At a Glance
- Tasks: Lead product marketing strategies and drive impactful go-to-market initiatives.
- Company: Join Clarivate, a leader in Intellectual Property solutions with a collaborative culture.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Dynamic team environment with excellent career advancement opportunities.
- Why this job: Make a real impact in the innovation space with cutting-edge AI-powered products.
- Qualifications: 7+ years in Product Marketing; Bachelor's degree required, MBA preferred.
The predicted salary is between 60000 - 80000 € per year.
Clarivate is seeking a dynamic Senior Product Marketing Manager to support our Intellectual Property division! The Senior Product Marketing Manager is responsible for supporting go-to-market activities and organizational enablement of Clarivate's patent and brand intelligence portfolio, and you'll play an important role in advancing the category strategy to achieve revenue growth, retention, and customer satisfaction goals.
As a key member of the Clarivate IP Intelligence team, you will contribute to the adoption, expansion, and retention of Clarivate intelligence software, services, data and new AI-powered capabilities. You will support impactful product launches, go-to-market initiatives and sales enablement that demonstrate how Clarivate IP intelligence accelerates decision making across the innovation life cycle.
You will build and maintain an in-depth understanding of buyer personas, use cases and competitive landscapes to build effective, differentiated positioning that aligns to customer needs. A trusted business partner, you will craft and communicate unique value propositions and partner with the broader marketing organization to increase awareness, drive demand and reinforce Clarivate's market-leading position. By creating effective product positioning, sales tools and compelling content that connects with target buyers, you will enable revenue growth. This position is highly cross-functional, working globally in partnership with product management, sales, customer education, and the broader marketing organization.
About You – experience, education, skills, and accomplishments:
- Bachelor's degree required
- 7+ years of experience in Product Marketing or Product Management within a mid-to-large corporation
It would be great if you also had:
- An MBA or advanced degree
- Product Marketing experience in software, data or AI
- B2B Product Marketing experience
- Prior experience in the IP (intellectual property) industry
- Experience with a global/multi-national organization
What will you be doing in this role?
- Own GTM strategy and outcomes for the launch of new products and new AI-powered capabilities in support of new business and retention goals, working in collaboration with product, demand marketing and sales teams
- Create compelling messaging and clear, differentiated value propositions that align with our buyers' needs.
- Lead the development of content to drive awareness for our solutions and enable efficient buyer journeys and successful conversion.
- Develop and launch sales tools that enable successful prospecting and allow sales to clearly present the value of our solutions to target buyers.
- Lead ongoing market and competitor research to inform positioning, messaging and sales enablement.
- Collaborate with demand marketing to create impactful multi-channel campaigns that attract target buyers and drive demand for our solutions.
- Partner with product to monitor and drive adoption of new solutions; develop adoption campaigns and in-person and virtual user engagement events.
- Partner with design and web teams (internally and externally) to manage the development of content, including sales tools, marketing content (product videos, case studies, white papers), competitive battle cards, web content, social media content, and more.
About the Team
The Clarivate IP Intelligence marketing team partners closely with product, sales, and demand marketing to advance the category strategy and key go-to-market initiatives. Together, we help our customers make faster, more informed decisions for building, protecting, and commercializing innovation.
As part of the broader marketing organization, we collaborate closely with industry, demand, and field marketing colleagues to deliver compelling narratives that support solution selling.
Hours of Work
This is a full-time permanent position based in London, UK. The role is hybrid: 2-3 days per week in the office, the rest of the week remote. This position requires a working schedule Monday – Friday with some scheduling flexibility available around core working hours.
At Clarivate, we are committed to providing equal employment opportunities for all qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment. We comply with applicable laws and regulations governing non-discrimination in all locations.
Senior Product Marketing Manager, Compumark in London employer: Clarivate Analytics
Clarivate is an exceptional employer that fosters a collaborative and innovative work culture, particularly for the Senior Product Marketing Manager role in London. With a strong commitment to employee growth, Clarivate offers opportunities for professional development and cross-functional collaboration, ensuring that team members can thrive in their careers while contributing to impactful product launches and market strategies. The hybrid work model provides flexibility, allowing employees to balance their professional and personal lives effectively.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager, Compumark in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work at Clarivate or similar companies. A friendly chat can sometimes lead to insider info about job openings or even a referral.
✨Tip Number 2
Prepare for interviews by researching Clarivate's products and recent news. Show us that you understand their market and how your skills can help them achieve their goals. Tailor your responses to highlight your relevant experience in product marketing.
✨Tip Number 3
Practice your pitch! Be ready to explain how your background aligns with the Senior Product Marketing Manager role. We want to hear how you can contribute to go-to-market strategies and drive revenue growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re genuinely interested in joining the team at Clarivate.
We think you need these skills to ace Senior Product Marketing Manager, Compumark in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Product Marketing Manager role. Highlight your experience in product marketing, especially in software or AI, and showcase how you've driven revenue growth and customer satisfaction in previous roles.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how your skills align with our goals at Clarivate. Be specific about your achievements and how they relate to the job description.
Showcase Your Cross-Functional Experience:Since this role is highly cross-functional, make sure to highlight any experience you have working with product management, sales, and marketing teams. We want to see how you've collaborated to achieve successful outcomes in the past.
Apply Through Our Website:We encourage you to apply through our website for the best chance of being noticed. It’s the easiest way for us to keep track of your application and ensure it gets to the right people. Plus, it shows you're serious about joining our team!
How to prepare for a job interview at Clarivate Analytics
✨Know Your Product Inside Out
Before the interview, dive deep into Clarivate's patent and brand intelligence portfolio. Understand the key features, benefits, and how they stand out in the market. This will help you articulate your thoughts on go-to-market strategies and demonstrate your genuine interest in the role.
✨Showcase Your Market Research Skills
Be prepared to discuss your experience with market and competitor research. Bring examples of how you've used this data to inform product positioning and messaging in previous roles. This will highlight your analytical skills and ability to drive effective marketing strategies.
✨Craft Compelling Value Propositions
Think about how you would create unique value propositions for Clarivate's products. Be ready to share your ideas during the interview, as this will showcase your creativity and understanding of buyer personas, which is crucial for the Senior Product Marketing Manager role.
✨Collaborate and Communicate
Since this role is highly cross-functional, emphasise your teamwork and communication skills. Share examples of successful collaborations with product management, sales, and marketing teams. This will demonstrate that you can effectively partner with various stakeholders to achieve common goals.
