Head of Pricing and Packaging

Join Cleo to shape the future of financial advisory in a hyper‑intelligent, globally distributed team.

At Cleo we’re building a fintech app that transforms humanity’s relationship with money. With a profitable, fast‑growing unicorn, we deliver hyper‑intelligent financial advice to anyone, anywhere.

Cleo is a rare success story: a profitable, fast‑growing unicorn with over $200 million in ARR, growing 2× year‑over‑year. We’re a high‑bar team of brilliant, driven individuals passionate about real impact.

The Head of Pricing & Packaging owns our subscription offering and monetisation strategy: bundling, pricing, positioning to drive sustainable growth in paid subscribers and revenue.

• Own Pricing & Packaging Strategy: develop end‑to‑end pricing and tier packaging, ensuring competitiveness and commercial soundness.
• Define feature bundling: bundle existing and new features into clear, differentiated tiers.
• Stay on roadmap: optimise our monetisation and subscription model with product teams.
• Decision making & Cross‑Functional Leadership: collaborate with Product, Commercial, Lending and Analytics to scope and run experiments.
• Commercial & Financial Analysis: build feature‑level P&Ls and business cases; analyse conversion, retention, ARPU, LTV; run analysis hands‑on in Excel.
• Translate insight into propositions: work with User Research and Product Analysts to synthesise behavioural data into concrete pricing recommendations.
• Build & Scale the Function: hire and develop a team; define experimentation frameworks and guardrails; act as the internal authority on subscription monetisation.

• 6–10+ years in pricing, packaging, monetisation or product marketing.
• Strong commercial and financial acumen; track record of growing revenue.
• Hands‑on Excel: build models, scenarios and business cases yourself.
• Deep understanding of consumer subscription businesses.
• Strong product sense and value‑proposition design intuition.
• Experience running experiments inside or alongside product squads.
• Confident influencing senior stakeholders.
• Knowledge of the US financial market preferred.

• Competitive compensation (base + equity) with bi‑annual reviews aligned to quarterly OKR cycles.
• Work at one of the fastest‑growing tech startups backed by top VC firms.
• Clear progression plan: grow, lead, challenge the status quo with complete support.
• Flexibility: work where you work best; global team; hybrid option for London; travel costs covered.

• Company‑wide reviews every 6 months.
• Generous pay increases for high‑performing team members.
• Equity top‑ups for promoted team members.
• 25 days annual leave + public holidays + 1 day per year at Cleo (up to 30 days).
• 6% employer‑matched pension in the UK.
• Private Medical Insurance via Vitality, dental cover and life assurance.
• Enhanced parental leave.
• 1 month paid sabbatical after 4 years at Cleo.
• Regular socials and activities, online and in‑person.
• We’ll pay for your OpenAI subscription.
• Online mental health support via Spill.
• Workplace Nursery Scheme.
• And many more!

We strongly encourage applications from people of colour, the LGBTQ+ community, people with disabilities, neurodivergent people, parents, carers, and people from lower socio‑economic backgrounds. If there’s anything we can do to accommodate your specific situation, please let us know.