At a Glance
- Tasks: Lead brand design initiatives and create immersive experiences across digital and physical channels.
- Company: Fast-growing tech startup with a focus on innovation and collaboration.
- Benefits: Competitive pay, equity options, flexible work-life balance, and generous parental leave.
- Other info: Inclusive culture encouraging diverse applicants and offering regular socials and mental health support.
- Why this job: Shape a brand that resonates and make a real impact in a dynamic environment.
- Qualifications: Experience in studio environments and a strong portfolio of trend-leading brands.
Lead Brand Designer
We’re seeking a Lead Brand Designer to elevate our brand across every touchpoint. In this role, you’ll be responsible for refining and expanding our brand guidelines while ensuring seamless implementation across all experiences.
About The Role
Collaboration is at the heart of this role as you will work closely with Art Directors and other creative partners, contributing your expertise and shaping a brand that resonates consistently.
Key Responsibilities
- Develop and maintain comprehensive brand guidelines for consistency across all touchpoints.
- Define and evolve the brand identity to reflect our vision and values.
- Lead graphic design initiatives across digital and physical channels.
- Ensure typography supports the brand’s voice and storytelling.
- Collaborate with motion designers on graphics and animation.
- Conceptualise and execute campaign design that engages and inspires audiences.
- Build immersive brand worlds that elevate the overall experience.
- Shape the UX vision to align with brand principles across products.
- Support product launches with cohesive design systems and assets.
- Drive web design projects for visually compelling and functional experiences.
- Lead digital editorial design, including content layouts and visual storytelling.
What We’re Looking For
- Studio experience from renowned agencies or small high-impact studios.
- Proven track record of building and maintaining trend‑leading brands.
- Growth mindset with curiosity to iterate and improve continuously.
- Comfort with a DIY, roll‑up‑your‑sleeves culture while maintaining high design standards.
- User‑obsessed approach ensuring design decisions are audience‑driven.
- Ability to lead by example, raising the design output of the entire team.
- Fluent in the language of product design, bridging brand and product experiences.
What Do You Get for All Your Hard Work?
- A competitive compensation package (base + equity) with bi‑annual reviews aligned to quarterly OKR cycles.
- Work at one of the fastest‑growing tech startups backed by top VC firms.
- Clear progression plan to grow by leading others and owning impact.
- Flexibility and support for balanced work‑life.
- Global distribution; US team fully remote with virtual socials and an annual company off‑site.
Other Benefits
- Company‑wide performance reviews every 6 months.
- Generous pay increases for high‑performers.
- Equity top‑ups for promoted members.
- Employer‑matched pension (UK) or 401(k) (US).
- Medical, dental and vision insurance.
- Generous parental leave.
- 1 month paid sabbatical after 4 years.
- Regular socials and in‑person activities.
- OpenAI subscription paid.
- Online mental health support.
- And many more!
Welcoming Everyone!
We strongly encourage applications from people of colour, the LGBTQ+ community, people with disabilities, neuro‑divergent people, parents, carers, and those from lower socio‑economic backgrounds. If there’s anything we can do to accommodate your specific situation, please let us know.
Lead Designer, Web & Digital employer: cleo
Cleo is an exceptional employer that prioritises the financial health of its users while fostering a collaborative and innovative work culture. With flexible hybrid working options and a competitive salary, employees are encouraged to grow through mentorship and cross-functional teamwork, making it a rewarding place for those passionate about machine learning and impactful solutions.
StudySmarter Expert Advice🤫
We think this is how you could land Lead Designer, Web & Digital
✨Show Off Your Skills with a Killer Portfolio
As a graphic designer, your portfolio is your secret weapon! Make sure it's not just a collection of your work but showcases your creative process too. Use platforms like Behance or Dribbble to share your designs and gain visibility within the design community.
✨Get Involved in Design Meetups
Networking is key in the design world! Check out local design meetups or workshops where you can connect with other creatives and potential employers. This is a goldmine for finding unadvertised job openings at companies like cleo.
✨Tailor Your Applications
When you’re applying for a full-time role at a creative company like cleo, don’t go for a one-size-fits-all approach. Ensure your application highlights specific projects or styles that align with their brand image, showing that you’re a perfect fit for their team.
✨Leverage Social Media
Don't underestimate the power of social media in landing your dream design job! Share your work on platforms like Instagram or Pinterest, and engage with accounts from your desired companies—this could put you on their radar before they start hiring.
We think you need these skills to ace Lead Designer, Web & Digital
Some tips for your application 🫡
Showcase Your Portfolio:Your portfolio is your visual CV! Make sure to include a link to your best design projects that showcase your creativity and versatility. Tailor it to include works that relate to the kind of design work cleo does, so they can see you in action.
Tailor Your CV for Design:When crafting your CV, highlight your design skills and software proficiencies, like Adobe Creative Suite or Sketch. Mention any relevant experience you have with branding, UI/UX design, or typography, as we want to see how you fit in with the creative team at cleo.
Craft a Compelling Cover Letter:In your cover letter, share your design philosophy and what excites you about working at cleo. Let us know how you approach your design projects and any specific campaigns or themes that resonate with you, showing we’re not just a good fit but a perfect match!
Highlight Collaboration Skills:As a graphic designer, you often work with various teams and stakeholders. In your application, mention experiences where you've collaborated with others to bring a project to life, whether it's with clients, writers, or developers. This shows you can thrive in a team environment, which is key at cleo.
How to prepare for a job interview at cleo
✨Get Your Portfolio Ready
Your portfolio is your secret weapon in graphic design interviews! Make sure it's showing off your best work, with a variety of styles and projects that highlight different skills — from branding to digital illustration. Be prepared to talk through each piece, focusing on your creative process and the tools you used.
✨Know Your Design Tools Inside Out
Familiarity with software like Adobe Creative Suite is a must! Brush up on your skills with Photoshop, Illustrator, and InDesign, as interviewers might dive into specific technical questions or ask for your workflow. If you’ve worked with any innovative tools or techniques, don't hesitate to showcase that expertise!
✨Prepare for Design Challenges
Some companies may throw a design challenge your way during the interview! This might involve sketching out ideas or solving a branding issue on the spot. Practising these quick thinking exercises beforehand can help us show off our creativity and adaptability.
✨Passion Counts
For a full-time position, showing genuine enthusiasm for design is key! Talk about your inspirations, the projects you're excited about, and why you're drawn to cleo. They want to see not just a skilled designer, but someone who'll bring passion and fresh ideas to the team.
