At a Glance
- Tasks: Lead income-generating activities and shape a bold commercial strategy for Tower Bridge.
- Company: Join the iconic Tower Bridge, a cultural landmark and vibrant events venue.
- Benefits: Competitive salary, permanent contract, and the chance to make a real impact.
- Why this job: Be part of an exciting transformation programme that enhances visitor experiences and community engagement.
- Qualifications: Proven experience in commercial strategy and leadership within visitor attractions or cultural venues.
- Other info: Collaborative environment with a focus on inclusivity, social value, and sustainability.
The predicted salary is between 58300 - 77400 £ per year.
We are seeking an experienced and visionary Head of Commercial to lead income-generating activity at Tower Bridge.
Salary: £68,300 – £77,400 per annum inclusive of all allowances
Contract: Permanent
Hours: 35
About Tower Bridge
Tower Bridge is a working bascule bridge, a leading events venue, and an iconic visitor attraction, welcoming almost one million visitors each year. It is one of five bridges supported and maintained by the charity City Bridge Foundation, which is also London’s biggest independent charitable funder. This is an exciting time to join us. Tower Bridge is embarking on an ambitious transformation programme – Tower Bridge in Motion – shaping the future of London’s defining landmark. Through major initiatives and estate-wide improvements, the programme will enhance visitor experiences, inspire innovation and strengthen community engagement, while preserving and celebrating the Bridge’s unique cultural heritage. Our vision is to be an exemplar visitor attraction driven by social values that excites, inspires, engages and connects everyone we reach and encounter.
In this new leadership role, you will shape and deliver a bold commercial strategy that drives income growth, strengthens existing revenue streams, and unlocks new opportunities while enhancing the visitor experience. You will embed commercial thinking into capital projects and strategic planning, securing Tower Bridge’s long‑term success as a leading cultural destination.
About you
- A strategic thinker and commercial innovator, with proven experience in navigating complex organisations.
- Experienced in developing and delivering successful commercial strategies across visitor attractions, cultural venues, or retail.
- Skilled in business development and ROI analysis, with strong knowledge of pricing strategies, income diversification, and market trends.
- An inspirational leader, skilled at motivating multi‑disciplinary teams and driving high performance.
- Collaborative and partnership‑focused, with experience building strategic relationships to drive revenue growth.
- Experienced in managing budgets and achieving ambitious targets.
- Passionate about our mission and charitable purpose and committed to responsible business practices, embedding inclusivity, social value, and sustainability into commercial activities.
Make an application
To learn more, please visit the City of London Corporation’s application portal, where you can download more information and complete an application. Apply by midday on Monday, 9 March 2026. Interviews are expected to take place on Thursday, 19 March 2026 in person at Tower Bridge Offices, Tower Bridge Road, London SE1 2UP. As part of the interview process, candidates will be required to deliver a presentation. The City of London Corporation, Tower Bridge and City Bridge Foundation are committed to equal opportunities and welcome applications from all sections of the community.
Head of Commercial at Tower Bridge employer: City Bridge Foundation
Contact Detail:
City Bridge Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Commercial at Tower Bridge
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with others on LinkedIn. You never know who might have the inside scoop on opportunities at Tower Bridge or similar venues.
✨Tip Number 2
Prepare for that presentation! Since you'll need to deliver one during the interview, practice your pitch. Make sure it highlights your strategic thinking and innovative ideas for income generation at Tower Bridge.
✨Tip Number 3
Show your passion! When you get the chance to chat with interviewers, let your enthusiasm for Tower Bridge's mission and cultural heritage shine through. They want someone who truly cares about their values.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, you’ll find all the details you need to tailor your approach to what Tower Bridge is looking for.
We think you need these skills to ace Head of Commercial at Tower Bridge
Some tips for your application 🫡
Know Your Audience: Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with Tower Bridge's mission and values. Show us that you’re not just another candidate, but someone who truly gets what we’re about!
Be Specific and Relevant: When detailing your experience, focus on specific achievements that align with the role. Use examples that highlight your strategic thinking and commercial innovation. We want to see how your past experiences can drive income growth at Tower Bridge.
Show Your Passion: Let your enthusiasm shine through! Talk about why you’re excited about the opportunity to work at Tower Bridge and how you can contribute to our vision. We love candidates who are genuinely passionate about our mission and charitable purpose.
Proofread and Polish: Before hitting send, give your application a thorough read. Check for typos and ensure your writing is clear and concise. A polished application shows us that you care about the details and are serious about joining our team!
How to prepare for a job interview at City Bridge Foundation
✨Know Your Audience
Before the interview, take some time to research Tower Bridge and its mission. Understand their current initiatives, especially the 'Tower Bridge in Motion' programme. This will help you tailor your responses and show that you're genuinely interested in their vision.
✨Showcase Your Strategic Thinking
Prepare examples of how you've developed and implemented successful commercial strategies in previous roles. Be ready to discuss specific challenges you faced and how you navigated complex organisations to achieve your goals. This will demonstrate your capability as a strategic thinker.
✨Highlight Your Leadership Skills
As an inspirational leader, it's crucial to convey your ability to motivate and drive high-performance teams. Share stories that illustrate your collaborative approach and how you've built strategic relationships to enhance revenue growth. This will resonate well with their focus on teamwork.
✨Prepare for the Presentation
Since you'll be required to deliver a presentation during the interview, make sure to practice thoroughly. Focus on how your ideas align with Tower Bridge's goals and how you can contribute to their commercial strategy. Keep it engaging and concise to leave a lasting impression.
