Lifecycle Growth Manager – Corporate Wellness (Braze & SQL) in London

Lifecycle Growth Manager – Corporate Wellness (Braze & SQL) in London

London Full-Time 37800 - 46200 £ / year (est.) Home office (partial)
ClassPass

At a Glance

  • Tasks: Lead corporate wellness campaigns and engage employees through data-driven strategies.
  • Company: Join ClassPass, a leader in corporate wellness and employee engagement.
  • Benefits: Enjoy competitive pay, flexible working hours, and opportunities for professional growth.
  • Other info: Be part of a dynamic team focused on innovation and employee well-being.
  • Why this job: Make a real difference in workplace wellness while honing your marketing skills.
  • Qualifications: Experience in growth marketing, data analysis, and familiarity with Braze and SQL.

The predicted salary is between 37800 - 46200 £ per year.

Class Pass in the United Kingdom is seeking a growth marketing specialist to lead the corporate wellness lifecycle program.

You will transform employee perks into daily engagement through data-driven campaigns and Braze workflows, shaping the lifecycle roadmap from sign-up to long-term activation.

You'll own strategy, run multivariate tests, analyze sign-up trends, and report insights to stakeholders while collaborating with Product,

Lifecycle Growth Manager – Corporate Wellness (Braze & SQL) in London employer: ClassPass

At Playlist, we pride ourselves on fostering a vibrant work culture that prioritises employee well-being and growth. As a Growth/Lifecycle Marketing Manager, you'll be part of a dynamic team dedicated to reshaping how people connect with fitness and wellness experiences, all while enjoying the benefits of a supportive environment that encourages innovation and collaboration. With opportunities for professional development and a commitment to meaningful work, Playlist is an exceptional employer for those looking to make a positive impact in their careers.

ClassPass

Contact Details:

ClassPass Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Lifecycle Growth Manager – Corporate Wellness (Braze & SQL) in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ClassPass and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ClassPass are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ClassPass on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ClassPass. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Lifecycle Growth Manager – Corporate Wellness (Braze & SQL) in London

Growth Marketing
Data-Driven Campaigns
Braze
SQL
Lifecycle Management
Multivariate Testing
Data Analysis

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ClassPass. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of ClassPass:Show us that you’ve done your homework! In your application, briefly mention what you admire about ClassPass’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at ClassPass

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ClassPass will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At ClassPass, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.