Wakefield, United Kingdom | Posted on 10/11/2026
At Civic Recruitment and Limited, we know that individuals are more than just fixed expenses; they are the cornerstone of every thriving organisation. That’s why we are passionate about transforming recruitment in the public and private sectors. In the modern job market, organisations in both public and private sectors face significant workforce challenges. Public sector entities, such as local councils and central government departments, often struggle with lengthy recruitment processes, limited access to qualified candidates, and stringent budgetary and regulatory constraints. Private sector businesses, on the other hand, encounter high turnover rates, difficulties managing a mix of permanent and temporary staff, and challenges in sourcing specialised talent for niche industries. These sector-specific obstacles, coupled with the universal complexities of payroll management, create a pressing need for efficient workforce solutions. Civic Recruitment Limited addresses these challenges with innovative recruitment and payroll solutions tailored for diverse organisational needs. Recognising the critical hurdles organisations face, the company leverages its expertise to streamline processes, reduce recruitment times, and alleviate administrative burdens. With an extensive database of over 1 million pre-screened candidates, Civic Recruitment Limited is well-positioned to cater to the specific needs of both public and private sectors.
Job Description
3 Months Contract with a Local Authority
Job Purpose
As a Sector Marketing Manager, you will lead the development and delivery of marketing strategies and campaigns to increase brand awareness, generate leads and drive business growth. You will work closely with senior stakeholders and procurement teams, managing multi-channel campaigns, content creation and marketing performance to support commercial objectives.
Key Duties/Accountabilities
Develop and implement marketing strategies aligned with organisational and sector objectives.
Plan, deliver and evaluate multi-channel marketing campaigns to attract new customers and improve customer retention.
Generate qualified leads and increase website traffic through targeted marketing activities.
Act as the marketing lead for the assigned sector, working closely with category managers and procurement teams.
Oversee content creation across websites, blogs, publications, email campaigns and digital platforms.
Manage end-to-end email marketing campaigns, including planning, delivery, reporting and optimisation.
Monitor customer behaviour, market trends, competitor activity and campaign performance.
Identify opportunities to improve marketing techniques, technologies and campaign effectiveness.
Build relationships with suppliers, partners and external marketing agencies.
Ensure consistent brand messaging and a positive customer experience across all marketing channels.
Manage marketing budgets, forecasts, campaign plans and delivery timelines.
Coordinate marketing activities with procurement, sales, customer services, finance and operational teams.
Analyse campaign results and use data to improve marketing performance.
Provide strategic marketing advice and influence senior stakeholders on priorities and campaign delivery.
Identify and implement improvements to support business growth and commercial objectives.
Manage multiple priorities and respond effectively to requests from senior stakeholders.
Essential Experience Required
Proven experience in strategic marketing management or a senior marketing role.
Strong experience developing and delivering marketing strategies and campaigns.
Experience managing multi-channel marketing campaigns.
Proven ability to generate leads, attract new customers and improve customer engagement.
Experience in content marketing, digital marketing and brand management.
Strong knowledge of email marketing and campaign optimisation.
Experience analysing marketing data, customer behaviour and campaign performance.
Ability to manage marketing budgets, forecasts and project timelines.
Strong stakeholder management and relationship-building skills.
Experience working with senior management and cross-functional teams.
Commercial awareness and understanding of revenue growth objectives.
Excellent written and verbal communication skills.
Strong organisational and project management skills.
Analytical, proactive and able to manage competing priorities.
Ability to influence stakeholders and communicate complex information clearly.
Fluent spoken English at Level 2 (Proficient), in line with the Fluency Duty requirements under the Immigration Act 2016.
Additional Information to Note
Contract Duration: 3 months.
Working Hours: 37 hours per week.
Working Arrangement: Hybrid – 2 days remote and 3 days in the office.
Interview Date: 26th November 2026.
Interview Process: Online interview via Microsoft Teams.
Application Deadline: 20th November 2026.
Payment Schedule: We work on a bi-weekly payment schedule.
Sector Marketing Manger in Wakefield employer: Civic Recruitment Limited
Civic Recruitment Limited is an exceptional employer that prioritises meaningful impact in the community, particularly for children and families. With a strong commitment to professional development and a collaborative work culture, employees are empowered to drive positive change while enjoying the benefits of flexible working arrangements and a supportive team environment in Ipswich. This role offers a unique opportunity to lead significant projects that align with national reforms, making a real difference in the lives of those served.
