Marketing Operations Executive (Campaign Operations) – (JR101741)
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At Clarion, our people are at the heart of what we do. We pride ourselves on our core values of PASSION , CARE , IMAGINATION , and TRUST , which guide our work across exhibitions and conferences.
If you share these values and want to be part of a successful, dynamic, and creative global business, we want to hear from you.
The Opportunity
We are seeking an experienced and motivated Marketing Operations Executive to join our Marketing Operations team. The role focuses on campaign automation, data-driven marketing initiatives, and process optimization.
You will help shape and improve campaign workflows, automations, and processes to boost engagement and conversions across divisions like Retail, Internet Retailing & Payments, Enthusiast, Imago, and Multimodal. Working with the Marketing Operations Manager, you will implement marketing automation strategies that drive efficiency and growth.
This is an excellent opportunity to work on renowned UK brands such as Classic Motors Show, Spirit of Christmas, DTX + UCX, and Top Drawer. If you thrive in a fast-paced, data-centric environment and are passionate about marketing technology and process improvement, we’d love to hear from you.
Key Responsibilities
- Support campaign operations by executing, maintaining, and reporting on marketing automation workflows.
- Streamline campaign processes to reduce manual tasks through automation.
- Utilize marketing tools to enhance lead qualification, audience engagement, and conversions.
- Collaborate with sales and marketing teams to support lead management and nurturing strategies.
- Report on campaign performance using key metrics to identify trends and improvements.
- Assist with CRO strategies to optimize website and landing page performance via A/B testing.
- Manage marketing assets, including tagging, naming conventions, and database structure for effective data segmentation and personalization.
- Work with data teams to run complex queries and segmentation strategies for targeted campaigns.
- Ensure compliance with data privacy laws like GDPR and PECR, and collaborate on data hygiene initiatives.
- Coordinate with Group Marketing Operations on best practices, new technologies, and benchmarking.
Requirements
- Experience in marketing roles, especially in marketing or campaign operations, focusing on automation, CRM, and process optimization.
- Strong problem-solving skills with the ability to interpret data insights into actionable strategies.
- Experience with marketing automation and CRM platforms (Pardot, Salesforce preferred).
- Knowledge of CRO tools such as AB Tasty is a plus.
- Understanding of key marketing metrics like acquisition, conversion, database growth, and engagement.
- Familiarity with GDPR, PECR, and data privacy regulations.
- Ability to collaborate and influence across teams to drive campaign success.
Benefits
- 25 days’ holiday plus bank holidays
- End-of-year wellbeing shutdown
- Celebration day off (e.g., birthday, Diwali, Eid)
- Summer hours in August (3 pm finish on Fridays)
- Quarterly charity days (HOW Days)
- Pension scheme
- Private medical insurance
- Health Cash Plan
- Wellbeing library (MYNDUP)
- Mentoring program
- Subsidized café
- Season Ticket Loan
- Cycle to Work schemes
- On-site gym and showers
- Free eyesight tests and annual flu vaccinations
Additional Details
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industry: Events Services
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Contact Detail:
Clarion Events Recruiting Team