At a Glance
- Tasks: Translate market insights into compelling narratives for sales and customer engagement.
- Company: Join a purpose-driven tech company focused on social impact and innovation.
- Benefits: Remote work, inclusive culture, and opportunities for professional growth.
- Other info: Collaborate with diverse teams in a fast-paced, dynamic environment.
- Why this job: Make a real difference by shaping marketing strategies that drive social change.
- Qualifications: Experience in SaaS marketing and strong storytelling skills required.
The predicted salary is between 60000 - 80000 € per year.
About the role
We're looking for an Industry Marketer to join our international marketing team. This is a hands-on individual contributor role at the intersection of customers, field teams and product, focused on translating real market insight into messaging and narratives that land in live sales and customer contexts.
You'll work closely with Growth, Sales and Customer Success teams across EMEA and APAC, partnering with global Product Marketing and Advocacy to ensure our go-to-market approach reflects what's truly happening in the field. You'll operate in an AI‐native environment, owning human-in-the-loop validation to bring judgement, accuracy and market credibility to everything that ships.
What you'll be doing
- Embed with regional Growth, Sales and Customer Success teams to test, validate and refine messaging in live pipeline and customer conversations.
- Translate frontline insight into clear, reusable narratives, proof points and messaging frameworks that can be deployed at scale.
- Review and approve AI‐generated and partner‐produced marketing outputs, ensuring accuracy, inclusivity, regional relevance and readiness for customer use.
- Partner with field marketing, product marketing and advocacy to shape campaigns, events and customer stories rooted in real outcomes.
- Track adoption and impact of deployed content, feeding insights back into marketing and product teams to strengthen positioning and focus.
What you'll bring
- Experience in SaaS growth or product marketing, with a strong understanding of how marketing supports pipeline and revenue outcomes.
- Excellent narrative judgement and storytelling skills, with confidence reviewing and improving work produced by AI, agencies or cross‐functional partners.
- Comfort working in ambiguous, fast‐moving environments, balancing strategic thinking with hands‐on execution.
- Strong stakeholder partnership skills, with the credibility to work closely with Sales, Customer Success and customer‐facing teams.
- Knowledge of, or connection to, the charity or not‐for‐profit sector, through professional experience or personal involvement.
Blackbaud powers social impact through purpose‐driven technology and responsible AI. Guided by our Intelligence for Good vision, we're building a culture where innovation, trust, and human expertise come together to help organizations make a greater difference in the world. Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.
Senior Industry Marketer in London employer: Clickcast
At Blackbaud, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. Our commitment to social impact through purpose-driven technology creates a meaningful environment where employees can thrive and grow, particularly in the Senior Industry Marketer role. With opportunities for professional development and a focus on inclusivity, we empower our team members to make a real difference in the world while enjoying the flexibility of a remote working arrangement.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Industry Marketer in London
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Showcase your skills! Create a portfolio or a personal website that highlights your best work and achievements. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to the role. We recommend doing mock interviews with friends or using online resources to boost your confidence.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Senior Industry Marketer in London
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with our values and the specific role of Senior Industry Marketer. Show us that you get what we're about!
Showcase Your Storytelling Skills:Since this role is all about translating insights into compelling narratives, make sure to highlight your storytelling abilities in your application. Share examples of how you've crafted messages that have made an impact in previous roles.
Be Authentic:We love genuine applications! Don’t be afraid to let your personality shine through. Share your passion for marketing and how it aligns with our mission at StudySmarter. Authenticity goes a long way!
Apply Through Our Website:To ensure your application gets the attention it deserves, make sure to apply directly through our website. It’s the best way for us to keep track of your application and connect with you quickly!
How to prepare for a job interview at Clickcast
✨Know Your Audience
Before the interview, research the company and its target market. Understand their mission and how they operate in the charity or not-for-profit sector. This will help you tailor your responses to show that you can effectively translate market insights into compelling narratives.
✨Showcase Your Storytelling Skills
Prepare examples of how you've successfully crafted messaging frameworks in previous roles. Be ready to discuss specific campaigns or projects where your narrative judgement made a difference. This will demonstrate your ability to create impactful content that resonates with customers.
✨Emphasise Collaboration
Highlight your experience working with cross-functional teams, especially Sales and Customer Success. Share stories that illustrate your ability to partner effectively and how you’ve contributed to refining messaging based on frontline insights. This shows you’re a team player who values collaboration.
✨Be Ready for AI Discussions
Since the role involves reviewing AI-generated content, brush up on your understanding of AI in marketing. Be prepared to discuss how you would ensure accuracy and relevance in AI outputs. This will show that you’re comfortable operating in an AI-native environment and can bring human judgement to the table.
