At a Glance
- Tasks: Lead creative campaigns and drive audience engagement for exciting events.
- Company: Join a dynamic global business with a passion for innovation.
- Benefits: Enjoy 25 days holiday, wellness initiatives, and a supportive work environment.
- Other info: Diverse team culture with excellent career growth opportunities.
- Why this job: Make an impact in the Defence sector while honing your marketing skills.
- Qualifications: Experience in campaign management and a flair for creativity required.
The predicted salary is between 60750 - 74250 £ per year.
We're proud that our core values of PASSION, CARE, IMAGINATION, and TRUST define the way we carry out our work across all of our teams.
If you share our values and want to be a part of a successful, dynamic, and creative global business then we want to hear from you.
You'll work closely with the wider marketing and content teams to ensure we're converting attention and engagement from high-quality prospects into purchases.
This role will own the campaign strategy for specific products and will be accountable for driving audience quality and conversion across their campaigns.
Candidate: The Campaign Manager will play a key role across the Defence sector (with focus on DSEI Gateway and the Apex events).
They will be analytical, and data orientated with a history of testing and campaign optimization, but with creative flair and exceptional attention to detail.
- Campaign Plan
- Creating (with support from the Head of Marketing) and managing the campaign plans - driving acquisition and retention in key segments to achieve our business goals across events and digital products.
- Campaign Delivery & Optimization
- Accountable for delivery of the campaign plans – effectively briefing, managing, and optimizing the output of the internal team and external resources (including agencies and freelancers).
- Writing and proofreading any copy for promotional materials - ensuring all brand and style guides are adhered to.
- Data-Driven
- Use business intelligence, customer feedback and insight to suggest and implement new campaign ideas.
- Owning all the marketing reporting from weekly reporting of event KPIs, forecasts to post event reports that deliver insight, analysis and recommendations.
- Managing the product marketing budget with support from the Head of Marketing.
- Customer-Centric
- Ensuring that all campaign plans and deliverables are heavily influenced by customer data, research and feedback.
- Knowledge, Skills & Behaviours:• Excellent knowledge of best practice across email, social media, paid media, landing pages, websites and chatbots (ideally with depth knowledge in 2 – 3 channels).
- Exceptional project management skills – organized, proactive and able to multi-task.
- Knowledge of marketing performance metrics and optimisation tactics.
- Excellent communicator – great verbal and written communications skills that can translate campaign strategies in a simple way to a range of stakeholders and team members.
- Excellent time management skills and the ability to prioritize relevant tasks• Experience with marketing technology including email marketing automation, CRM, social media management website analytics, chatbots and more.
- Excellent ability to work with data sets, interpret trends and provide analysis and recommendations based on data that support our goals.
- Proven ability to learn new tools and software quickly and independently.• About Clarion Events Clarion Events is one of the world's leading event organisers, producing and delivering innovative and market-leading events since 1947. () Clarion Events embrace diversity and equal opportunities in all that we do.
We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.
Clarion is private equity backed and owned by Blackstone.
Blackstone is one of the world's leading global investment funds, investing capital for the long term in order to build successful, resilient businesses. () Our purpose is to deliver exceptional customer outcomes and experiences, by making every connection count.
Benefits25 days' holiday plus bank holidays End of year wellbeing shutdown (closed for the last week of the year)Employees on a permanent or fixed-term contract are gifted an extra day of leave that can be used for a celebration of your choosing, e. g. birthday, Eid, Diwali, etc.
Summer Hours in August (3pm finish on Fridays)Helping Our World (HOW) Days – one paid day per quarter to carry out charity work Pension Scheme Private Medical Insurance Health Cash Plan Wellbeing Library (MYNDUP)Mentoring Programme Season Ticket Loan Cycle to Work Schemes Free on-site gym and shower facilities Free eyesight tests Free flu vaccination – offered on site once a year for all employees Our Values PASSIONWe deliver all our events with passion for people, the environment and businesses.
CAREWe care about our people and our products and work tirelessly to achieve lasting connections and satisfaction for ourselves, our customers and the businesses they support.
We support everyone around us and always learn through our experiences.
Clarion embraces equality, diversity and inclusion and seeks to promote these principles in all of our business activities.
When recruiting new employees or providing opportunities for promotion, we will:• Recruit, develop and retain the most talented people, regardless of background, and make the best use of their talents;•
Campaign Manager - Permanent in London employer: Clarion Events
At Clarion Events, we pride ourselves on fostering a vibrant and inclusive work culture where our core values of PASSION, CARE, IMAGINATION, and TRUST guide our daily operations. As a Senior Marketing Operations Manager in EMEA, you will benefit from a supportive environment that prioritises employee well-being, offering unique perks such as an end-of-year shutdown, summer hours, and opportunities for personal growth through charity work. Join us to lead a dynamic team in a role that not only drives operational excellence but also contributes to meaningful customer experiences across the globe.
