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- Tasks: Lead marketing strategies and optimise digital performance for a renewable energy company.
- Company: Fast-growing renewable energy installation business with a focus on sustainability.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Why this job: Make a real impact in the renewable energy sector while developing your marketing skills.
- Qualifications: Experience in marketing, strong analytical skills, and familiarity with digital marketing tools.
- Other info: Join a purpose-led team committed to sustainability and diversity.
The predicted salary is between 55000 - 55000 £ per year.
Location: Hybrid / Poole, Dorset
Up to £55,000pa DOE
Our client is a fast-growing renewable energy installation business operating across the South of England. The company specialises in solar PV systems and air source heat pumps for both residential and commercial customers, helping households and organisations transition to cleaner, lower-cost energy.
The Opportunity
This role will take ownership of the company’s marketing performance, lead generation strategy, and marketing systems. Initially, the focus will be on optimising what already works, improving the performance of the existing digital funnel and increasing conversion across current channels. From there, the role will evolve into scaling demand generation, building a predictable, data-driven pipeline that supports sustained commercial growth. It’s a great opportunity for a commercially minded marketer who enjoys blending strategy, analytics, and hands-on campaign execution within a fast-growing business.
What You’ll Be Doing
- You’ll start by getting under the hood of the current marketing activity and improving how it performs.
- Reviewing and refining the existing digital marketing funnel
- Improving conversion rates across current lead generation channels
- Analysing cost-per-lead, cost-per-sale, and marketing ROI
- Optimising campaign structure and performance within Google Ads and paid search
- Improving marketing data visibility through CRM integration and reporting tools
- Working with internal teams and external partners to improve website performance and conversion rates
Once the foundations are optimised, you’ll focus on building a more predictable growth engine.
- Scaling marketing activity based on performance data and growth targets
- Developing long-term acquisition channels such as SEO, reviews, and referrals
- Supporting business development with marketing collateral including case studies, proposals, and capability documents
- Delivering clear marketing performance insights to the leadership team
What We’re Looking For
Essential Experience
- Experience in a marketing, growth, or performance marketing role
- Strong understanding of digital marketing funnels and conversion optimisation
- Hands-on experience managing Google Ads or similar performance marketing platforms
- Experience using CRM systems and marketing automation tools
- Strong analytical capability, with experience using tools such as GA4, Looker Studio, or similar
- Comfortable managing multiple priorities while maintaining strong attention to detail
Nice to Have
- Experience in renewable energy, clean technology, or home services
- Understanding of local service marketing models
- Knowledge of SEO strategy and implementation
- Experience working in scale-up or owner-managed businesses
The Kind of Person Who Will Thrive Here
- Commercially minded and motivated by measurable results
- Comfortable working in a fast-growing, evolving business environment
- Able to translate data into clear actions and decisions
- Proactive and self-driven, with a mindset for continuous improvement
- Interested in building systems and scaling marketing, not just maintaining campaigns.
About Us
Climate17 is a purpose-led, international Renewable Energy & Sustainability recruitment firm. We provide specialist talent acquisition services to organisations seeking to reduce their environmental footprint, as well as those working towards the decarbonisation of the energy sector.
Inclusive Application Process
Climate17 is committed to creating a diverse, inclusive, and equitable workplace. We believe there is no solution to climate change without people. We aim to increase diversity across all areas and as such, we are committed to partnering with clients and candidates to create an inclusive and sustainable regenerative world.
Marketing Manager in Poole employer: Climate17 Ltd
Contact Detail:
Climate17 Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager in Poole
✨Tip Number 1
Get your networking game on! Reach out to people in the renewable energy sector, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, especially those related to digital funnels and conversion optimisation. This gives potential employers a taste of what you can do before they even meet you.
✨Tip Number 3
Prepare for interviews by diving deep into the company’s current marketing strategies. Be ready to discuss how you can optimise their digital funnel and improve conversion rates. Tailoring your approach shows you're genuinely interested and proactive.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Marketing Manager in Poole
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Manager. Highlight your experience with digital marketing funnels and conversion optimisation, as these are key for us. Don’t just list your duties; show how you’ve made a difference in previous roles!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about renewable energy and how your skills align with our goals. Be specific about your achievements and how they relate to the job description.
Showcase Your Analytical Skills: We love data-driven decision-making! In your application, mention any tools you’ve used like GA4 or Looker Studio. Share examples of how your analytical capabilities have led to successful marketing strategies in the past.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Climate17 Ltd
✨Know Your Marketing Metrics
Before the interview, brush up on key marketing metrics like cost-per-lead and ROI. Be ready to discuss how you've used these metrics in past roles to optimise campaigns and drive results. This shows you understand the importance of data in marketing.
✨Familiarise Yourself with Digital Funnels
Get a solid grasp of digital marketing funnels and conversion optimisation strategies. Prepare examples of how you've improved conversion rates in previous positions. This will demonstrate your hands-on experience and strategic thinking.
✨Showcase Your Analytical Skills
Be prepared to talk about the tools you've used for analytics, like GA4 or Looker Studio. Share specific instances where your analytical skills led to actionable insights that improved marketing performance. This will highlight your ability to translate data into results.
✨Emphasise Your Adaptability
Since the company is fast-growing, they’ll want someone who can adapt quickly. Share experiences where you've successfully managed multiple priorities or thrived in a changing environment. This will show you're the proactive, self-driven marketer they're looking for.