Sales Controller - Paignton

Sales Controller - Paignton

Paignton Full-Time 57278 - 57278 € / year (est.) No home office possible
City West Country

At a Glance

  • Tasks: Drive sales and profitability while delivering excellent customer service in a dynamic automotive environment.
  • Company: Join an award-winning automotive group with strong family values and a commitment to diversity.
  • Benefits: Competitive salary, bonuses, 25 days holiday, employee car scheme, and exclusive discounts.
  • Other info: Exciting career progression opportunities in a supportive and inclusive workplace.
  • Why this job: Be part of a new dealership and make a real impact in a fast-paced, forward-thinking team.
  • Qualifications: Previous sales experience in the motor industry and strong customer focus.

The predicted salary is between 57278 - 57278 € per year.

Salary: up to £57,278.78 per annum

Hours: Monday to Friday 08:00-18:00 and weekends on a rota basis

Location: Our Brand New Site in Paignton!

City West Country is growing! We are proud to be expanding our business and opening a brand new Chery and Tangelo dealership in Paignton. We need experienced and driven sales people, ready for their next move to join the team. Do you feel like this could be you? Are you ready to be a part of something new? Apply today!

Who are City West Country?

We are a privately owned, award‑winning automotive group with over 40 years of industry experience, operating successful dealerships across Exeter, Taunton, Plymouth and Truro. As our business continues to expand into Paignton, we’re offering the right candidate the chance to thrive in a fast‑paced, forward‑thinking environment. Owned by a father‑and‑son team, we pride ourselves on strong family values. For the past three years, we have also been recognised as an Outstanding Company to Work For by Best Companies!

What can we offer you?

  • Insurance and Fuel Allowance
  • Achievable bonus scheme
  • Top industry training
  • Employee Car Scheme
  • 25 days’ holiday + bank holidays
  • Scottish Widows salary sacrifice pension scheme
  • Access to our exclusive Benefits Hub – discounts on big brands
  • Employee Assistance Programme
  • Cycle to work scheme and eye care vouchers
  • Life assurance 1 x basic salary
  • Long Service Awards to celebrate your milestones

What You’ll Be Doing

As a Sales Controller you will drive sales and profitability within the retail automotive environment by maximising opportunities, managing vehicle transactions, and consistently delivering excellent customer service. Key is you will support team success by ensuring compliance with company processes, contributing to financial targets, and assisting in the training and development of Sales Consultants.

Key Responsibilities:

  • Ensure all enquiries are responded to within expected timeframes.
  • Ensure all enquiries are dealt with in line with our qualification expectations.
  • Coach our sales Consultants if minimum qualification expectations are not met.
  • Ensure all customers are treated fairly and are presented with our full protection care pack.
  • Conduct regular quality checks of leads received.
  • Identify and provide coaching for areas of development.
  • Conduct daily check-ins to ensure no customer need is left unanswered and all customers are responded to throughout the day.
  • Ensure Sales Consultants have followed our sales process.
  • Face all customer enquiries regardless of showroom or digital contact.
  • Ensure customer journey is consistent and compliant and offers the best opportunity to convert an enquiry into a sale.
  • Provide ‘added value’ to the overall customer journey and deal.
  • Ensure high levels of Sales Consultant engagement, customer satisfaction and quality of deal (margin/IPRD/etc.).
  • Work with Sales Consultants and on-site teams to ensure, where possible, vehicles are handed over within 72hrs of order.
  • Work with Sale Managers/Assistant Sales Manager to ensure vehicles are prepared within reasonable time to achieve the above.
  • Work with Sales Consultants, Assistant Sales Manager and Sales Managers to ensure all part-exchanges are verified as a true representation and fair deal, and ensure all necessary paperwork is evidenced.
  • Handle all customer complaints professionally and within appropriate and agreed timescales, ensuring customer satisfaction. Escalate where necessary.
  • Responsible for ensuring ITC records are completed within the required time frames ensuring all deals are compliant and are signed off accordingly.
  • Act as “gatekeeper” for all customer interactions.

What We’re Looking For:

  • Previous sales experience within the Motor industry.
  • Experience of a customer focussed environment.
  • Specialist knowledge of F&I and MBI vehicle valuation.
  • Administration & IT skills.

Is This You?

If you’re excited by this great opportunity, we'd love to hear from you! Apply today and join a company that values performance, passion and progression. We are passionate about creating a diverse and inclusive place to work, with a commitment to equality and fairness at the heart of our values and everyday practices and policies. We aim to recruit, nurture and retain a diverse workforce that reflects the diversity of our customer base.

Want to discuss this role? Call Beth Williams on 01392 825073 or email [email protected]

Sales Controller - Paignton employer: City West Country

City West Country is an exceptional employer, offering a dynamic and supportive work environment in our brand new Paignton dealership. With a strong emphasis on family values, employee development, and a range of attractive benefits including a competitive salary, achievable bonuses, and comprehensive training, we are committed to fostering a culture where every team member can thrive and contribute to our success. Join us and be part of a growing automotive group that has been recognised as an Outstanding Company to Work For!

City West Country

Contact Detail:

City West Country Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Controller - Paignton

Tip Number 1

Get to know the company inside out! Research City West Country, their values, and what makes them tick. This will help you tailor your approach and show that you're genuinely interested in being part of their team.

Tip Number 2

Network like a pro! Reach out to current employees on LinkedIn or attend industry events. Building connections can give you insider info and might even lead to a referral, which is always a bonus!

Tip Number 3

Prepare for the interview by practising common questions and scenarios related to sales and customer service. Think about how you can demonstrate your experience in the motor industry and your ability to drive results.

Tip Number 4

Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.

We think you need these skills to ace Sales Controller - Paignton

Sales Experience
Customer Service
Coaching Skills
Compliance Management
Financial Target Achievement
Automotive Industry Knowledge
F&I and MBI Vehicle Valuation

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the Sales Controller role. Highlight your previous sales experience in the motor industry and any customer-focused achievements. We want to see how you can bring value to our new dealership in Paignton!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your passion for the automotive industry and why you’re excited about joining City West Country. Let us know how your skills align with our values and the role.

Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Whether it’s hitting sales targets or improving customer satisfaction, we want to see how you’ve made a difference in your previous roles.

Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s quick and easy, and it ensures your application goes directly to us. We can’t wait to hear from you!

How to prepare for a job interview at City West Country

Know Your Stuff

Before the interview, make sure you brush up on your knowledge of the automotive industry, especially around sales processes and customer service. Familiarise yourself with City West Country's values and their new dealership in Paignton. This will show that you're genuinely interested and prepared.

Showcase Your Experience

Be ready to discuss your previous sales experience in detail. Think of specific examples where you've driven sales or improved customer satisfaction. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.

Ask Smart Questions

Prepare a few insightful questions to ask at the end of your interview. This could be about the team dynamics, training opportunities, or how success is measured in the Sales Controller role. It shows you're engaged and thinking about how you can contribute.

Demonstrate Your Coaching Skills

Since the role involves coaching Sales Consultants, think of examples where you've successfully trained or mentored others. Be ready to discuss your approach to ensuring compliance and improving performance, as this will be key to your success in the position.