Senior Designer (Marketing)

Brighton, England, United Kingdom Global Distribution regular Hybrid At Cision, we believe in empowering every individual to make an impact. Here, your voice is heard, your ideas are valued, and your unique perspective fuels our collective success. As part of our global team, you will thrive in an environment that champions curiosity, collaboration, and innovation, all while making meaningful contributions to the brands we accelerate. Join us in shaping the future of communication and building authentic connections that matter.

The senior designer will play a pivotal role in executing on the creative vision and strategy set by our SVP of Marketing. They are responsible for crafting exceptional design assets across a wide range of Marketing media (including Events, campaigns, reports, case studies, guides, blogs, webpages, digital assets, social posts, videos, templates, brand guidance, presentations, email & DataViz) to create experiences that truly resonate with customers, prospects, and internal teams. This role is primarily contributor focused, with hands-on design expertise needed, while also incorporating some mentorship, tactical & strategic responsibilities.

Key Responsibilities:

• Design Execution: Execute on the creative vision and strategy defined by the SVP Marketing to create impactful, consistent, and engaging design experiences.
• Develop and deliver digital, print, and branding outputs that set the standard for quality and innovation in our sector.
• Drive projects from concept to completion, managing resources and prioritising workloads in partnership with members of the marketing team.
• Challenge and refine creative briefs to understand and maximise ROI, brand equity, and alignment with strategic business objectives.

Brand Evolution & Systems:

• Work with other marketing team members to evolve, systemise, and disseminate our brand vision across the design team and the broader organisation.
• Partner with the Web team to ensure alignment between Brand and Web.
• Help evolve, communicate, and maintain the PR Newswire brand guidelines.
• Help establish and implement effective team processes and practices.

Collaboration & Cross-Functional Work:

• Collaborate with leadership and cross-disciplinary teams to support and deliver innovative solutions.
• Work closely with peers in marketing, product, and web to align to their goals.

Mentorship & Growth:

• Lead by example, championing robust design principles and a culture of collaboration.

Innovation & Trend Awareness:

• Stay ahead of design, cultural, and industry trends to inspire creativity within the team.
• Regularly review competitor activities and innovations.

Key Performance Indicators (KPIs):

• Quality, innovation, and consistency of design work across all channels.
• Brand awareness and ability to differentiate & innovate.
• Timely delivery of projects in alignment with strategic objectives.
• Successful implementation of scalable design systems and processes.
• Feedback from users, leadership, peers, and cross-functional teams.

Team philosophy: We are a small, lean, collaborative team with years of design and development expertise. To achieve the best results, we rely on close partnerships with other teams and tap into the diverse skillsets across the organisation.

The Senior Designer is expected to contribute to the following BAU/day-to-day tasks:

• Design engaging assets for social media campaigns.
• Provide design expertise for various presentations.
• Create optimized concepts for advertising campaigns.
• Support the Web team with creative concepts and visuals.
• Research and design branded merchandise.
• Maintain and distribute branded assets and templates.
• Liaise with Product Marketing to supply supporting assets.
• Create supplementary design assets for campaigns.
• Transform complex datasets into compelling visual narratives.
• Develop headers and layouts for email campaigns.

Cision is committed to fostering an inclusive environment where all employees can be their authentic selves and perform at their best. We believe diversity, equity, and inclusion is vital to driving our culture, sparking innovation and achieving long-term success.