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For Companies At a Glance
- Tasks: Lead marketing campaigns, generate leads, and manage industry events in the renewable energy sector.
- Company: Join a pioneering company driving the transition to low-carbon energy systems globally.
- Benefits: Enjoy flexible working with 2 days onsite and opportunities for professional growth.
- Why this job: Make a real impact on sustainability while working in an innovative and passionate team.
- Qualifications: 5+ years in B2B growth marketing, proficient in HubSpot and Salesforce, strong analytical skills required.
- Other info: This is a full-time, mid-senior level role with a focus on renewable energy.
The predicted salary is between 28800 - 48000 £ per year.
Are you ready to join a company dedicated to driving the global transition to low-carbon energy systems and supporting the world’s journey to Net Zero? If you’re a passionate, results-oriented marketing professional with a proven track record of success and a desire to make a meaningful impact in the renewable energy sector, this could be the ideal opportunity for you.
The Company
An International company that are at the forefront of the energy revolution with their innovative and hi-tech product, whose mission is to ensure worldwide grids are low carbon and are driving a more sustainable, efficient, and resilient energy ecosystem.
The Role – Growth Marketing Manager
We are seeking a Growth Marketing Manager to join our client’s innovative and passionate marketing team. In this role, you will be responsible for driving high-quality lead generation, accelerating sales cycles, managing industry events, and executing digital marketing campaigns. This is a fantastic opportunity to make a tangible impact across key initiatives while contributing to the global renewable energy transition.
Responsibilities:
- Drive Global Pipeline Growth and Sales Acceleration: Generate high-quality leads and accelerate sales cycles through data-driven marketing campaigns. Collaborate with Sales and Product teams to engage high-value accounts and drive revenue growth.
- Campaign and Event Management: Leverage a mix of inbound and outbound content, including email marketing, content marketing, social media, and events, to maximise engagement. Create targeted content (whitepapers, case studies, landing pages) to support campaigns, with ongoing performance monitoring and optimisation. Manage all global industry event sponsorships, including logistics, promotion, and follow-up.
- Marketing Automation: Design and implement marketing automation workflows to enhance engagement and conversion. Own and improve marketing processes, including campaign tracking, attribution, and reporting. Develop real-time dashboards and marketing reports to track KPIs (CPL, MQL to SQL conversion, etc.).
- Reporting and Market Insights: Manage monthly reporting on OKRs, KPIs, insights, and key lessons learned related to the continuous improvement of marketing effectiveness, including inbound leads and overall campaign performance. Conduct market reviews, customer trends, and competitor analysis to help achieve company targets.
Experience:
- 5+ years of proven growth/performance marketing experience on a B2B basis, preferably in the energy/power systems sector.
- Proficiency in both HubSpot and Salesforce to ensure seamless lead management, data analytics, and sales alignment.
- Strong data-driven mindset, comfortable analysing data to inform marketing plans and prioritise investments.
- Process-oriented, flexible with change, and comfortable working in less-structured growth environments, offering recommendations for improvement.
- Proven accountability and a track record of taking ownership of marketing initiatives.
- Exceptional writing abilities and creative problem-solving skills with meticulous attention to detail.
What’s Next: Please apply with your most up-to-date CV, and a member of our team will be in touch. Alternatively, feel free to contact Hannah Foss for a confidential discussion.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Services for Renewable Energy and Utilities
Growth Marketing Manager employer: CleanTech Talent
Contact Detail:
CleanTech Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in renewable energy and sustainability. This knowledge will not only help you during interviews but also demonstrate your genuine passion for the sector, which is crucial for a Growth Marketing Manager role.
✨Tip Number 2
Network with professionals in the renewable energy field, especially those who have experience in growth marketing. Attend industry events or webinars to connect with potential colleagues and learn about the challenges they face, which can give you an edge in discussions.
✨Tip Number 3
Showcase your proficiency in HubSpot and Salesforce by discussing specific projects where you've used these tools to drive results. Be prepared to share metrics that highlight your success in lead generation and sales acceleration.
✨Tip Number 4
Prepare to discuss your approach to data-driven marketing strategies. Highlight how you've used analytics to inform your campaigns and improve performance, as this aligns perfectly with the responsibilities of the Growth Marketing Manager position.
We think you need these skills to ace Growth Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth marketing, particularly in the B2B sector and renewable energy. Use specific metrics to demonstrate your success in lead generation and sales acceleration.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for renewable energy and your understanding of the company's mission. Mention specific campaigns or projects you've worked on that align with their goals.
Showcase Your Skills: Emphasise your proficiency in HubSpot and Salesforce, as well as your data-driven mindset. Provide examples of how you've used these tools to improve marketing effectiveness and drive results.
Highlight Your Creative Problem-Solving: Include examples of how you've tackled challenges in previous roles, especially in less-structured environments. This will demonstrate your adaptability and innovative thinking, which are crucial for this position.
How to prepare for a job interview at CleanTech Talent
✨Show Your Passion for Sustainability
Make sure to express your genuine interest in renewable energy and sustainability during the interview. Share any personal experiences or projects that highlight your commitment to these values, as this company is dedicated to driving the global transition to low-carbon energy systems.
✨Demonstrate Data-Driven Decision Making
Since the role requires a strong data-driven mindset, be prepared to discuss specific examples of how you've used data analytics to inform marketing strategies in the past. Highlight your experience with tools like HubSpot and Salesforce, and how they contributed to successful campaigns.
✨Prepare for Campaign Management Questions
Expect questions about your experience in managing marketing campaigns and events. Be ready to discuss your approach to creating targeted content, monitoring performance, and optimising campaigns based on insights. This will showcase your ability to drive high-quality lead generation.
✨Highlight Your Adaptability
The company values flexibility and adaptability in less-structured environments. Share examples of how you've successfully navigated change in previous roles, and how you’ve taken ownership of marketing initiatives to improve processes and outcomes.
