty or fashion industry.
What we offer
- Competitive salary reviewed annually.
- Discretionary annual Christmas bonus.
- Hybrid working pattern, with a friendly office environment.
- Workplace pension.
- Modern, AI-forward team — we use Claude across the business and invest in tools that help our people do their best work.
- Real ownership of your work in a small, ambitious team scaling internationally.
Marketing Copywriter in Wallington employer: Cliphair
Contact Detail:
Cliphair Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Copywriter in Wallington
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best copywriting work. Make it easy for potential employers to see what you can do — a well-presented portfolio can really set you apart.
✨Tip Number 3
Prepare for interviews by researching the company and its brand voice. Tailor your responses to show how your style aligns with their needs. We want to see that you understand their audience and can speak their language!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage with us directly.
We think you need these skills to ace Marketing Copywriter in Wallington
Some tips for your application 🫡
Show Off Your Copywriting Skills: This is your chance to shine! Make sure your application showcases your best writing. Use clear, engaging language that reflects your style and aligns with Cliphair's brand voice. Remember, we want to see how you can bring ideas to life with your words!
Tailor Your Application: Don’t just send a generic application. Take the time to tailor your CV and cover letter to highlight your relevant experience in marketing and copywriting. Show us how your skills match the job description and why you're the perfect fit for our team.
Be Creative and Conceptual: We love fresh ideas! When writing your application, don’t hesitate to showcase your creativity. Maybe include a unique angle or concept that you think could work for Cliphair. This will help us see your potential as a Marketing Copywriter right from the start.
Apply Through Our Website: Make it easy for us to find your application by applying through our website. It’s straightforward and ensures your application lands in the right hands. Plus, it shows you’re keen on joining our team at Cliphair!
How to prepare for a job interview at Cliphair
✨Know Your Brand
Before the interview, dive deep into Cliphair's brand identity. Familiarise yourself with their products, tone of voice, and recent campaigns. This will help you demonstrate how your copywriting can align with their vision and contribute to their upcoming 2026 brand launch.
✨Showcase Your Portfolio
Bring along a selection of your best copywriting samples that reflect your versatility. Include pieces that showcase your ability to write for different channels like social media, email, and blogs. Be ready to discuss the thought process behind each piece and how it achieved its goals.
✨Prepare for Collaboration Questions
Since the role involves working closely with designers and the marketing team, be prepared to discuss your collaborative experiences. Think of examples where you’ve successfully worked in a team to create compelling content, and how you handled feedback or differing opinions.
✨Stay Current with Trends
Brush up on the latest trends in digital marketing, especially in the beauty and fashion sectors. Being able to discuss current industry trends and how they could influence Cliphair’s content strategy will show your passion and proactive approach to the role.