At a Glance
- Tasks: Lead exciting product marketing campaigns and drive customer engagement.
- Company: Join Clarivate, a leader in research and analytics with a collaborative culture.
- Benefits: Enjoy hybrid working, competitive salary, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and collaboration.
- Why this job: Make an impact in academia and government while advancing your marketing career.
- Qualifications: 5 years of product marketing experience and a related degree required.
The predicted salary is between 50000 - 60000 € per year.
Clarivate is seeking a dynamic Product Marketing Manager to support our Academia and Government division! The Product Marketing Manager is responsible for supporting go-to-market activities and organizational enablement of Clarivate’s A&G portfolio, and you’ll play an important role in advancing the category strategy to achieve revenue growth, retention, and customer satisfaction goals.
As a key member of the team, you will lead the execution of multi-channel product marketing campaigns designed to effectively position products and services to customers. This position is highly cross-functional, working globally in partnership with product management, sales, customer education, and the broader marketing organization to create compelling content, optimize marketing strategies, and drive customer engagement.
If you have experience in this field, we would love to speak with you.
About You – experience, education, skills, and accomplishments:
- Bachelor’s degree in a related field
- 5 years of experience in Product Marketing within a mid-to-large sized corporation
- Product Marketing experience in software, data, or services
- B2B and B2C Product Marketing experience
- Prior experience working in the Higher Education industry
- Prior experience optimizing content for SEO/GEO
- Experience with a global/multi-national organization
What will you be doing in this role?
- Develops and manages product marketing strategies that align with business goals and objectives.
- Leads the planning and execution of product-specific campaigns, including digital, events, and content marketing.
- Works closely with related teams to ensure product marketing efforts are strategically aligned.
- Oversees the creation of product-specific content, including case studies, webinars, and industry reports.
- Manages relationships with partners and associations to enhance marketing efforts and drive brand visibility.
- Analyzes campaign performance data to identify areas for improvement and inform future strategies.
- Provides insights and recommendations for optimizing product marketing tactics and strategies.
About the Team:
The Clarivate Research & Analytics product marketing team partners closely with product, sales, and marketing to advance the category strategy and key go-to-market initiatives. Together, we help our customers make faster, more informed decisions that drive research excellence and academic success. As part of the Research & Analytics organization within Academia & Government, we collaborate closely with demand, field and brand marketing colleagues across Clarivate to deliver compelling narratives that support solution selling. You will report to the Senior Director, Product Marketing.
Hours of Work:
This is a full-time permanent position based in London, UK and will require hybrid working in our London office (2-3 days per week in office, rest of week remote). This position requires weekday (Monday - Friday) attendance with some scheduling flexibility available around core working hours.
At Clarivate, we are committed to providing equal employment opportunities for all qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment. We comply with applicable laws and regulations governing non-discrimination in all locations.
Product Marketing Manager in London employer: Clarivate
Clarivate is an exceptional employer that fosters a collaborative and innovative work culture, particularly for the Product Marketing Manager role within our Academia and Government division. With a strong commitment to employee growth, we offer opportunities for professional development and the chance to work on impactful projects that drive research excellence. Our London office provides a vibrant environment with hybrid working options, ensuring a healthy work-life balance while being part of a global team dedicated to advancing knowledge and customer satisfaction.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past marketing campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Tailor your answers to show how your experience aligns with their goals, especially in product marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Product Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Product Marketing Manager role. Highlight your relevant experience in product marketing, especially in B2B and B2C contexts, and don’t forget to mention any work in the Higher Education industry!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for the role and how your skills align with Clarivate’s goals. Be sure to mention your experience with multi-channel campaigns and customer engagement.
Showcase Your Achievements:When detailing your experience, focus on your achievements. Use metrics to demonstrate how your strategies have driven revenue growth or improved customer satisfaction. Numbers speak louder than words!
Apply Through Our Website:We encourage you to apply through our website for the best chance of being noticed. It’s the easiest way for us to keep track of your application and ensure it gets to the right people!
How to prepare for a job interview at Clarivate
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand Clarivate’s A&G portfolio. Familiarise yourself with their products, services, and recent campaigns. This will not only help you answer questions confidently but also show your genuine interest in the role.
✨Showcase Your Cross-Functional Experience
Since this role involves working closely with various teams, be prepared to discuss your experience collaborating with product management, sales, and marketing. Share specific examples of how you’ve successfully executed multi-channel campaigns and driven customer engagement.
✨Prepare for Data-Driven Discussions
As a Product Marketing Manager, you'll need to analyse campaign performance data. Brush up on your analytical skills and be ready to discuss how you've used data to inform marketing strategies in the past. Highlight any tools or methodologies you’ve employed to optimise marketing efforts.
✨Demonstrate Your Understanding of the Market
Research the current trends in the Higher Education industry and how they impact product marketing. Be prepared to share insights on how you would position Clarivate’s offerings in this competitive landscape, showcasing your strategic thinking and market awareness.
