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- Tasks: Join us as a Digital Marketing Analyst to optimise website performance through A/B testing and analytics.
- Company: Be part of a dynamic games and gambling site that values innovation and growth.
- Benefits: Enjoy hybrid work, free meals, gym membership, and a competitive salary up to £50k.
- Why this job: Make an impact by improving user experience while collaborating in a relaxed, tech-savvy environment.
- Qualifications: Experience with CRO tools, basic coding skills, and a strong analytical mindset are essential.
- Other info: We celebrate diversity and encourage applicants from all backgrounds to apply.
The predicted salary is between 36000 - 60000 £ per year.
Do you have a good knowledge of website conversion rate optimisation, A/B testing and web analytics? You could be progressing your career at a growing games / gambling site. As a Digital Marketing Analyst you will report to the Experimentation Lead to assist in discovering the best ways to attract and retain customers and will become the SME in this area for the business.
Responsibilities will encompass designing, developing and overseeing A/B and multivariate testing, ensuring best practices are followed and maximising usage of CRO tools (Optimizely). You will collaborate with product, design, engineering and marketing teams to develop data driven experiment ideas that improve user experience and business performance. You will assess the commercial impact and make suggestions that align with business objectives using analytics and reporting insights.
Location / WFH: There is a hybrid work from home policy with three days a week; when you are in the office you will be collaborating with fellow technologists in a relaxed environment in awesome custom built offices in Sunderland with a range of facilities and perks including free meals at the onsite restaurant as well as membership at the onsite gym.
About you: You have experience of using CRO and A/B testing tools - Optimizely preferred but will consider others. You are tech savvy and have some basic HTML, CSS and JavaScript coding skills. You have an analytical mindset and commercial acumen. You have experience with Google Web Analytics or similar tools to track and evaluate test performance. You are capable of managing multiple experiments and tests. You are collaborative with great communication skills.
What’s in it for you: As a Digital Marketing Analyst you will earn a competitive package: Salary to £50k, continual training, learning and career development opportunities, bonus, pension, private medical care, plus a range of other perks and benefits.
Apply now to find out more about this opportunity. At Client Server we believe in a diverse workplace that allows people to play to their strengths and continually learn. We are an equal opportunities employer whose people come from all walks of life and will never discriminate based on race, colour, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. The clients we work with share our values.
Digital Marketing Analyst employer: Client Server
Contact Detail:
Client Server Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Analyst
✨Tip Number 1
Familiarise yourself with the latest trends in conversion rate optimisation (CRO) and A/B testing. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Brush up on your HTML, CSS, and JavaScript skills. Even basic knowledge can set you apart from other candidates, especially since the role requires some technical understanding.
✨Tip Number 3
Network with professionals in the digital marketing field, particularly those who specialise in CRO and analytics. Attend relevant webinars or local meetups to make connections that could lead to job referrals.
✨Tip Number 4
Prepare to discuss specific examples of past projects where you've successfully implemented A/B testing or CRO strategies. Being able to showcase your experience will demonstrate your capability and fit for the role.
We think you need these skills to ace Digital Marketing Analyst
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Digital Marketing Analyst. Familiarise yourself with concepts like A/B testing, CRO tools, and web analytics to tailor your application accordingly.
Highlight Relevant Experience: In your CV and cover letter, emphasise any experience you have with CRO and A/B testing tools, especially Optimizely. Mention specific projects where you've successfully improved conversion rates or user experience.
Showcase Technical Skills: Since the role requires basic HTML, CSS, and JavaScript skills, include any relevant technical abilities in your application. Provide examples of how you've used these skills in past roles or projects.
Tailor Your Application: Customise your CV and cover letter to reflect the job description. Use keywords from the listing, such as 'analytical mindset', 'collaborative', and 'commercial acumen', to demonstrate that you are a perfect fit for the position.
How to prepare for a job interview at Client Server
✨Showcase Your A/B Testing Knowledge
Be prepared to discuss your experience with A/B testing and conversion rate optimisation. Highlight specific examples of tests you've conducted, the tools you used (like Optimizely), and the outcomes. This will demonstrate your expertise and understanding of the role.
✨Demonstrate Analytical Skills
Since the role requires an analytical mindset, be ready to explain how you've used data to drive decisions in past projects. Discuss any experience with Google Web Analytics or similar tools, and how you've evaluated test performance to inform business strategies.
✨Emphasise Collaboration
The position involves working closely with various teams. Share examples of how you've successfully collaborated with product, design, engineering, and marketing teams in previous roles. This will show that you're a team player who can communicate effectively across departments.
✨Prepare for Technical Questions
Brush up on your basic HTML, CSS, and JavaScript skills, as these are relevant to the role. Be ready to answer technical questions or even solve problems on the spot, as this will showcase your tech-savviness and ability to handle the technical aspects of the job.
