At a Glance
- Tasks: Plan and execute exciting marketing campaigns and events that engage customers.
- Company: National retail business with a vibrant and collaborative culture.
- Benefits: Competitive salary, professional development, and a supportive team environment.
- Other info: Fast-paced role with opportunities for career progression and personal growth.
- Why this job: Bring your creative ideas to life and make a real impact on brand experiences.
- Qualifications: Experience in marketing or events planning, with strong organisational skills.
Our client, a national retail business, is looking for a dynamic Marketing & Events Planner to take ownership of our marketing calendar, deliver engaging campaigns, and plan standout events that drive footfall, sales, and customer loyalty. Are you a creative, organised, and commercially minded marketer who loves bringing brands to life? You’ll play a key role in shaping how the company brand shows up across stores, digital channels, and community events. From seasonal campaigns to in‑store activations and product launches, you’ll ensure every initiative is well-planned, on-brand, and executed flawlessly. This is a hands-on, fast-paced role ideal for someone who thrives on variety and enjoys seeing their ideas come to life.
Key Responsibilities:
- Develop and manage the annual marketing and events calendar across all retail locations.
- Plan, coordinate, and deliver in‑store events, product launches, seasonal promotions, and community engagement activities.
- Work closely with store teams to ensure campaigns and events are executed consistently and effectively.
- Brief and manage external suppliers, agencies, and event partners.
- Create engaging content for social media, email marketing, and in-store POS to support campaigns.
- Monitor campaign performance, footfall, and event ROI, providing regular reports and insights.
- Ensure all marketing activity aligns with brand guidelines and commercial objectives.
- Support wider marketing projects including photoshoots, PR activity, and local partnerships.
As a successful candidate you will be experienced in marketing, events planning, or brand activation—ideally within retail, hospitality, or consumer-facing environments with strong organisational skills with the ability to manage multiple projects and deadlines. With a creative flair with a good eye for design, branding, and customer experience is essential together with confident communication and the ability to work with stakeholders at all levels. Proficiency in social media platforms, email marketing tools, and basic design software (e.g., Canva, Adobe Express) would be desirable with a proactive, hands-on approach with a passion for delivering memorable customer experiences. In return the company offers a supportive and collaborative team environment, opportunities for professional development and career progression a competitive salary and benefits with the chance to shape communications and events that make a real impact.
Marketing & Events Planner in Preston employer: Clarify Consultancy Ltd
Join a vibrant national retail business that values creativity and collaboration, offering a supportive team environment where your ideas can flourish. As a Marketing & Events Planner, you'll enjoy opportunities for professional development and career progression, alongside a competitive salary and benefits package. This role not only allows you to shape impactful marketing initiatives but also fosters a culture of innovation and engagement within the community.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Events Planner in Preston
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Clarify Consultancy Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Clarify Consultancy Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Clarify Consultancy Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Clarify Consultancy Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing & Events Planner in Preston
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Clarify Consultancy Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Clarify Consultancy Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Clarify Consultancy Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Clarify Consultancy Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Clarify Consultancy Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Clarify Consultancy Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
