At a Glance
- Tasks: Lead organic search campaigns and develop SEO strategies for diverse clients.
- Company: Join ClickThrough Marketing, a dynamic digital performance agency focused on client sales growth.
- Benefits: Enjoy remote work options, career development, and a great work-life balance.
- Other info: Opportunity to work with emerging brands and embrace continuous learning in a rapidly evolving industry.
- Why this job: Be part of a fast-paced environment where your SEO expertise drives real client success.
- Qualifications: 3+ years of SEO experience with strong technical skills and a strategic mindset required.
The predicted salary is between 30000 - 42000 £ per year.
Location: Remote working or office based - Lichfield (near Birmingham) or Manchester.
ClickThrough Marketing is a digital performance marketing agency whose purpose is to deliver sales growth and a competitive business advantage to its clients. Working across a diverse range of clients, we employ a talented group of people with a passion for helping our clients grow sales using Paid Search, SEO, Social Media, Content Marketing, A/B Testing and Growth Driven Web Design. We strive to create a rewarding working environment, job satisfaction and happiness for our people by offering them career development, opportunity to work on emerging brands, excellent work life balance and wellbeing.
Primary role objectives and responsibilities:
- It’s a fast-paced and strategic role, ideal for a seasoned SEO professional who enjoys variety and direct client engagement.
- You’ll lead organic search campaigns across a diverse client portfolio, managing everything from strategic planning (on-page, off-page and technical SEO) and performance analysis to reporting and client communications.
What will you be doing?
- Developing and executing end-to-end SEO strategies aligned with client KPIs and broader business goals.
- Conducting deep-dive analyses across technical, on-page and off-page SEO to identify growth opportunities.
- Collaborating with channel specialists in Content, Outreach, Paid Search, Social Media, and CRO/UX to deliver integrated performance.
- Creating and presenting clear, actionable insights and recommendations backed by data.
- Translating complex technical concepts into client-friendly language.
- Building trusted relationships with clients and internal stakeholders alike.
What are we looking for?
- SEO Expertise: you have 3+ years of experience in SEO (preferably agency-side) with a strong grasp of on-page, off-page, and technical SEO best practices.
- Strategic Superstar: you understand SEO’s role within a broader digital marketing context and know how to build campaigns that connect content, CRO / UX, paid search and commercial goals.
- Technically Proficient: you’re comfortable with tools like Semrush, GA4, Search Console, Looker Studio, Screaming Frog and Ahrefs, and have hands-on experience with site audits, traffic analyses, and structured data.
- Confident Communicator: you can hold your own in client meetings, clearly communicate complex concepts, and build rapport quickly - whether on calls, in person, or via email.
- Analytical & Detailed Oriented: you love digging into data, spotting patterns, and using insights to solve problems and inform smarter strategies.
- Adaptable & Organised: you thrive in a dynamic environment, manage time well, and deliver high-quality work across a varied client base.
- Curious & Proactive: you’re a driven investigator, with a passion for your channel and a deep understanding of the brands, products and services you work with.
- Relentless Learning: it’s one of the core values we live by. Our industry is moving at pace with AI becoming more prominent. You’ll grow alongside it, actively seeking feedback and growth opportunities.
Nice to have (desirable):
- Experience in back-end technical SEO implementation using AI tools to unlock insights and drive efficiency.
- Creating content optimised for search or conversion.
- Building backlinks through outreach strategies.
- Working in an integrated way to support CRO / UX, PPC, Social Media or Outreach / Digital PR to maximise results.
Organic Search Specialist in Lichfield employer: Clickthrough Marketing
ClickThrough Marketing is an exceptional employer that prioritises employee growth and satisfaction, offering a dynamic work environment whether you choose to work remotely or from our offices in Lichfield or Manchester. With a strong focus on career development, a healthy work-life balance, and the opportunity to engage with a diverse range of clients, we empower our team to thrive in their roles while fostering a culture of continuous learning and collaboration.
StudySmarter Expert Advice🤫
We think this is how you could land Organic Search Specialist in Lichfield
✨Tip Number 1
Familiarise yourself with the latest SEO tools and trends. Since the role requires proficiency in tools like Semrush and Ahrefs, consider taking online courses or tutorials to sharpen your skills and demonstrate your commitment to staying updated.
✨Tip Number 2
Network with professionals in the SEO field. Join relevant online communities or attend industry events to connect with others who can provide insights or even referrals for the position at ClickThrough Marketing.
✨Tip Number 3
Prepare to discuss your past SEO campaigns in detail. Be ready to share specific examples of how you've driven results for clients, as this will showcase your expertise and strategic thinking during interviews.
✨Tip Number 4
Showcase your communication skills by practising how to explain complex SEO concepts in simple terms. This is crucial for building rapport with clients, so consider role-playing with a friend or mentor to refine your approach.
We think you need these skills to ace Organic Search Specialist in Lichfield
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights your 3+ years of SEO experience, focusing on your expertise in on-page, off-page, and technical SEO. Use specific examples that demonstrate your strategic thinking and successful campaigns.
Craft a Compelling Cover Letter:In your cover letter, express your passion for SEO and digital marketing. Mention how your skills align with the role's requirements, particularly your ability to communicate complex concepts clearly and build client relationships.
Showcase Your Technical Skills:Include a section in your application that lists the tools you are proficient in, such as Semrush, GA4, and Ahrefs. Provide examples of how you've used these tools in past roles to drive results.
Demonstrate Your Analytical Mindset:Highlight your analytical skills by discussing specific instances where you've used data to inform strategies or solve problems. This could include traffic analyses or site audits that led to significant improvements.
How to prepare for a job interview at Clickthrough Marketing
✨Showcase Your SEO Expertise
Be prepared to discuss your experience in SEO, particularly focusing on on-page, off-page, and technical aspects. Highlight specific campaigns you've worked on and the results achieved, as this will demonstrate your capability and understanding of the role.
✨Communicate Clearly and Confidently
Since the role involves client engagement, practice explaining complex SEO concepts in simple terms. This will not only show your expertise but also your ability to build rapport with clients, which is crucial for success in this position.
✨Demonstrate Analytical Skills
Prepare to discuss how you analyse data to inform your strategies. Bring examples of how you've used tools like Semrush or Google Analytics to identify growth opportunities and improve campaign performance.
✨Emphasise Adaptability and Curiosity
The digital marketing landscape is always changing, so be ready to talk about how you stay updated with industry trends and adapt your strategies accordingly. Share instances where you've proactively sought out learning opportunities or feedback to enhance your skills.
