At a Glance
- Tasks: Lead marketing strategies for exciting events and campaigns in the insurance and investment sectors.
- Company: Join a dynamic media company known for innovative platforms and premium networking opportunities.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborate with freelancers and interns in a supportive, growth-oriented culture.
- Why this job: Make an impact in a fast-paced environment while working with industry leaders and influencers.
- Qualifications: Experience in B2B marketing, event management, and proficiency in creative tools like Canva and Adobe.
The predicted salary is between 50000 - 60000 € per year.
Clear Path Analysis creates innovative media platforms that enable market participants in the insurance capital and asset management and investment operations sectors to share unfiltered insights and perspectives. The company hosts live and virtual events, including the world's largest non-association conference for insurance capital and asset management professionals, along with webinars featuring influential thought leaders to foster interaction, dialogue, and premium networking opportunities.
Our platforms include:
- The industry leading Insurance Investor 'Live' series of events
- Most followed trade news title in the insurance capital and asset management industry - www.Insurance-Investor.com
- Bespoke events, reports, and market studies combining first-hand insights from industry experts and independent journalist led analysis
Role Description
This is a full-time hybrid position based at our Kings Cross / Bloomsbury office Tuesday to Thursday and working from home on Monday and Fridays. The Senior Marketing Manager will oversee marketing strategy and execution across multiple channels to drive brand recognition, lead generation, and client engagement. Responsibilities include supporting our Head of Marketing in developing and executing our Conference and Exhibition event and awards marketing campaigns, and taking the lead on investigating how to launch new initiatives including marketing programs and new product/service solutions.
Required Candidate Attributes:
- Be London based and would like to work in an office three days a week (Tuesday to Thursday)
- Experienced in marketing of B2B conferences, 30+ stand exhibitions, awards
- Knowledge of and at least two years hands-on experience of using Canva and/or Adobe Creative Suite, email marketing, LinkedIn advertising, Google Analytics, WordPress or similar Content Management System
- Be confident in using ChatGPT, Claude, plus other AI tools in marketing
- Be interested in working day-to-day on marketing campaign delivery, as well as inputting to the strategy and creative process that goes into setting campaigns - it is important to note that this role is 75 - 80% campaign delivery and 20 - 25% of time working on strategic priorities and long-term projects
- Be interested in overseeing freelancers and occasional mentoring of interns, but not seeking day-to-day line management of a Junior team member as the immediate role progression
Bonus Candidate Attributes:
- Experience in marketing online trade publications or other subscription-based digital products based on knowledge, market intelligence, or other thought leadership
- Experience in marketing industry data or market intelligence platform to buyers of individual and company licenses (B2B only) focused on a UK audience, where events are a regular and prominent part of the marketing mix
- Have used a workflow management tool, ideal ClickUp, but otherwise Monday.com, Notion, Slack, or other similar tool
- Excellent leadership, communication, and team collaboration abilities
- Ability to manage multiple projects in a fast-paced environment and meet tight deadlines
Industry experience:
- Most relevant: investment management or insurance industry
- Second most relevant: other B2B industry where core audience is C-suite professionals
Geographic exposure:
- Must: UK or / and USA
- Nice to have: Other European countries
SME or micro business that went through a high growth period (33%+ yearly growth), either staying within that category or towards being a larger company, OR / AND; Start-up that was still in existence 3-years on, OR / AND; Larger business but working as part of a smaller unit on flagship events.
Senior Marketing Manager in London employer: Clear Path Analysis
Clear Path Analysis is an exceptional employer, offering a dynamic work environment in the heart of Kings Cross/Bloomsbury. With a strong focus on innovation and collaboration, employees benefit from a hybrid working model that promotes work-life balance, alongside opportunities for professional growth through engaging marketing campaigns and industry-leading events. The company fosters a culture of creativity and support, making it an ideal place for those looking to make a meaningful impact in the insurance capital and asset management sectors.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager in London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and conferences to meet potential employers and other professionals. Don’t be shy – introduce yourself and share your passion for marketing in the insurance and investment sectors.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, especially those related to B2B conferences or exhibitions. This will give you an edge and demonstrate your hands-on experience with tools like Canva and Google Analytics.
✨Tip Number 3
Leverage social media! Use LinkedIn to connect with industry leaders and engage with their content. Share your insights and experiences to build your personal brand and attract attention from recruiters looking for a Senior Marketing Manager.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining our team. Tailor your application to highlight your campaign delivery experience and strategic thinking, and let us know how you can contribute to our innovative marketing initiatives.
We think you need these skills to ace Senior Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Marketing Manager role. Highlight your experience in B2B marketing, especially with conferences and exhibitions. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of your past successes in marketing campaigns and how they relate to what we do at Clear Path Analysis.
Show Off Your Creative Skills:Since we value creativity, don’t hesitate to showcase your design skills using Canva or Adobe Creative Suite. Include links to any relevant projects or campaigns you've worked on that demonstrate your flair!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Clear Path Analysis
✨Know Your Stuff
Before the interview, dive deep into Clear Path Analysis and their innovative media platforms. Familiarise yourself with their events, especially the Insurance Investor 'Live' series. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Showcase Your Campaign Skills
Since this role is heavily focused on campaign delivery, come prepared with specific examples of successful marketing campaigns you've managed. Highlight your experience with B2B conferences and exhibitions, and be ready to discuss how you used tools like Canva or Adobe Creative Suite to enhance your projects.
✨Be Ready for Strategy Talk
While the role leans towards execution, they want someone who can contribute to strategy too. Think about how you've previously balanced campaign delivery with strategic planning. Prepare to discuss your approach to launching new initiatives and how you’ve successfully integrated feedback into your marketing strategies.
✨Demonstrate Leadership and Collaboration
Even though you won’t be managing a junior team directly, they value leadership qualities. Share experiences where you've mentored others or collaborated with freelancers. Emphasise your communication skills and how you’ve effectively worked in fast-paced environments to meet tight deadlines.
