At a Glance
- Tasks: Manage and grow a £1.5 million customer portfolio while driving retention and upsell opportunities.
- Company: Cision is a global leader in PR, marketing, and social media management technology.
- Benefits: Enjoy a hybrid work environment, inclusive culture, and opportunities for personal growth.
- Why this job: Join a team that values your voice and fosters innovation while making a real impact.
- Qualifications: Proven track record in exceeding targets and experience with Salesforce pipeline management.
- Other info: Cision promotes diversity and inclusion, ensuring all employees can be their authentic selves.
The predicted salary is between 43200 - 72000 £ per year.
At Cision, we believe in empowering every individual to make an impact. Here, your voice is heard, your ideas are valued, and your unique perspective fuels our collective success. As part of our global team, you will thrive in an environment that champions curiosity, collaboration, and innovation, all while making meaningful contributions to the brands we accelerate. Join us in shaping the future of communication and building authentic connections that matter.
As an Account Director – Retention, you will be responsible for proactively managing and growing a customer portfolio valued at approximately £1.5 million. This portfolio covers multiple sectors, including Government and the broader Public Sector, within your designated region. Your core focus will be to maximize Gross Retention Rate (GRR) and Net Revenue Retention (NRR) by fostering strong client relationships and effectively leveraging auto-renewal contracts and standard annual price increases. Additionally, you will identify and close upsell opportunities while managing your territory in line with defined revenue and performance targets, including both retention and growth metrics.
The role is defined but not limited to the following duties and responsibilities:
- Achieving or exceeding annual targets across Media Analysis, Media Monitoring, Media Database and Social Media.
- Compiling and implementing a sales plan for the territory.
- Creating and maintaining a highly focused culture with an emphasis on proactive contact.
- Compiling supplementary sales plans and projects as appropriate throughout the year.
- Driving revenue from existing clients, across Cision portfolio of PR products and services.
- Managing the effective renewal process for subscriptions, identifying and maximising up-sell and cross-sell opportunities.
- Predicting future downturns in revenue and ensuring plans are in place to address shortfall.
- Formulating and implementing account management strategies that provide an appropriate level of focus on clients relative to requirements, budget, and future revenue potential.
- Preparing and writing comprehensive and compliant tender responses tailored to client requirements, ensuring alignment with objectives and value propositions.
- Collaborating with cross-functional teams to gather information, ensuring accurate and compelling content for tender submissions.
- Delivering professional presentations to clients and stakeholders, effectively communicating key messages and value propositions.
- Managing multiple tender and presentation deadlines, maintaining high quality standards and attention to detail.
Essential skills and experience:
- Proven track record of exceeding targets.
- Process-driven in your approach to achieving predetermined KPIs.
- Experience of pipeline management within the Salesforce platform.
- Ability to communicate and influence at all levels within the organisation.
- Ability to build and foster relationships with key stakeholders within the organisation.
- Problem-solving skills.
- Customer Focus.
- Negotiation Skills.
- Results Focus.
Key internal relationships:
- Customer Success & Support.
- Retention and Account Management team.
- New Business teams.
- Operations team.
- Product teams.
- Finance.
- Human Resources.
- Marketing.
- Insight.
- Legal.
Cision is committed to fostering an inclusive environment where all employees can be their authentic selves and perform at their best. We believe diversity, equity, and inclusion is vital to driving our culture, sparking innovation and achieving long-term success. Cision is proud to have joined more than 600 companies in signing the CEO Action for Diversity & Inclusion pledge and named a “Top Diversity Employer” for 2021 by DiversityJobs.com. Cision is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected statuses.
Cision is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Cision will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact hr.support@cision.com.
Account Director, Retention London, England, United Kingdom - Hybrid (London) employer: Cision Global
Contact Detail:
Cision Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director, Retention London, England, United Kingdom - Hybrid (London)
✨Tip Number 1
Familiarise yourself with Cision's products and services, especially those related to PR and media management. Understanding the nuances of their offerings will help you articulate how you can drive revenue and retention effectively during interviews.
✨Tip Number 2
Network with current or former employees on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the Account Director role.
✨Tip Number 3
Prepare to discuss specific strategies you've used in the past to improve customer retention and upsell opportunities. Be ready to share quantifiable results that demonstrate your success in similar roles.
✨Tip Number 4
Showcase your knowledge of the public sector and government clients, as this is a key focus area for the role. Highlight any relevant experience or insights that could benefit Cision's approach to these sectors.
We think you need these skills to ace Account Director, Retention London, England, United Kingdom - Hybrid (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the Account Director role at Cision. Focus on your track record of exceeding targets, pipeline management, and customer relationship building.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of Cision's mission and values. Emphasise your ability to drive revenue growth and retention, and how your unique perspective can contribute to their success.
Highlight Relevant Achievements: In your application, include specific examples of how you've successfully managed client portfolios, achieved KPIs, and implemented effective account management strategies in previous roles.
Prepare for Potential Questions: Anticipate questions related to your problem-solving skills, negotiation abilities, and experience with Salesforce. Be ready to discuss how you would approach maximizing Gross Retention Rate and identifying upsell opportunities.
How to prepare for a job interview at Cision Global
✨Understand the Role
Make sure you have a clear understanding of the Account Director – Retention role. Familiarise yourself with the key responsibilities, such as managing a customer portfolio and maximising retention rates. This will help you tailor your answers to demonstrate how your experience aligns with their needs.
✨Showcase Your Achievements
Prepare specific examples of how you've exceeded targets in previous roles. Highlight your process-driven approach and any relevant experience with pipeline management, especially if you've used Salesforce. This will illustrate your capability to meet their KPIs.
✨Demonstrate Relationship-Building Skills
Cision values strong client relationships, so be ready to discuss how you've successfully built and maintained relationships with stakeholders in the past. Use examples that showcase your negotiation skills and customer focus.
✨Prepare for Presentations
Since delivering professional presentations is part of the role, practice presenting key messages and value propositions clearly and confidently. Consider preparing a mock presentation on a relevant topic to demonstrate your communication skills during the interview.