At a Glance
- Tasks: Drive innovative marketing strategies across diverse sectors, from industrial cables to nightlife.
- Company: Cleveland Cable Company, the UK's largest cable distributor with exciting business ventures.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Join a vibrant team in Middlesbrough with opportunities for creativity and leadership.
- Why this job: Be a key player in shaping brand presence and making an impact across multiple industries.
- Qualifications: 3-5 years in marketing management, with B2B and B2C experience preferred.
The predicted salary is between 40000 - 50000 £ per year.
Cleveland Cable Company is the UK's largest cable distributor, known for delivering high-quality products and exceptional service globally. Our portfolio includes diverse and exciting businesses, such as Superlec Direct and The Keys in Yarm. We are looking for a dynamic, versatile, and strategic Group Marketing Manager to drive the brand presence and marketing strategies across these unique sectors.
The Role
As our Group Marketing Manager, you won’t be boxed into just one industry. One day you might be optimising B2B digital campaigns for industrial cables, and the next you could be planning a high-profile event promotion for a luxury restaurant and nightlife venue. Based at our Middlesbrough branch, you will head the marketing efforts, managing a team to deliver creative, data-driven campaigns that boost brand awareness and revenue across the group.
Key Responsibilities
- Multi-Brand Strategy: Develop and execute tailored marketing strategies for Cleveland Cable Company, Superlec, and The Keys.
- Digital & Social Media: Oversee SEO, PPC, email marketing, and social media channels across B2B and B2C platforms.
- Content & Campaign Creation: Lead the creation of engaging content, promotional materials, and advertising campaigns.
- Event Promotion: Drive footfall and bookings for The Keys through innovative local marketing, PR, and nightlife event promotions.
- Analytics & Reporting: Monitor, analyze, and report on the performance of all marketing campaigns to ensure strong ROI.
- Team Leadership: Guide and mentor internal marketing staff and manage relationships with external agencies.
What We Are Looking For
- Experience: Minimum 3–5 years of experience in a marketing management role (experience handling both B2B and B2C/hospitality is a massive benefit).
- Versatility: The ability to seamlessly switch mindsets between corporate industrial distribution and fast-paced hospitality.
- Digital Savvy: Strong knowledge of Google Analytics, social media management tools, and e-commerce platforms.
- Communication: Exceptional copywriting, communication, and networking skills.
- Location: Ability to work full-time from our Middlesbrough office, with occasional travel to other local sites.
Geoup Marketing Manager employer: Cleveland Cable Company
Cleveland Cable Company is an exceptional employer, offering a vibrant work culture that fosters creativity and innovation across diverse sectors. As the UK's largest cable distributor, employees benefit from unique opportunities to engage in both B2B and B2C marketing strategies, while enjoying a supportive environment that prioritises professional growth and development. Located in Middlesbrough, team members can thrive in a dynamic setting that encourages collaboration and offers exciting challenges in both industrial and hospitality markets.
StudySmarter Expert Advice🤫
We think this is how you could land Geoup Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Cleveland Cable Company and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Cleveland Cable Company are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Cleveland Cable Company on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Cleveland Cable Company. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Geoup Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Cleveland Cable Company. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Cleveland Cable Company:Show us that you’ve done your homework! In your application, briefly mention what you admire about Cleveland Cable Company’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Cleveland Cable Company
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Cleveland Cable Company will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Cleveland Cable Company, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
