At a Glance
- Tasks: Drive talent attraction strategies and manage media investments to attract top talent globally.
- Company: Join Citi, a leading financial institution with a global presence.
- Benefits: Enjoy a competitive salary, hybrid work model, and professional development opportunities.
- Other info: Flexible working environment with strong support for wellbeing and career growth.
- Why this job: Make a real impact on hiring outcomes while working in a dynamic, high-performing team.
- Qualifications: Experience in talent attraction and paid media management is essential.
The predicted salary is between 49500 - 60500 £ per year.
Citi is looking for a Talent Media & Digital Strategy Manager to join its Global Talent Acquisition function in Belfast on a 12-month fixed-term contract, executing talent attraction channel strategy and managing media investment that directly shapes how one of the world's leading financial institutions attracts top talent. This is a hands-on, high-impact role that combines campaign execution with meaningful budget management responsibility, partnering with talent attraction teams and third-party media contacts to align spend with business priorities and deliver continuous performance improvement. If you are an experienced paid media and talent attraction professional ready to operate at global scale, this is an opportunity to make a measurable impact on hiring outcomes worldwide.
Responsibilities
- Execute the global talent attraction channel strategy by evaluating, activating, and optimising market-leading paid media and organic channels to generate high-quality candidate applications at scale.
- Manage a portion of the global talent attraction budget, covering planning, forecasting, and ongoing tracking of actuals against plan to ensure spend is allocated based on performance and hiring demand.
- Activate and manage always-on campaigns across paid and organic channels, including Google Search, Display Banner Ads, Native Ads, Video Streaming, Sponsored Jobs, and LinkedIn Campaign Manager.
- Collaborate with campaign managers to provide structured input on media investment levels, balancing hiring priorities, return on investment expectations, and financial governance requirements.
- Monitor campaign performance across all channels, consolidate spend and effectiveness data, identify variances, and deliver data-driven recommendations that continuously improve channel ROI.
- Maintain data integrity across all campaigns through accurate tagging, cost attribution, and structured performance measurement frameworks.
Required qualifications & skills
- Solid background in global or regional talent attraction or channel marketing, with demonstrable experience across both strategy and hands-on execution.
- Deep expertise in paid media and programmatic advertising platforms, including Google Search, Display, Native, Video, Sponsored Jobs, and LinkedIn Campaign Manager.
- Proven ability to manage large, complex budgets, including forecasting, tracking actuals, and producing clear performance reports for senior stakeholders.
- Track record of contributing to data-driven investment decisions that deliver measurable improvements in channel effectiveness and return on investment.
- Experience working with third-party agencies and vendors, including monitoring delivery against agreed performance benchmarks.
- Strong communication and influencing skills, with the ability to build effective working relationships across cross-functional teams and stakeholders at multiple levels.
- Highly organised, with the ability to manage multiple global priorities simultaneously in a fast-moving environment without compromising quality or accuracy.
What we offer
- This role offers the opportunity to take on genuine responsibility within a high-performing global team, contributing to investment decisions that directly influence how a leading financial institution attracts talent worldwide.
- This is a role for someone who values accountability, collaboration, and the opportunity to deliver at a global scale.
- Meaningful responsibility for key components of the global talent attraction strategy and budget, with a direct impact on hiring outcomes across international markets.
- Hybrid working model with 3 days in the office and 2 days working remotely, providing flexibility while maintaining strong team connection.
- Access to learning and development opportunities that support continued professional growth and career progression within a global organisation.
- Wellbeing support and work-life balance resources designed to help you perform at your best inside and outside of work.
- Financial wellbeing benefits and a competitive compensation package commensurate with the level of this role.
Talent Media & Digital Strategy Manager (Fixed - Term) employer: Citigroup Inc.
Citi is an exceptional employer that fosters a dynamic work culture in the heart of London, where innovation meets compliance. As an AI-Driven Securities Finance Product Lead, you will have access to unparalleled growth opportunities, collaborating with top-tier professionals across various teams to shape the future of finance through cutting-edge AI solutions. With a commitment to employee development and a focus on delivering strategic value, Citi stands out as a rewarding place for those seeking meaningful contributions in a regulated environment.
StudySmarter Expert Advice🤫
We think this is how you could land Talent Media & Digital Strategy Manager (Fixed - Term)
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Talent Media & Digital Strategy Manager (Fixed - Term)
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Citigroup Inc. from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Citigroup Inc. specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Citigroup Inc.
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Citigroup Inc., your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Citigroup Inc. you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Citigroup Inc. that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Citigroup Inc., so think on your feet and don't hesitate to showcase your creativity!
