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- Tasks: Join us as a Digital Marketing Analyst to optimise website performance through A/B testing and analytics.
- Company: We're a dynamic games and gambling site focused on innovation and growth.
- Benefits: Enjoy hybrid working, free meals, gym membership, and a competitive salary up to £50k.
- Why this job: Be part of a collaborative team in a relaxed office environment while making a real impact.
- Qualifications: Experience with CRO tools, basic coding skills, and a strong analytical mindset are essential.
- Other info: We value diversity and encourage applicants from all backgrounds to apply.
The predicted salary is between 36000 - 60000 £ per year.
Do you have a good knowledge of website conversion rate optimisation, A/B testing and web analytics? You could be progressing your career at a growing games / gambling site.
As a Digital Marketing Analyst you will report to the 'Experimentation Lead' to assist in discovering the best ways to attract and retain customers and will become the SME in this area for the business. Responsibilities will encompass designing, developing and overseeing A/B and multivariate testing, ensuring best practices are followed and maximising usage of CRO tools (Optimizely). You will collaborate with product, design, engineering and marketing teams to develop data-driven experiment ideas that improve user experience and business performance. You will assess the commercial impact and make suggestions that align with business objectives using analytics and reporting insights.
Location / WFH: There is a hybrid work from home policy with three days a week; when you are in the office you will be collaborating with fellow technologists in a relaxed environment in awesome custom-built offices in Sunderland with a range of facilities and perks including free meals at the onsite restaurant as well as membership at the onsite gym.
About you: You have experience of using CRO and A/B testing tools - Optimizely preferred but will consider others. You are tech-savvy and have some basic HTML, CSS and JavaScript coding skills. You have an analytical mindset and commercial acumen. You have experience with Google Web Analytics or similar tools to track and evaluate test performance. You are capable of managing multiple experiments and tests. You are collaborative with great communication skills.
What’s in it for you: As a Digital Marketing Analyst you will earn a competitive package:
- Salary to £50k
- Continual training, learning and career development opportunities
- Bonus
- Pension
- Private medical care
- Plus a range of other perks and benefits
Apply now to find out more about this Digital Marketing Analyst (CRO A/B HTML) opportunity.
At Client Server we believe in a diverse workplace that allows people to play to their strengths and continually learn. We are an equal opportunities employer whose people come from all walks of life and will never discriminate based on race, colour, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. The clients we work with share our values.
Digital Marketing Analyst in Sunderland employer: Client Server
Contact Detail:
Client Server Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Analyst in Sunderland
✨Tip Number 1
Familiarise yourself with the latest trends in conversion rate optimisation (CRO) and A/B testing. Being well-versed in current methodologies will not only boost your confidence but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who work with CRO tools like Optimizely. Engaging in conversations can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Brush up on your HTML, CSS, and JavaScript skills. Even basic knowledge can set you apart from other candidates, as it shows you can collaborate effectively with technical teams.
✨Tip Number 4
Prepare to discuss specific examples of past projects where you've successfully implemented A/B tests or CRO strategies. Highlighting your analytical mindset and commercial acumen will resonate well with the hiring team.
We think you need these skills to ace Digital Marketing Analyst in Sunderland
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with website conversion rate optimisation, A/B testing, and any relevant tools like Optimizely. Use specific examples to demonstrate your skills in these areas.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your analytical mindset and experience with Google Web Analytics can contribute to their goals. Be sure to align your skills with the responsibilities outlined in the job description.
Showcase Relevant Projects: If you have worked on specific projects involving CRO or A/B testing, include them in your application. Describe your role, the tools you used, and the outcomes of those projects to illustrate your capabilities.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for a Digital Marketing Analyst.
How to prepare for a job interview at Client Server
✨Showcase Your A/B Testing Knowledge
Be prepared to discuss your experience with A/B testing and conversion rate optimisation. Bring examples of past projects where you successfully implemented tests, highlighting the tools you used, such as Optimizely, and the results achieved.
✨Demonstrate Analytical Skills
Since the role requires an analytical mindset, be ready to explain how you've used data to drive decisions in previous roles. Discuss specific metrics you tracked and how they influenced your strategies.
✨Familiarise Yourself with HTML and CSS
Brush up on your basic HTML and CSS skills, as these will be beneficial in understanding the technical aspects of the role. You might be asked to demonstrate your knowledge or solve a problem related to coding during the interview.
✨Prepare for Collaborative Scenarios
The job involves working closely with various teams. Think of examples where you've successfully collaborated with others, particularly in a tech or marketing context, and be ready to share how you communicate effectively across departments.
