At a Glance
- Tasks: Lead CRM and marketing strategies to enhance customer loyalty and drive sales.
- Company: Join The Underfloor Heating Store, a top online retailer in underfloor heating systems.
- Benefits: Enjoy bonuses, discounts, flexible working, and a supportive environment.
- Other info: Inclusive culture that values diversity and encourages personal growth.
- Why this job: Make a real impact on customer experiences and grow your career in a dynamic team.
- Qualifications: Experience in CRM and marketing, with a passion for customer engagement.
The predicted salary is between 40000 - 50000 £ per year.
We are actively seeking a highly motivated, dynamic, and results‑driven CRM and Marketing Manager to become an integral part of our expanding team. You’ll be in charge of developing and implementing our entire CRM and marketing game plan. This role focuses on warmly welcoming new customers, making sure our current customers feel loved, and building lasting loyalty every step of the way.
Responsibilities
- Develop and execute data‑driven CRM strategies to enhance the customer lifecycle and increase sales/profits.
- Manage and maintain our CRM platform and work with our Sales and Digital teams to drive performance.
- Own our customer‑facing Marketing campaigns to support our promotional activity and new product launches.
- Work with our Finance team to improve our customer segmentation to deliver personalised and targeted Marketing and CRM activity.
- Track, analyse, and report on KPIs related to our Marketing and CRM initiatives, to continually drive improvement in these areas.
- Train and support our colleagues to use our CRM platform effectively.
Culture & Expectations
You’ll live and breathe our customer‑first ethos, with a proactive and forward‑thinking approach to learning and expanding your knowledge. You’ll be driven to make a real success of your career, actively seeking to learn and understand new challenges and products. You’ll be a real team player, working within a small technical team, taking pride in all that you do and the value you add to our customers and business.
Company
The Underfloor Heating Store is a market‑leading online retailer of electric and water underfloor heating systems and associated products direct to consumers.
Benefits
- Bonus
- Discounts, savings and cash back at numerous retailers
- Life assurance
- Extended family policy including maternity, paternity, additional annual leave and more
- Mental Health First Aiders and Employee Assistance Programme, we look out for each other
- Complete induction and a company that lets you grow and encourages development
- Financial education and loans
- Flexible working options
- A business striving to create an environment of inclusion so everyone can be their true self
- And more!
We’re passionate about creating an inclusive workplace that celebrates and values diversity. Bring your whole self to work regardless of age, disability, gender identity or reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. We don’t want you to ‘fit’ our culture, we want you to enrich it.
We are committed to best practices in recruitment and undertake Basic Criminal Record Disclosures for candidates that are offered employment within our branches that undertake deliveries for British Gas. This check will only be undertaken after the acceptance of an offer of employment.
UFHS - CRM and Marketing Manager in Basildon employer: City Plumbing Supplies
The Underfloor Heating Store is an exceptional employer that prioritises a customer-first ethos while fostering a supportive and inclusive work environment. With a strong focus on employee growth, flexible working options, and comprehensive benefits including mental health support and financial education, we empower our team to thrive both personally and professionally. Join us in a dynamic role where your contributions directly impact customer satisfaction and loyalty, all within a vibrant and collaborative culture.
StudySmarter Expert Advice🤫
We think this is how you could land UFHS - CRM and Marketing Manager in Basildon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for City Plumbing Supplies and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like City Plumbing Supplies are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with City Plumbing Supplies on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at City Plumbing Supplies. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace UFHS - CRM and Marketing Manager in Basildon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit City Plumbing Supplies. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of City Plumbing Supplies:Show us that you’ve done your homework! In your application, briefly mention what you admire about City Plumbing Supplies’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at City Plumbing Supplies
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at City Plumbing Supplies will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At City Plumbing Supplies, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
