Описание
Clarivate is seeking a Senior Demand Marketing Manager to lead demand marketing for the IP Management software portfolio. This role will own demand generation planning and execution across global and regional initiatives, partnering closely with sales and marketing teams to drive engagement, strengthen pipeline and support business growth.
Задачи
Develop demand generation strategies that support global and regional priorities for the IP Management software portfolio. Translate business priorities, market insights, and audience needs into integrated campaigns that drive measurable demand. Collaborate with sales and cross-functional marketing teams to ensure campaigns are aligned, targeted, and commercially relevant. Work with regional sales teams to identify pipeline opportunities, improve lead conversion, and help progress open opportunities. Analyze campaign, funnel, and pipeline performance to optimize activity and inform future planning.
Требования
Bachelor's degree required 7+ years of experience in demand or field marketing within a mid-to-large corporation Experience working with and knowledge of CRM and marketing automation tools Understanding of marketing performance reporting, campaign analytics, and funnel measurement Будет плюсом:
- An MBA or advanced degree
- Marketing experience in software, data or services
- B2B marketing experience
- Experience with a global/multi-national organization
Условия
This is a full-time, 1 year maternity cover position based in our London, UK office. This is a hybrid position with office attendance of 2-3 times a week. This position may require occasional business travel. This position requires a working schedule Monday - Friday with some scheduling flexibility available around core working hours.
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Demand marketing manager employer: Clarivate Plc
At Clarivate, we pride ourselves on being an excellent employer, offering a collaborative and supportive work culture that fosters professional growth and development. As a Lead Tax Analyst in our London office, you will be part of a diverse team with deep expertise in global VAT/GST, providing you with unique opportunities to enhance your skills while working on complex cross-border issues. Our commitment to equal employment opportunities ensures a fair and inclusive environment where your contributions are valued.
