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- Tasks: Lead email marketing strategies to boost customer engagement and retention.
- Company: A top footwear brand known for innovation and style.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Join a dynamic team and shape the future of email marketing in eCommerce.
- Qualifications: 5+ years in CRM and email strategy with strong analytical skills.
- Other info: Work in a creative environment with a focus on collaboration and impact.
The predicted salary is between 42000 - 60000 £ per year.
A leading footwear company is seeking an experienced eComm Digital Email Development Lead to direct their email marketing strategy. This role requires developing campaigns to drive customer engagement and retention, optimizing performance, and leading a team.
The ideal candidate should have over 5 years of CRM and email strategy experience, strong analytical skills, and expertise in tools like Klaviyo and Google Analytics.
The position is hybrid, based in Somerset, requiring 2-3 days in the office.
Senior Email Growth Lead - Personalization & Automation in Chester-le-Street employer: Clarks group
Contact Detail:
Clarks group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Email Growth Lead - Personalization & Automation in Chester-le-Street
✨Tip Number 1
Network like a pro! Reach out to your connections in the eComm and email marketing space. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns and analytics results. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of tools like Klaviyo and Google Analytics. Be ready to discuss how you've used these tools to drive engagement and retention in past roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Email Growth Lead - Personalization & Automation in Chester-le-Street
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your 5+ years of CRM and email strategy experience in your application. We want to see how you've driven customer engagement and retention in your previous roles, so don’t hold back!
Be Analytical: Since strong analytical skills are a must for this role, include specific examples of how you've used data to optimise email campaigns. We love numbers, so share any metrics that showcase your success!
Familiarity with Tools: Mention your expertise with tools like Klaviyo and Google Analytics. If you’ve got any cool projects or campaigns where you used these tools, let us know – we’re all ears!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and we can’t wait to see your application come through!
How to prepare for a job interview at Clarks group
✨Know Your Email Marketing Inside Out
Make sure you brush up on the latest trends in email marketing, especially around personalisation and automation. Be ready to discuss specific campaigns you've led and how they drove customer engagement and retention.
✨Show Off Your Analytical Skills
Prepare to talk about how you've used tools like Klaviyo and Google Analytics in your previous roles. Have examples ready that demonstrate how your analytical skills have helped optimise email performance and drive results.
✨Demonstrate Leadership Experience
Since this role involves leading a team, be prepared to share your leadership style and experiences. Think of examples where you've successfully managed a team or project, highlighting how you motivated others and achieved goals together.
✨Understand the Company’s Brand and Audience
Research the footwear company thoroughly. Understand their brand values, target audience, and current email marketing strategies. This will help you tailor your responses and show that you're genuinely interested in contributing to their success.
