Senior Sales Executive (JR101987)

At Clarion, our people are at the absolute heart of what we do. We’re proud that our core values of PASSION , CARE , IMAGINATION , and TRUST define the way we carry out our work across all of our exhibitions and conferences.

If you share our values and want to be a part of a successful, dynamic, and creative global business then we want to hear from you.

The Opportunity:

We are excited to offer a fantastic opportunity for an ambitious and driven Senior Sales Executive to join the team behind The Baby Show – the UK’s leading portfolio of consumer events in the parenting sector.

This role presents a unique chance to contribute to the continued success and growth of these high-profile events, held three times a year. As part of a vibrant, supportive, and results-driven sales team, the successful candidate will take ownership of driving exhibition and sponsorship revenue, cultivating strong client relationships, and helping shape the commercial future of the shows.

This is more than a sales role – it’s a dynamic position within a fast-paced environment that offers significant personal and professional development. Working collaboratively with Marketing, Operations, and Finance, you’ll play a key role in delivering successful events. As a valued member of Clarion Events’ Enthusiast Department, there may also be opportunities to contribute to other exciting projects across our diverse event portfolio.

The Candidate

The ideal candidate will be a results-driven sales professional with a strong track record of success in high-volume outbound calling and lead conversion. Confident, assertive, and customer-focused, they will combine excellent communication skills with a proactive and enthusiastic approach to sales.

They will bring a tenacious, ‘can-do’ attitude to the role, demonstrating creativity in problem-solving and a strong desire to exceed targets. With the ability to stay calm and focused under pressure, the candidate will consistently deliver high-quality work even during busy periods. Strong organisational skills, the ability to multi-task, and a disciplined approach to managing workload are essential for success.

Key Responsibilities:

• Source and secure new business while managing incremental growth from existing clients.
• Conduct high-volume tele-sales calls to current and prospective exhibitors, consistently aiming to meet and exceed sales revenue targets across a diverse portfolio of brands.
• Build and maintain strong, positive relationships with exhibitors, sponsors, and internal show teams.
• Achieve and surpass agreed KPIs and sales targets.
• Demonstrate exemplary personal sales behaviours and maintain accurate records within Salesforce.
• Vet and selectively source new exhibitors that align with the brand values and target audience of the events.
• Support the Sales Manager in managing and curating the floor plan in collaboration with sales and operations teams.
• Stay informed on market trends and proactively research new client opportunities.
• Handle enquiries via phone and email, managing mailings and general correspondence efficiently.
• Liaise closely with marketing, operations, finance, and other show team members to ensure seamless event execution.
• Resolve exhibitor conflicts both remotely and onsite, ensuring positive outcomes.
• Maintain high standards of customer care and service.
• Complete all sales administration accurately and promptly, regularly updating and reporting on sales pipelines.
• Provide support to the wider sales team as needed.
• Attend industry events, including occasional weekends, and visit relevant UK and international exhibitions.
• Conduct client visits when appropriate, often alongside team members.
• Collaborate with the finance department to assist with deposit collection where necessary.
• Always represent Clarion Events professionally.

Knowledge, Skills & Behaviours:

• Proven track record of success as a Senior Sales Executive.
• Experience in the exhibitions industry is desirable.
• Strong understanding of events and the sales process for contracting exhibitors.
• Proficient in using CRM systems such as Salesforce.
• Ability to maintain a high and consistent output, even under pressure.
• Appreciates the importance of face-to-face customer engagement in exhibition sales.
• Hardworking and detail-oriented with a conscientious approach to sales.
• Skilled in Salesforce, Microsoft Word, Excel, and PowerPoint.
• Excellent written and verbal communication skills.
• Works well with guidance but is also self-motivated.
• Creative and positive with a problem-solving mindset.

About Clarion Events

Clarion Events is one of the world’s leading event organisers, producing and delivering innovative and market-leading events since 1947. ( )

Clarion Events embrace diversity and equal opportunities in all that we do. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.

Clarion is private equity backed and owned by Blackstone. Blackstone is one of the world’s leading global investment funds, investing capital for the long term to build successful, resilient businesses. ( )

Our purpose is to deliver exceptional customer outcomes and experiences, by making every connection count.

Our vision is we want every one of our products to be a market leader in customer satisfaction and delight.

• 25 days’ holiday plus bank holidays
• End of year wellbeing shutdown (closed for the last week of the year)
• Celebration day off (e.g. birthday, Diwali, Eid, etc)
• Summer Hours in August (3pm finish on Fridays)
• Helping Our World (HOW) Days – one paid day per quarter to carry out charity work
• Pension Scheme
• Private Medical Insurance
• Health Cash Plan
• Wellbeing Library (MYNDUP)
• Mentoring Programme
• Subsidised Café
• Season Ticket Loan
• Cycle to Work Schemes
• Free on-site gym and shower facilities
• Free eyesight tests
• Free flu vaccination – offered on site once a year for all employees

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