At a Glance
- Tasks: Lead demand marketing for IP Management software and drive global initiatives.
- Company: Join Clarivate, a global leader in transformative intelligence.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on career development and equal opportunities.
- Why this job: Make an impact in a dynamic team focused on innovation and customer success.
- Qualifications: 7+ years in demand marketing with a strong understanding of CRM tools.
The predicted salary is between 50000 - 70000 £ per year.
Clarivate is seeking a Senior Demand Marketing Manager to lead demand marketing for the IP Management software portfolio. This role will own demand generation planning and execution across global and regional initiatives, partnering closely with sales and marketing teams to drive engagement, strengthen pipeline and support business growth.
About You – experience, education, skills, and accomplishments:
- Bachelor’s degree required
- 7+ years of experience in demand or field marketing within a mid-to-large corporation
- Experience working with and knowledge of CRM and marketing automation tools
- Understanding of marketing performance reporting, campaign analytics, and funnel measurement
It would be great if you also had:
- An MBA or advanced degree
- Marketing experience in software, data or services
- B2B marketing experience
- Experience with a global/multi-national organization
What will you be doing in this role?
- Develop demand generation strategies that support global and regional priorities for the IP Management software portfolio.
- Translate business priorities, market insights, and audience needs into integrated campaigns that drive measurable demand.
- Collaborate with sales and cross-functional marketing teams to ensure campaigns are aligned, targeted, and commercially relevant.
- Work with regional sales teams to identify pipeline opportunities, improve lead conversion, and help progress open opportunities.
- Analyze campaign, funnel, and pipeline performance to optimize activity and inform future planning.
About the team:
The Clarivate IP marketing team partners closely with product, sales, and marketing to advance the category strategy and key go-to-market initiatives. Together, we help our customers make faster, more informed decisions for building, protecting, and commercializing innovation. As part of the broader marketing organization, we collaborate closely with industry, product, and field marketing colleagues to deliver compelling narratives that support solution selling.
Hours of work:
This is a full-time, 1 year maternity cover position based in our London, UK office. This is a hybrid position with office attendance of 2-3 times a week. This position may require occasional business travel. This position requires a working schedule Monday – Friday with some scheduling flexibility available around core working hours.
At Clarivate, we are committed to providing equal employment opportunities for all qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment. We comply with applicable laws and regulations governing non-discrimination in all locations.
Clarivate is a global leader in trusted and transformative intelligence. We bring together enriched data, insights, analytics and workflow solutions, grounded in deep domain expertise across the spectrum of knowledge, research and innovation. Whether it’s providing insights to transform the water industry or accelerating the delivery of a critical vaccine, our aim is to fuel the world’s greatest breakthroughs by harnessing the power of human ingenuity.
Senior Demand Marketing Manager - Intellectual Property (1 Year Mat Cover) employer: Clarivate Analytics
At Clarivate, we pride ourselves on being an exceptional employer, particularly for the Director of Marketing Content & Thought Leadership role in our vibrant London office. Our commitment to employee growth is evident through comprehensive benefits such as private medical insurance, generous pension contributions, and a supportive work culture that encourages collaboration across global teams. With a focus on insight-led content and strategic priorities in the Life Sciences & Healthcare sectors, we offer a dynamic environment where your expertise can truly make an impact.
