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- Tasks: Drive audience growth and create compelling content for our GIS platform, Cadence.
- Company: Join City Science, a data-led consultancy transforming cities with innovative GIS solutions.
- Benefits: Enjoy flexible working, 25 days annual leave, and a chance to shape brand growth.
- Why this job: Make a real impact in a mission-driven role while mastering complex data concepts.
- Qualifications: Strong written communication skills and an analytical mindset are essential.
- Other info: Fully remote position with opportunities for professional development and autonomy.
The predicted salary is between 38000 - 40000 £ per year.
Product Focus: Cadence (our GIS & data intelligence platform).
Location: Remote (UK-based).
Salary: £38,000–£40,000 DOE
Working Pattern: Full-time preferred, but open to part-time, reduced or condensed hours (please specify in your application). Early Application Advised - role will be closed upon receiving sufficient interest.
About City Science
City Science is a data-led consultancy helping cities, governments and organisations make better decisions using spatial data, modelling and digital tools. Our flagship GIS product, Cadence, sits at the heart of this mission—turning complex data into powerful insights that shape the future of places. This is a brand-new role, created to fundamentally level how we communicate, grow our audience, and build a product-led growth engine around Cadence.
The Role
We’re looking for an exceptionally smart, highly articulate marketer—someone with serious intellectual horsepower—who wants to apply rigorous, analytical thinking to marketing and audience growth. This role is about driving measurable growth, not just “doing content.” Your focus will be:
- Audience growth
- Movement through the sales funnel
- Product-led growth for Cadence
You will approach marketing like an engineer or scientist: form hypotheses → test → analyse → refine → scale. If you have an academically rigorous background, impeccable written communication, and are excited by the challenge of turning complex GIS and data concepts into compelling, high-impact narratives—this role is for you.
Key Responsibilities
Cadence (Primary Focus)
- Build and execute a clear, data-driven marketing and brand strategy for Cadence
- Design and run growth experiments to increase awareness, engagement, and funnel conversion
- Create compelling, precise content that explains complex GIS and data concepts clearly, accurately and elegantly
- Own Cadence’s social presence (especially LinkedIn and YouTube) with a focus on audience growth
- Develop thought leadership content: posts, blogs, videos, demos, explainers and case studies
- Work closely with product, consultancy and leadership teams to deeply understand:
- The product
- Client problems
- Value propositions
City Science Brand (Secondary Focus)
- Manage and evolve City Science’s LinkedIn presence
- Own website content, including landing pages, messaging and updates
- Support employer branding through thoughtful, high-quality careers content
- Ensure exceptional consistency of voice, tone and written quality across all channels
What We’re Looking For
- Exceptionally strong in written communication, with impeccable grammar and clarity of expression
- Highly analytical, structured and comfortable thinking in systems
- Able to explain complex ideas simply
- Comfortable working autonomously and taking ownership
- Naturally curious, rigorous and evidence-led in how you work
- A strong academic background (e.g. a high-quality degree in a rigorous discipline such as science, engineering, mathematics, geography, economics, computer science, or similar)
- The mindset of someone who enjoys learning difficult things and mastering complexity
- A genuine interest in data, technology, GIS and how products grow
Ideally, you also have:
- Exposure to GIS, analytics, urban systems, infrastructure or public-sector clients (formal or self-taught)
- Experience (or strong interest) in B2B, SaaS, data products or technical consulting
- Familiarity with growth marketing, funnels and product led-growth concepts
Please note: This role is not suited to purely “creative” or influencer-style marketers without an analytical or academic foundation.
How to Apply
- Upload a clear and up to date CV.
- Answer all screening questions, including:
- What motivated you to apply for the role
- Your academic achievements
- Links to/examples of relevant content, campaigns or work
- Your interest in data, technology and GIS
Incomplete applications will not be considered.
Rewards & Benefits
- A rare opportunity to shape both brand and growth from the ground up
- Direct impact on a mission-driven, technically sophisticated GIS product
- High trust, autonomy and space to experiment rigorously
- Fully remote (UK-based) role
- Flexible working arrangements
- 25 days annual leave entitlement (plus annual leave buy/sell)
- Membership of our pension scheme
- Eye care vouchers
- Employee assistance program
Unfortunately, City Science does not hold a license to sponsor visas. Therefore, we are unfortunately not able to process any applications that require sponsorship.
GIS Influencer – Marketing & Social Media Executive employer: City Science
Contact Detail:
City Science Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land GIS Influencer – Marketing & Social Media Executive
✨Tip Number 1
Get to know the company inside out! Research City Science and our GIS product, Cadence. Understanding our mission and how we use data will help you tailor your conversations and show us you're genuinely interested.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn, join relevant groups, and engage in discussions about GIS and data intelligence. This can give you insider insights and might even lead to a referral!
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. Be ready to explain complex ideas simply and clearly, just like you would in your role. We want to see how you can communicate effectively about GIS and data concepts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, make sure to answer all screening questions thoroughly to stand out from the crowd.
We think you need these skills to ace GIS Influencer – Marketing & Social Media Executive
Some tips for your application 🫡
Craft a Compelling CV: Make sure your CV is up to date and highlights your academic achievements and relevant experience. Tailor it to showcase your strong written communication skills and analytical mindset, as these are key for the GIS Influencer role.
Answer Screening Questions Thoughtfully: Take your time with the screening questions. This is your chance to show us what motivated you to apply, your interest in data and GIS, and how your background aligns with our needs. Be clear and concise!
Showcase Your Work: Include links or examples of relevant content or campaigns you've worked on. We want to see how you can turn complex ideas into compelling narratives, so don’t hold back on sharing your best work!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, it helps us keep everything organised!
How to prepare for a job interview at City Science
✨Know Your Product Inside Out
Before the interview, make sure you understand Cadence and its features thoroughly. Familiarise yourself with how it turns complex data into insights. This will help you articulate how your skills can contribute to its growth and marketing.
✨Showcase Your Analytical Skills
Prepare examples of how you've used data-driven strategies in past roles. Be ready to discuss specific campaigns where you formulated hypotheses, tested them, and analysed the results. This aligns perfectly with the analytical mindset they’re looking for.
✨Craft Compelling Narratives
Practice explaining complex GIS concepts in simple terms. You might be asked to demonstrate this during the interview, so think about how you can break down intricate ideas into engaging stories that resonate with a broader audience.
✨Engage with Their Online Presence
Before your interview, take a look at City Science’s LinkedIn and other social media channels. Engage with their content and come prepared with insights or suggestions on how you could enhance their online presence, especially for Cadence.
