Position Title: Assistant Director of Sales - Southwest
Reporting To: General Managers with dotted line to Group Sales UK.
Location: Clayton Hotel Birmingham, Clayton Hotel Cardiff, Clayton Hotel Bristol
Benefits
- Free employee meals on duty
- 50% Off F&B in all properties
- €/£60 Employee rate on rooms for all Dalata owned hotels
- 30% Off Friends & Family rate
- Extra annual leave day for every year worked (5 days to maximum of 5 days)
- Employee Assistance Programme
- Cycle to Work Scheme/Transport Schemes
- Pension access (Ask your HR Manager for local pension information)
- Development opportunities through our Dalata Academy to support your career journey
- Staff appreciation Initiatives, fun team building activities and regular charity events
Key Duties and Responsibilities- In conjunction with DOS
- Plan and direct day to day operations of the sales function in the hotels to ensure maximum revenue & profitability and provide potential and existing clients with the highest level of sales service.
- Coach & develop the sales team to drive revenues across all segments
- Perform day to day sales activity in the hotel including lead generation, face to face meetings, contracting & rate negotiation, site inspections, attendance at trade shows, client entertainment and national/international sales trips.
- Represent the hotel at sales team meetings and other events as appropriate.
Customer Facing- Owned Segments In conjunction with DOSM
- Develop and nurture relationships for the hotel with key national & global clients through ongoing account management
- Drive pipeline of new business across the owned business segments
- Focus on driving meeting & conference business for the hotel.
- Develop and nurture client relationships for the hotel within the conference segment through conference agencies national and international.
- Input to the hotel pricing strategy and forecasting with CDOSM, General Manager and Revenue Manager.
- Utilisation of CRM for updating client databases, logging all sales activity & measurement of KPI’s.
- Identify key competitors and in conjunction with the hotel team carry out regular competitor analysis; monitoring their performance, rates and sales activity.
Planning & Forecasting
- Collaborate with the CDOS, General Manager & Revenue Manager on rate strategy, budget planning, forecasting for owned segments and identifying & analysing opportunities to ensure they fit with the hotels business strategy.
- Undertake monthly corporate tracking of corporate accounts in the hotels to monitor production and more importantly to identify any decreases and take necessary action to remedy.
- Analysis of GDS production reports & market intelligence information to develop this business channel for the hotels.
- Timely production of monthly & adhoc reports
- Write quarterly activity plans to create focus for the hotel team and adapt activity to support business needs.
Requirements:
- Minimum 2 years’ experience working within a similar position in hotels
- Strong leadership skills & experience of managing a team
- Effective communicator
- Be commercially aware with strong analytical skills, be able to understand key business indicators and competitive trends
- Excellent organisation and planning skills
- Sales focused and results driven
- Knowledge of the Southwest market essential
About Us
Dalata Hotel Group – We bring the heart of hospitality to every hotel we own and operate. We see our growth and expansion plans as a way of spreading our unique way of caring for our guests further around the world, bringing better experiences to more people. Currently, the Dalata difference can be felt at each of our hotels in Ireland, the UK, Germany & the Netherlands, and we’ll keep expanding this further, focusing on key UK cities, Dublin and Continental Europe.
Helping our people to grow and develop their careers is vitally important to us and is one of our highest priorities. We have many exciting and unique internal development programmes, each crafted to make sure our employees get the learning they need to be able to take the next step in their careers.
Dalata Hotel Group is an Inclusive Employer. We actively encourage people from all backgrounds and abilities to apply to be part of our team. However, we understand everyone's needs are different; therefore, if you require any accommodations with this application process, please highlight your needs when you are completing your application process.
Assistant Director of Sales - Southwest in Birmingham employer: Clayton Hotel Birmingham
At Clayton Hotel Birmingham, we pride ourselves on fostering a supportive and dynamic work environment where our Night Auditors can thrive. With competitive salaries, flexible part-time opportunities, and a strong emphasis on employee growth, we ensure that our team members are equipped with the skills and experience needed to excel in their roles. Join us in a vibrant location that values customer service and teamwork, making every night an opportunity for meaningful engagement with our guests.
