Sales Executive

Sales Executive

Manchester Full-Time 28000 - 39200 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive growth by connecting with business leaders and recommending tailored solutions.
  • Company: Join Citation, a leading UK firm in HR and compliance services.
  • Benefits: Up to £28k base salary, uncapped commission, 33 days holiday, and health support.
  • Why this job: Be part of an exciting growth phase with incredible career opportunities.
  • Qualifications: Proven B2B sales experience and exceptional communication skills.
  • Other info: Enjoy hybrid working, team socials, and a supportive culture.

The predicted salary is between 28000 - 39200 £ per year.

Business Development Consultant

Base Salary: Up to £32,000 + Uncapped Commission

Contract: Full-time | Permanent

Location: Hybrid – Wilmslow

Join Citation – One of the UK’s Leading Compliance Powerhouses. With over 30 years of expertise and 60,000+ clients nationwide, Citation is a trusted leader in HR, Health & Safety, Employment Law, and ISO Compliance and we’re only just getting started.

2026 is set to be a huge year for Citation.

Following rapid growth, major investment, and multiple acquisitions, we’re expanding our footprint and our Wilmslow team is at the heart of that growth. The team has already made a significant impact, and now we’re scaling it even further.

As a Business Development Consultant, you’ll play a vital role in driving new business growth. You’ll engage with senior decision‑makers, uncover their challenges, and introduce them to solutions that genuinely add value.

This is a fast‑paced, consultative sales role where success is recognised, rewarded, and accelerated.

What You’ll Be Doing

  • Proactively engaging new B2B prospects through outbound sales activity
  • Taking a consultative approach to understand business needs and pain points
  • Booking high‑quality appointments for our field sales specialists
  • Managing activity and performance through a modern CRM system
  • Consistently achieving and exceeding KPIs and revenue targets
  • Collaborating with marketing and sales leaders to refine messaging and strategy

What You’ll Bring

  • Proven experience in outbound B2B sales
  • Strong communication, listening, and influencing skills
  • Resilience, drive, and a hunger to succeed in a target‑driven environment
  • Confidence using CRM systems and digital sales tools
  • A growth mindset with ambition to progress and develop your career

What You’ll Get in Return

  • Up to £28k base salary + uncapped commission – high performers earn well above base
  • 33 days holiday (including bank holidays) + your birthday off
  • Health cash plan, wellbeing support & employee recognition programmes
  • Award‑winning training and structured career development pathways
  • Regular incentives, team socials, and performance recognition
  • Hybrid working – home working balanced with time in our new Glasgow office

Why Citation? Why Now?

  • Backed by KKR, Hg Capital & HarbourVest
  • 15 acquisitions in the last 3 years
  • Huge investment in people, offices, and technology
  • 2026 is a major growth year, with Glasgow playing a key role in our future success

Win. Grow. Repeat. isn’t just our motto – it’s how we build careers.

Appy now for further information!

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Sales Executive employer: Citation Professional Solutions

At Citation, we pride ourselves on being an exceptional employer, offering a dynamic and supportive work culture that fosters growth and success. With a competitive salary structure, uncapped commission, and extensive benefits including 33 days of holiday and award-winning training, we empower our employees to thrive in their careers while enjoying a healthy work-life balance. Join us at our Wilmslow HQ or work remotely, and be part of a team that celebrates achievements and drives innovation in the HR and compliance sector.
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Contact Detail:

Citation Professional Solutions Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Executive

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up LinkedIn. The more connections you make, the better your chances of landing that Sales Executive role.

✨Tip Number 2

Practice your pitch! You never know when you'll get a chance to impress someone. Have a quick, engaging summary of who you are and what you bring to the table ready to go. This will help you stand out when chatting with potential employers.

✨Tip Number 3

Follow up after interviews or networking events. A simple thank-you email can go a long way. It shows you're keen and keeps you on their radar. Plus, it’s a great opportunity to reiterate why you’re the perfect fit for the role.

✨Tip Number 4

Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications this way!

We think you need these skills to ace Sales Executive

Outbound Sales
B2B Sales
Appointment Setting
Consultative Selling
Communication Skills
Listening Skills
Persuasion Skills
CRM Management
Data-Driven Approach
KPI Achievement
Cross-Team Collaboration
Resilience
Self-Motivation
Growth Mindset
Digital Tools Proficiency

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Business Development Consultant. Highlight your outbound sales experience and any consultative approaches you've used in the past. We want to see how you can connect with business leaders and understand their challenges!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your communication skills and explain why you're passionate about joining Citation. Let us know how your background aligns with our growth phase and how you can contribute to smashing those targets.

Showcase Your Achievements: When detailing your experience, focus on your achievements rather than just responsibilities. Use numbers and examples to demonstrate how you've hit or exceeded KPIs in previous roles. We love seeing results-driven candidates who thrive under pressure!

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy to do!

How to prepare for a job interview at Citation Professional Solutions

✨Know Your Stuff

Before the interview, dive deep into Citation's services and recent achievements. Understanding their HR, Health & Safety, and compliance solutions will help you connect your skills to their needs during the conversation.

✨Showcase Your Sales Skills

Prepare specific examples from your past experiences that highlight your outbound B2B sales success. Be ready to discuss how you’ve smashed targets and set quality appointments, as this is crucial for the role.

✨Ask Insightful Questions

Think of questions that show your interest in the company’s growth and culture. Asking about their strategies for hitting record sales targets or how they support career development can demonstrate your enthusiasm and alignment with their goals.

✨Emphasise Your Resilience

Since the role requires a self-motivated attitude, be prepared to share how you've thrived under pressure in previous roles. Highlighting your resilience and growth mindset will resonate well with their expectations for a Business Development Consultant.

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