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- Tasks: Own and deliver the email marketing strategy, managing Klaviyo and customer lifecycle journeys.
- Company: Join a rapidly growing eCommerce brand based in Gloucestershire.
- Benefits: Enjoy a data-driven environment with opportunities for growth and creativity.
- Why this job: Make a real impact by connecting with customers and driving revenue through innovative campaigns.
- Qualifications: Solid experience in email marketing, especially with DTC brands and Klaviyo.
- Other info: Ideal for Email Marketing Specialists or CRM Managers looking to take ownership.
The predicted salary is between 36000 - 60000 £ per year.
The Email Marketing Specialist role sits within the Global Digital Marketing Team, reporting to the Global Digital Lead, and will be hands-on with email platforms (ideally HubSpot). This is a hybrid role based in the City of London. Email Marketing Manager Responsibilities: This role is designed to take full ownership of our global email marketing infrastructure and performance. Key areas of focus include:Email Health & Deliverability: Improving sender reputation, inbox placement, open rates, and list hygiene.Segmentation & Targeting: Shifting away from broad, batch-and-blast sends towards more strategic, personalised workflows.Re-engagement Campaigns: Driving reactivation among both candidate and client audiences.Technical Integration & Support: Collaborating closely with the CRM Manager to o…
Email Marketing Manager employer: Click To Hired
Contact Detail:
Click To Hired Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email Marketing Manager
✨Tip Number 1
Familiarise yourself with Klaviyo if you haven't already. Since this role requires solid experience with the platform, consider exploring its features and functionalities through online tutorials or webinars to demonstrate your knowledge during the interview.
✨Tip Number 2
Showcase your understanding of customer lifecycle journeys. Prepare examples of how you've successfully managed email campaigns that engage customers at different stages, as this will highlight your strategic thinking and ability to drive retention.
✨Tip Number 3
Be ready to discuss data-driven insights. Think of specific instances where you've used analytics to optimise email performance metrics, as this will demonstrate your analytical skills and your ability to contribute to revenue growth.
✨Tip Number 4
Network with professionals in the eCommerce space. Engaging with others in the industry can provide valuable insights and connections that may help you stand out as a candidate for this role.
We think you need these skills to ace Email Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with email marketing, particularly with DTC brands and Klaviyo. Use specific examples of campaigns you've managed and the results achieved to demonstrate your expertise.
Craft a Compelling Cover Letter: In your cover letter, express your passion for email marketing and how your skills align with the company's goals. Mention your experience in managing customer lifecycle journeys and how you can contribute to their data-driven approach.
Showcase Data-Driven Achievements: When detailing your previous roles, focus on quantifiable achievements. Include metrics such as open rates, click-through rates, and revenue growth that resulted from your email marketing strategies.
Highlight Collaboration Skills: Since the role involves working closely with various teams, emphasise your ability to collaborate effectively. Provide examples of how you've worked with content or digital teams to enhance email marketing efforts.
How to prepare for a job interview at Click To Hired
✨Showcase Your Klaviyo Expertise
Make sure to highlight your experience with the Klaviyo platform during the interview. Be prepared to discuss specific campaigns you've managed, automation flows you've created, and how you've optimised deliverability in past roles.
✨Demonstrate Data-Driven Decision Making
Since this role is heavily focused on data, come equipped with examples of how you've used data insights to drive email marketing strategies. Discuss metrics you've tracked and how you've adjusted campaigns based on performance.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve hypothetical problems related to email marketing. Think about how you would approach customer lifecycle journeys or retention campaigns, and be ready to explain your thought process.
✨Align with Company Values
Research the eCommerce brand's values and mission. During the interview, express how your personal values align with theirs and how you can contribute to their entrepreneurial spirit and data-driven approach.
