At a Glance
- Tasks: Lead large-scale projects, manage marketing campaigns, and ensure flawless execution.
- Company: Join a leading financial services firm with a commitment to innovation.
- Benefits: Competitive salary, diverse work environment, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on collaboration and problem-solving.
- Why this job: Make a significant impact on marketing strategies and drive customer engagement.
- Qualifications: 6-10 years in Marketing or Technology, with expertise in credit card offers.
The predicted salary is between 80000 - 100000 £ per year.
Strategic & Technical professional who stays abreast of developments within own field and contributes to directional strategy by considering their application in own job and the business. Recognized technical subject matter expert; seen as the ‘go to’ resource for cross functional teams including Marketing, technology, credit risk, fraud policy, operations. Developed communication and diplomacy skills are required in order to guide, influence and convince others, in particular colleagues in other areas and occasional external customers. Significant impact on the area through complex deliverables. Provides advice and counsel related to the technology or operations of the business and offers platforms. Work directly impacts an entire area, which eventually affects the overall performance and effectiveness of campaign execution & revenue.
Responsibilities
- Large-Scale Project Leadership: Lead and/or partner on large-scale, complex projects requiring a technical build, effectively collaborating with cross-functional teams including Marketing, Technology, Fraud Policy, Risk, Operations, and Product. Write business requirements that define the technical needs associated with projects, review Technical designs, User Stories, Test Scripts for accuracy and completeness.
- Campaign Management & Execution: Partner with internal teams to ensure flawless design and execution of existing customer marketing campaigns, meeting business goals and driving credit card growth and customer engagement.
- Testing & Quality Assurance: Implement test strategies, critically analyze potential issues, assess impacts, and recommend additional testing to maintain channel integrity.
- Data-Driven Decision Making: Analyze data to make informed decisions and recommendations related to marketing campaigns and initiatives.
- Problem Solving & Issue Resolution: Proactively identify, manage, and resolve issues, mitigating risks and ensuring successful project completion.
- Risk Management & Compliance: Demonstrate sound judgment and adhere to all applicable laws, rules, and regulations, prioritising the firm’s reputation and safeguarding Citi, its clients, and assets. Escalate and report control issues with transparency.
- Cross-Functional Collaboration: Partner with cross-functional teams (including Lending, Marketing, Operations, and Risk) to execute credit card lending projects and initiatives from inception to implementation, providing subject matter expertise and support.
- Process Improvement & Automation: Proactively identify, promote, and implement opportunities for enhancements and automation related to promotional offers and campaigns, supporting control automation initiatives.
Qualifications
- 6-10 years of experience in Marketing, Operations and/or Technology, specifically within the Credit Card, Retail banking or financial services industry.
- Substantial expertise, comprehensive knowledge, and a deep understanding of the complete promotional offer lifecycle.
- Understanding the code that supports the offer lifecycle including offer creation, display and fulfillment is a must.
- Extensive knowledge of technical systems supporting credit card offers, including acquisition/existing customer marketing platforms (e.g., ITSS) and campaign execution processes.
- Significant experience working on strategic initiatives and technical implementation projects related to credit card lending and sales growth.
- Proven ability to define project scope and write comprehensive business requirements for technology projects.
- Strong understanding of backend systems supporting customer response channels, including digital platforms, customer service, and sales/retention teams.
- Ability to effectively communicate and bridge the gap between marketing and technology teams.
- Demonstrated ability to navigate and manage high-stress situations in a fast-paced environment.
- Strong analytical and organizational skills, with a keen eye for detail.
- Experience with credit cards and/or retail banking/financial services is highly preferred.
- Proficiency in JIRA, Confluence, Microsoft Excel, and PowerPoint.
- Proven ability to manage multiple large scale complex projects simultaneously.
- Excellent communication and problem-solving skills, with a demonstrated ability to think creatively and take ownership of solutions.
- Ability to thrive in a fast-paced, team-oriented environment and consistently meet tight deadlines.
Education
- Bachelor’s/University degree, Master’s degree preferred.
Program Manager, MarTech Offer Management Vice President employer: Citigroup, Inc.
Citi London is an exceptional employer, offering a dynamic and inclusive work environment that fosters innovation and collaboration. With a competitive salary, generous annual leave, and a hybrid working model, employees enjoy a healthy work-life balance while having access to extensive learning and development resources. As a key player in the Equity Derivatives Technology team, you will have the opportunity to lead impactful projects and grow your career within a globally recognised financial institution.
StudySmarter Expert Advice🤫
We think this is how you could land Program Manager, MarTech Offer Management Vice President
✨Tap into Campus Networks
If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.
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Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.
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Don’t shy away from reaching out directly to firms like Citigroup, Inc.. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.
We think you need these skills to ace Program Manager, MarTech Offer Management Vice President
Some tips for your application 🫡
Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.
Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to Citigroup, Inc..
Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.
Research and Reflect:Before hitting that 'apply' button on Citigroup, Inc.'s website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!
How to prepare for a job interview at Citigroup, Inc.
✨Brush Up on Financial Analysis Skills
Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with Citigroup, Inc..
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Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.
✨Show Your Passion for Finance
Since this is a full-time position, employers at Citigroup, Inc. will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.
✨Network with Industry Professionals
Before your interview, reach out to current or former Citigroup, Inc. employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.