Performance Marketing Manager (Permanent or Fixed-Term Contract)
Location: Street, Somerset (Hybrid)
Contract: Permanent or Fixed-Term Contract considered
Reporting to: VP/ Head of Ecommerce (UK/EU)
Make an impact at Clarks
For over 200 years, Clarks has been redefining what it means to create great footwear. Today, we're combining our heritage with a modern, digital-first mindset as we continue to evolve and grow around the world.
We're looking for a commercially-minded Performance Marketing Manager to lead our digital acquisition and retention strategy across the UK and European ecommerce business. This is an opportunity to take ownership of major digital channels, lead a specialist team, and influence the growth of one of the world's most recognisable retail brands.
The Role As Performance Marketing Manager, you will lead the team responsible for driving traffic, conversion and revenue across Clarks.com through Email, SMS, Affiliates, Paid Search, Paid Social and SEO. Working closely with agency partners, merchandising teams, ecommerce leaders and wider marketing stakeholders, you'll develop and execute strategies that deliver measurable commercial growth.
Key responsibilities include: Leading performance across Email, Affiliates, Paid Search, Paid Social and SEO
Driving traffic, conversion, revenue and profitability growth
Owning CRM, customer segmentation and lifecycle marketing strategies
Developing affiliate partnerships and identifying new growth opportunities
Managing agency partners and ensuring strong ROAS performance
Leading SEO strategy across technical and content initiatives
Forecasting, managing and optimising marketing budgets
Presenting performance insights, recommendations and growth opportunities to senior stakeholders
Leading and developing the Performance Marketing team
About You We're looking for someone who combines hands-on digital expertise with strong commercial judgement and leadership capability.
You'll ideally bring: Experience leading performance marketing or digital marketing teams
Strong knowledge of CRM, lifecycle marketing and customer acquisition
Experience across Paid Search, Paid Social, SEO, Affiliates and Email marketing
Retail or ecommerce experience within a fast-paced commercial environment
Experience managing agency partners and influencing cross-functional stakeholders
Strong analytical capability and confidence using data to drive decisions
Experience managing sizeable digital marketing budgets and delivering ROI
Excellent communication and presentation skills with senior stakeholders
Why Clarks? At Clarks, you'll join a business that combines global scale with an entrepreneurial mindset. You'll work alongside talented colleagues across ecommerce, marketing, digital and commercial functions, helping shape the future of one of the world's best-known consumer brands.
We offer: Bonus opportunity
Hybrid and flexible working
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CRM & Performance Marketing Manager employer: Clarks
At Clarks, we pride ourselves on being more than just a shoe brand; we are a family that has thrived for nearly 200 years. Our Store Managers enjoy a vibrant work culture that fosters growth and development, with comprehensive benefits including a store bonus scheme and health cash plan. Join us in our commitment to excellence and be part of a team that values your contributions while providing opportunities for personal and professional advancement.
