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For Companies At a Glance
- Tasks: Lead marketing operations, analyse data, and optimise strategies for top international events.
- Company: Join Clarion Events, a global leader in event organisation focused on diversity and inclusion.
- Benefits: Enjoy 25 days holiday, wellness programmes, gym access, and more perks!
- Why this job: Be part of a creative team that values feedback, learning, and making an impact.
- Qualifications: Experience in marketing operations or CRM, strong analytical skills, and knowledge of GDPR required.
- Other info: Work in a dynamic environment with opportunities for career advancement.
The predicted salary is between 28800 - 43200 £ per year.
At Clarion, our people are at the absolute heart of what we do. We\’re proud that our core values of PASSION, CARE, IMAGINATION, and TRUST define the way we carry out our work across all of our exhibitions and conferences. If you share our values and want to be a part of a successful, dynamic, and creative global business, then we want to hear from you.
The Opportunity:
Join our dynamic Digital Marketing Division as a Marketing Operations Manager, where you\’ll work on some of the top international digital marketing events, such as [Event Names], and new products in development. We\’re looking for a forward-thinking professional eager to advance their career and contribute to a collaborative and fast-paced environment. In this role, you\’ll leverage your expertise in marketing technology, email automation, and marketing operations to support and create innovative, data-driven strategies. Your analytical skills will be essential as you analyze performance metrics, create automation workflows, and deliver actionable insights to optimize our marketing efforts.
Our team\’s core values include creating an inclusive environment that is feedback-obsessed, celebrates mistakes, is committed to learning and development, and loves our customers. If these values resonate with you and you\’re ready to make a significant impact across our digital marketing initiatives, we want to hear from you.
Key Responsibilities:
- Strategy & Planning: Translate business objectives into efficient processes for campaign planning, data segmentation, lead management, and performance tracking.
- Lead the marketing database management strategy: Ensure data integrity, support advanced segmentation, and maintain legal compliance; partner with brand marketing and central data teams to uphold database hygiene.
- Data Management & Insights: Optimize the customer data journey, monitor customer lifetime value/NPV, and deliver insights to inform strategy.
- Evaluate marketing performance: Assess ROI across channels, providing insights and recommendations based on data analysis.
- Develop dashboards and reports: Maintain accurate KPIs and ROI monitoring tools.
- Marketing Technology & Automation: Manage the marketing tech stack, design system integrations, implement tracking, and develop lead scoring frameworks.
- People Management: Lead and develop the Marketing Operations team, collaborate with Group Marketing Operations, and foster best practices.
Qualifications include proven experience in marketing operations or CRM roles, strong problem-solving and analytical skills, proficiency in BI tools, and familiarity with data privacy regulations like GDPR.
Our values emphasize learning, feedback, customer love, and embracing mistakes.
About Clarion Events
Clarion Events is a leading global event organizer committed to diversity and inclusion. Owned by Blackstone, we aim to deliver exceptional customer experiences and market-leading products.
Benefits:
- 25 days\’ holiday plus bank holidays
- End of year wellbeing shutdown
- Celebration days
- Summer hours
- Charity work days
- Pension and private medical insurance
- Health Cash Plan, Employee Assistance Programme
- Subsidized café, season ticket loan, cycle schemes
- On-site gym and wellness facilities
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Marketing Operations Manager (JR102203) employer: Clarion Events
Contact Detail:
Clarion Events Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Operations Manager (JR102203)
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing and marketing technology. Being well-versed in tools like email automation platforms and CRM systems will not only boost your confidence but also demonstrate your proactive approach to potential employers.
✨Tip Number 2
Network with professionals in the marketing operations field, especially those who have experience in event marketing. Attend industry events or webinars to connect with others and gain insights that could give you an edge in your application.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific metrics and outcomes during interviews to highlight your impact on past projects.
✨Tip Number 4
Emphasise your alignment with Clarion's core values of passion, care, imagination, and trust. Think of ways to illustrate these values through your experiences and how they can contribute to a positive team environment at Clarion.
We think you need these skills to ace Marketing Operations Manager (JR102203)
Some tips for your application 🫡
Align with Core Values: Make sure to highlight how your personal values align with Clarion's core values of PASSION, CARE, IMAGINATION, and TRUST. Use specific examples from your past experiences that demonstrate these qualities.
Showcase Relevant Experience: Emphasise your experience in marketing operations or CRM roles. Detail your familiarity with marketing technology, email automation, and data analysis, as these are crucial for the role.
Demonstrate Analytical Skills: Provide examples of how you've used analytical skills to assess marketing performance and deliver actionable insights. Mention any specific tools or methodologies you have used to optimise marketing efforts.
Tailor Your Application: Customise your CV and cover letter to reflect the specific responsibilities and qualifications mentioned in the job description. Use keywords from the job listing to ensure your application stands out.
How to prepare for a job interview at Clarion Events
✨Emphasise Your Alignment with Core Values
Clarion places a strong emphasis on their core values of PASSION, CARE, IMAGINATION, and TRUST. Make sure to highlight how your personal values align with theirs during the interview. Share specific examples from your past experiences that demonstrate these qualities.
✨Showcase Your Analytical Skills
As a Marketing Operations Manager, analytical skills are crucial. Be prepared to discuss your experience with data analysis, performance metrics, and how you've used insights to drive marketing strategies. Bring examples of dashboards or reports you've created in previous roles.
✨Demonstrate Your Knowledge of Marketing Technology
Familiarity with marketing technology and automation is key for this role. Discuss the tools and platforms you’ve worked with, and be ready to explain how you’ve managed tech stacks or implemented tracking systems in your previous positions.
✨Prepare for Questions on Team Leadership
Since the role involves leading a team, be ready to talk about your leadership style and experiences. Think of examples where you've successfully developed team members or fostered collaboration. Clarion values feedback and learning, so share how you encourage these in your team.