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- Tasks: Drive global events and execute dynamic marketing campaigns to boost engagement.
- Company: Join Citywire, a leader in the asset management industry with a collaborative culture.
- Benefits: Generous holiday entitlement, professional development, and a supportive work environment.
- Why this job: Make an impact on global events while enhancing your marketing skills.
- Qualifications: Experience in multi-channel digital marketing and proficiency in HubSpot.
- Other info: Fast-paced environment with opportunities for growth and collaboration across teams.
The predicted salary is between 28800 - 43200 ÂŁ per year.
We are looking for an energetic, organised and collaborative Marketing Manager to join our team for a 12‑month maternity cover. A significant focus of this role will be driving the success of 110+ global events each year. You will be the engine behind multi‑channel campaigns that boost event registrations, engagement, and overall brand impact. The ideal candidate will bring a collaborative approach to help deliver strategic marketing initiatives across Citywire’s diverse portfolio.
What You’ll Be Doing
- Strategically develop and execute marketing campaigns for our global events to drive brand awareness, engagement and lead generation in line with Citywire’s objectives.
- Use HubSpot to implement dynamic, targeted email campaigns by building responsive templates, segmenting audiences, and crafting engaging, high‑quality copy.
- Monitor email engagement metrics and adjust strategies to optimise open rates, click‑through rates, and overall campaign effectiveness.
- Collaborate with the Events team to create campaigns that boost registrations and foster engagement, whilst coordinating with the wider Citywire team to ensure consistent and relevant messaging across all touchpoints for virtual events.
- Monitor and analyse campaign data to track performance, identify areas for improvement and measure ROI, while reporting insights to our Head of Digital Marketing to ensure continuous improvement of our marketing strategies.
What You’ll Bring
- A proven track record of running multi‑channel digital marketing campaigns.
- Proficiency in HubSpot (or equivalent) for building emails, landing pages, and automated workflows.
- Strong copywriting and content creation skills with a keen eye for detail.
- A collaborative mindset with the confidence to work across diverse departments.
- A data‑driven approach to improving performance and “what good looks like”.
- Highly organised and able to manage multiple campaigns at pace in a fast‑moving environment.
At Citywire, we uphold a culture rooted in honesty, integrity, and fairness, where every voice is valued and heard. Our culture promotes constructive dialogue and collaboration on a global scale.
Marketing Manager - 12 Month FTC in London employer: Citywire
Contact Detail:
Citywire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - 12 Month FTC in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to show how you align with their values and how you can contribute to their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Marketing Manager - 12 Month FTC in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for marketing and events shine through. We want to see that you’re genuinely excited about the role and how you can contribute to our team!
Tailor Your Experience: Make sure to highlight your relevant experience in multi-channel campaigns and HubSpot. We love seeing how your skills align with what we’re looking for, so don’t hold back on showcasing your achievements!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to read and gets straight to the heart of your qualifications and ideas.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with StudySmarter!
How to prepare for a job interview at Citywire
✨Know Your Campaigns
Before the interview, brush up on your experience with multi-channel marketing campaigns. Be ready to discuss specific examples where you drove engagement and registrations, especially for events. This shows you understand the role's focus and can bring valuable insights.
✨Master HubSpot
Since proficiency in HubSpot is key, make sure you’re familiar with its features. If you’ve used it before, prepare to share how you built email campaigns or automated workflows. If not, consider doing a quick tutorial to get the basics down—this will impress them!
✨Show Your Collaborative Spirit
This role requires working closely with various teams. Think of examples where you successfully collaborated with others to achieve a common goal. Highlight your communication skills and how you adapt to different team dynamics—this will resonate well with their culture.
✨Be Data-Driven
Prepare to discuss how you’ve used data to improve campaign performance in the past. Bring examples of metrics you’ve monitored and how you adjusted strategies based on those insights. This demonstrates your analytical mindset and commitment to continuous improvement.