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- Tasks: Create engaging digital content and optimise marketing campaigns to drive business growth.
- Company: Join CLEO Systems, a forward-thinking health tech company making waves in healthcare.
- Benefits: Salary up to £29,000, private GP access, free counselling, and ongoing learning opportunities.
- Why this job: Make a real impact in healthcare technology while showcasing your creativity and innovation.
- Qualifications: 3+ years in digital marketing with strong skills in CRM, analytics, and design tools.
- Other info: Remote/hybrid work with a supportive team culture and excellent career development.
The predicted salary is between 24000 - 36000 £ per year.
Join CLEO Systems and help shape the future of healthcare technology. At CLEO Systems, we take a refreshingly different approach to empowering clinicians through innovative digital solutions. As a growing health tech business (and a proud subsidiary of IC24, a leading not-for-profit social enterprise), we’re looking for a Digital Marketing Executive who’s creative, collaborative, and excited to make a real impact to join our growing marketing team. This is a hands-on role where your ideas matter, your work is visible, and your campaigns directly support business growth.
What you’ll be doing:
- Create engaging digital and video content for our website, social media, and marketing collateral, aligned with brand and audience needs.
- Manage and optimise HubSpot CRM for lead generation, segmentation, and campaign reporting.
- Plan, execute, and optimise digital marketing campaigns across social, paid, and web channels.
- Support event marketing, including UK health tech conferences and industry events.
- Collaborate on website development and improve SEO performance.
- Develop and implement SEO strategies to grow organic traffic.
- Manage and optimise PPC campaigns (Google Ads, LinkedIn Ads), tracking ROI.
- Analyse performance using Google Analytics and HubSpot, producing clear monthly reports.
- Work with internal teams and external partners on joint marketing campaigns.
What we’re looking for:
- 3+ years’ experience in digital marketing.
- Degree in Marketing, Business, or equivalent practical experience.
- Proven experience delivering digital marketing initiatives that drive leads and sales.
- Strong commercial mindset with a strategic and creative approach.
- Confidence working with CRM systems, paid media, and analytics tools.
- An eye for design and experience using tools such as Adobe Creative Suite.
- Excellent communication skills and the ability to explain complex technical subjects clearly.
- A positive, can-do attitude with a curiosity for innovation in healthcare tech.
What’s in it for you?
- Salary up to £29,000, depending on experience.
- Benenden Health – private GP access and secondary care support.
- Free 24/7 independent counselling service.
- Reward and discount platform.
- Ongoing learning and development opportunities.
Due to the nature of this position, employment is subject to proof of eligibility to work in the UK, completion of a satisfactory basic DBS disclosure and two references. Remote/Hybrid (occasional travel may be required to Ashford/Kent) Monday to Friday, 37.5 hours per week.
About CLEO Systems:
CLEO Systems is part of Integrated Care 24 (IC24), a leading not-for-profit social enterprise delivering NHS 111, GP out-of-hours services, and innovative healthcare solutions to over 6 million patients across the UK.
Diversity and Inclusion:
At CLEO Systems, we celebrate innovative ideas and bold individuals. We are committed to equal opportunities for all and encourage applications from underrepresented groups, including ethnic minorities and people with disabilities. Should you require adjustments during the application process, please reach out to our recruitment team at careers@cleosystems.com.
Apply today to be part of a team that’s transforming healthcare.
Digital Marketing Executive employer: CLEO Systems 24 Ltd
Contact Detail:
CLEO Systems 24 Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Get your networking game on! Reach out to people in the healthcare tech space, especially those connected to CLEO Systems. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your creativity! When you get the chance to interview, bring examples of your digital marketing work. Whether it's a campaign you ran or content you created, let your passion shine through.
✨Tip Number 3
Be ready to talk numbers! Since this role involves analytics and ROI tracking, brush up on how you've used data to drive decisions in your past roles. It’ll show you’re not just creative but also strategic.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team at CLEO Systems.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Show Your Creativity: As a Digital Marketing Executive, we want to see your creative flair! Make sure your application reflects your unique style and ideas. Whether it's through your CV layout or the way you present your experience, let your personality shine through.
Tailor Your Application: Don’t just send a generic application! We’re looking for someone who understands our mission at CLEO Systems. Take the time to tailor your CV and cover letter to highlight how your skills and experiences align with our goals in healthcare technology.
Highlight Relevant Experience: We want to know about your digital marketing experience, especially anything related to lead generation and campaign management. Be specific about your achievements and how they’ve contributed to business growth in your previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at CLEO Systems 24 Ltd
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around SEO, PPC, and content creation. Be ready to discuss specific campaigns you've worked on and how they drove results. This shows you're not just familiar with the tools but can also apply them effectively.
✨Showcase Your Creativity
Since this role is all about creating engaging content, come prepared with examples of your previous work. Whether it's a social media campaign or a video project, having a portfolio ready will help you stand out. Don't be shy about sharing your ideas for future campaigns at CLEO Systems!
✨Familiarise Yourself with HubSpot
As managing and optimising HubSpot CRM is a key part of the job, make sure you know the ins and outs of the platform. If you have experience with lead generation and segmentation, be ready to share specific examples of how you've used these features to drive success in past roles.
✨Prepare Questions About the Company
Show your interest in CLEO Systems by preparing thoughtful questions about their approach to healthcare technology and their marketing strategies. This not only demonstrates your enthusiasm but also helps you gauge if the company culture aligns with your values and career goals.
