Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing efforts in EMEA, shaping brand messaging and driving revenue growth.
- Company: Join a fast-growing tech company valued at $3.1B, backed by top investors.
- Benefits: Work with world-class coaches, flexible work environment, and a vibrant community.
- Why this job: Be the first marketer in EMEA and make a real impact on our growth journey.
- Qualifications: Experience in B2B SaaS marketing and strong communication skills required.
- Other info: Dynamic culture with diverse team members and excellent career development opportunities.
The predicted salary is between 36000 - 60000 £ per year.
About Clay
Our mission is to help organizations turn any growth idea into reality. We see growth as a creative practice, not a formula. Finding and reaching your best-fit customers takes unique ideas and constant iteration. As AI makes execution faster and tactics easier to copy, creativity is the only lasting advantage. We’re already helping thousands of customers — including Anthropic, Waste Management, Figma, and Ramp — go to market with unique data, signals, and AI research. In 2025, we crossed $100M in revenue and raised a $100M Series C at a $3.1B valuation, backed by world-class investors including Sequoia, CapitalG, and First Round.
Some Things To Know About Us
Our community includes 11,000+ customers, 150+ integration partners, 125+ agencies, 50+ Clay clubs, and 30k members on Slack. Our culture is unique inside and outside of work. Our team members are also DJs, activists, writers, clowns, marathoners, skydivers, psychedelic therapists, social workers, and more. All employees can work for free with world-class coaches who specialize in creativity, management, and more. Our operating principles — including negative maintenance and non-attached action — guide our work.
Clay is expanding into EMEA, and we’re hiring our first Marketer in the region to establish our brand and drive revenue as we scale. You’ll own foundational positioning and messaging for the market, while working in lockstep with sales to build enablement materials and demand generation that actually moves deals. This is a hands-on, execution-focused role for someone who wants to build marketing infrastructure from scratch and directly influence revenue. You’ll translate Clay’s product capabilities into narratives that resonate with EMEA enterprise buyers, test and refine messaging in real sales conversations, and help set up a repeatable enterprise motion. If you want to shape how an entire region understands and buys a category-defining product, this is the role.
What You’ll Do
- Define Clay’s positioning within EMEA
- Define and evolve Clay’s positioning, messaging, and ICPs for EMEA enterprise buyers
- Translate Clay’s product capabilities into clear, differentiated value propositions and use cases
- Identify where EMEA buyer needs, language, and buying dynamics differ from the US and adapt the story accordingly
- Pressure-test messaging in real sales conversations and refine continuously
- Lead sales enablement through product storytelling
- Partner closely with EMEA Sales and GTM-Engineering (GTM Ops) to support active deals
- Create and iterate on sales enablement assets (core pitch, narratives, one-pagers, use cases, competitive context)
- Help sales teams articulate why Clay, why now, and why us vs alternatives
- Ensure consistency in how Clay is positioned across the full enterprise buying committee
- Use field marketing and community events to validate and reinforce the message
- Support in-person community events, executive dinners, and conferences in EMEA
- Define event themes, talk tracks, and narratives rooted in product value
- Decide who should be invited based on ICP fit and active opportunities
- Capture qualitative feedback from the field to inform positioning and enablement
- Close the feedback loop with Product and Marketing
- Synthesize insights from sales calls, demos, objections, and wins/losses
- Share EMEA-specific learnings with Product Marketing and Product teams
- Influence roadmap, packaging, and messaging with real buyer evidence
- Refine Clay’s story based on what actually moves deals
What You’ll Bring
- Strong product marketing foundation in B2B SaaS. You’ve owned positioning, messaging, and narratives for complex products. Ideally, in sales-led or enterprise contexts.
- Experience supporting enterprise sales motions. You’ve worked closely with sales on live deals, understand buying committees, and know how to enable sales with the right story at the right moment.
- Ability to translate product depth into clarity. You can take technical or complex capabilities and turn them into clear, compelling value props that resonate with executive and practitioner buyers.
- Hands-on mindset with a bias toward execution. You’re comfortable going from strategy to doing - building enablement assets, shaping campaigns, supporting events, and iterating quickly based on feedback.
- Strong written and verbal communicator. You’re an excellent writer and presenter, able to craft narratives, one-pagers, decks, and talk tracks that sales teams actually use.
- Commercial and analytical instincts. You think in terms of pipeline, deal progression, and buyer objections - not just awareness or engagement metrics.
- Comfort operating in ambiguity. You’ve thrived in early or fast-moving environments where the scope isn’t fully defined, and ownership matters more than process.
- Bonus: modern GTM tooling experience. Familiarity with tools like Clay, Salesforce, outbound platforms, or ABM workflows is a plus - but curiosity and learning speed matter more.
Founding Marketer, EMEA in London employer: Clay
Contact Detail:
Clay Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Founding Marketer, EMEA in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online communities, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you’re in interviews or networking chats, share unique ideas or strategies you’ve used in past roles. This is your chance to demonstrate how you can bring fresh perspectives to Clay’s mission of creative growth.
✨Tip Number 3
Prepare for those tricky questions! Research common interview questions for marketing roles and practice your responses. Tailor your answers to reflect how your experience aligns with Clay’s focus on positioning and messaging for EMEA buyers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Clay community. Let’s make it happen!
We think you need these skills to ace Founding Marketer, EMEA in London
Some tips for your application 🫡
Show Your Creative Side: We want to see how you think outside the box! Use your application to showcase your creativity and unique ideas. Remember, growth is a creative practice, so let that shine through in your writing.
Tailor Your Messaging: Make sure to adapt your application to reflect our mission and values. Highlight your experience in B2B SaaS and how it aligns with our goals. We love seeing candidates who understand our market and can speak our language!
Be Hands-On: We’re looking for someone who’s ready to roll up their sleeves and get things done. In your application, share examples of how you've taken initiative in past roles and built marketing strategies from scratch. Show us you’re execution-focused!
Keep It Clear and Compelling: Your written communication skills are key! Make sure your application is well-structured and easy to read. Craft your narratives in a way that resonates with us and demonstrates your ability to translate complex ideas into clear value propositions.
How to prepare for a job interview at Clay
✨Know Your Audience
Before the interview, research Clay's mission and values. Understand how they view growth as a creative practice and be ready to discuss how your marketing strategies can align with this philosophy. Tailor your examples to show how you can resonate with EMEA enterprise buyers.
✨Showcase Your Hands-On Experience
This role is all about execution, so come prepared with specific examples of how you've built marketing infrastructure from scratch. Highlight your experience in supporting enterprise sales motions and how you've translated complex product capabilities into clear value propositions.
✨Prepare for Real Conversations
Since you'll be pressure-testing messaging in real sales conversations, think of scenarios where you've had to adapt your messaging based on buyer feedback. Be ready to discuss how you would refine Clay's positioning based on insights gathered from the field.
✨Communicate Clearly and Confidently
As a strong communicator, practice articulating your thoughts clearly. Prepare narratives, one-pagers, and talk tracks that demonstrate your ability to craft compelling stories. This will not only showcase your writing skills but also your understanding of what sales teams need to succeed.
