At a Glance
- Tasks: Lead and coach a dynamic team of sales professionals to drive pipeline growth.
- Company: Join an innovative company transforming growth with creativity and AI.
- Benefits: Competitive salary, creative coaching, and a vibrant office culture.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Shape the future of outbound sales while working with top-tier clients.
- Qualifications: 5+ years in GTM roles and experience managing SDR teams.
The predicted salary is between 60000 - 80000 £ per year.
About Clay
Our mission is to help organizations turn any growth idea into reality. We see growth as a creative practice, not a formula. Finding and reaching your best-fit customers takes unique ideas and constant iteration. As AI makes execution faster and tactics easier to copy, creativity is the only lasting advantage. We're already helping thousands of customers — including Anthropic, Notion, Google, and Ramp — go to market with unique data, signals, and AI research.
In 2025, we raised a $100M Series C backed by world-class investors including Sequoia, CapitalG, and First Round — and crossed $100M in revenue. In 2026, we announced our second employee tender offer in 9 months at a new $5B valuation. We also launched a community equity round, for our customers, agency partners, and club members.
Some things to know about us:
- Our community includes 11,000+ customers, 150+ integration partners, 125+ agencies, 50+ Clay clubs, and 30k members on Slack.
- Our culture is unique inside and outside of work. Our team members are also DJs, activists, writers, clowns, marathoners, skydivers, psychedelic therapists, social workers, and more.
- All employees can work for free with world-class coaches who specialize in creativity, management, and more.
- Our operating principles — including negative maintenance and non-attached action — guide our work.
ClayDR Manager (Sales Development Manager)
Our ClayDRs (SDRs) are the front line: sales professionals who turn high-volume demand into qualified pipeline and great first impressions of Clay. We're still early in building our outbound motion and believe this team is going to shape the arc of Clay's growth story.
As their manager, you'll lead a team of ClayDRs out of our London office. This is a player-coach role. You're in the calls, in the pipeline reviews, and in the weeds on what's working and what isn't. You'll own how we run outbound at Clay and represent the SDR function to sales leadership.
What You'll Do
- Coach in real time. Run call reviews, join live calls, workshop messaging. You set the standard by doing the work, not reviewing it from a dashboard.
- Own pipeline generation. You're accountable for outbound and inbound qualification, pipeline quality, and the handoff to AEs.
- Represent the ClayDR function to sales leadership. Bring visibility into pipeline health, outbound performance, and what your team is learning from the market.
- Develop your people. Define what 'great' looks like at every stage, build progression paths, and invest in the growth of each rep on your team.
- Shape how Clay does outbound. Push your team to prospect creatively using Clay workflows, signals, and enrichment. Bring a point of view on what modern top-of-funnel looks like.
What You'll Bring
- 5+ years in GTM roles with 2+ years managing SDR/BDR teams.
- Prior experience in a closing role.
- You coach by doing. You've been in the calls, not just the dashboards.
- Credibility with sales leadership. You speak to pipeline, performance, and market signal in a way that earns trust.
- Familiarity with modern GTM tooling and real curiosity about AI-driven prospecting.
- A builder mentality. You want to shape how this team operates, not inherit a playbook.
- Enthusiasm for building an in-office ClayDR culture. Our team is in 5 days a week.
ClayDR Manager (EMEA SDR Manager) in London employer: Clay Labs
Clay is an exceptional employer that fosters a vibrant and creative work culture, where employees are encouraged to explore their unique talents and interests. With a strong focus on personal growth, all team members have access to world-class coaching, ensuring continuous development in both professional and creative capacities. Located in London, the ClayDR Manager role offers the opportunity to lead a dynamic team at the forefront of innovative sales strategies, making a significant impact on the company's growth trajectory while enjoying a collaborative and supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land ClayDR Manager (EMEA SDR Manager) in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like ClayDR Manager (EMEA SDR Manager) at Clay Labs, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Clay Labs. Tailor your message to explain why you’re drawn to them and how you can contribute as a ClayDR Manager (EMEA SDR Manager). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace ClayDR Manager (EMEA SDR Manager) in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Clay Labs:When writing your cover letter, make sure to tailor your message specifically for Clay Labs. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Clay Labs
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Clay Labs that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Clay Labs that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Clay Labs’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
