At a Glance
- Tasks: Lead marketing strategies for Mid-Market and Medium Business, driving collaboration and campaign execution.
- Company: Join Cisco, a global leader in technology with a focus on inclusivity and innovation.
- Benefits: Enjoy competitive pay, flexible vacation, health insurance, and paid volunteer time.
- Why this job: Make a real impact in a dynamic environment while shaping the future of marketing.
- Qualifications: 15+ years in B2B marketing with strong leadership and strategic planning skills.
- Other info: Be part of a culture that celebrates diversity and encourages personal growth.
The predicted salary is between 72000 - 108000 £ per year.
OverviewCisco\’s Global Field & Partner Marketing team is seeking an organized and motivated Sr. Director responsible for driving the intersection of Sales, Virtual Demand Center, Partner Marketing and direct campaign / demand generation for Mid-Market and Medium Business Velocity activation. This includes managing the marketing operations to build pipeline and deliver sales enablement spanning Security, Networking and Collaboration for this new Cisco go-to-market capability.ResponsibilitiesUnderstand SVP priorities and transformation plans for Field & Customer Marketing, C Suite engagement, Sponsorships & Talent Development; establish and clearly articulate plans to build on existing work already underway; bring new ideas and approaches that will assist in transforming experiential event activations across Cisco.Drive cross-organizational collaboration, alignment, and execution around key strategic initiatives and campaign pillars for inclusion in Account-based Marketing activities; operational rigor to ensure execution and impact; forge positive relationships; work in a matrixed organization to win together.Proactively identify challenges and opportunities requiring executive engagement.Partner cross-functionally to establish and report key performance indicators, track program results against intended business outcomes, and assess overall efficiency of the initiative.Ability to problem solve creatively to complete complex assignments.Oversee resource planning.Lead and mentor teams cross-functionally and collaboratively throughout the organization.Partner with executive communications to deliver effective & timely messaging.The ideal candidate moves easily between thinking strategically and acting efficiently on tactics, while developing a strong, consistent process for cross-functional engagement and execution of Field and Customer Marketing engagements and initiatives.15+ years B2B Marketing and Event execution.15+ years supporting multi-disciplined marketing capabilities and Go-to-market strategies.Global marketing leadership experience.15+ years managing budgets and finances across multiple global organizations.Ability to make data driven decisions.Collaborative leadership style with proven ability to develop complex, multi-dimensional engagement plans that incorporate all facets of marketing, including: programmatic, events, sponsorship activity, brand building and field marketing.Sophisticated communication and interpersonal skills to cultivate and maintain relationships with stakeholders and collaborators.Experience interacting with, presenting to and influencing all levels of leadership.Ability to influence without authority.Company culture and benefits#WeAreCisco where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all. Our passion is connection—we celebrate our employees\’ diverse set of backgrounds and focus on unlocking potential. Cisconians often experience one company, many careers where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. Dedicated paid time off to volunteer—80 hours each year—allows us to give back to causes we are passionate about, and nearly 86% do.Our purpose, driven by our people, is what makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet their sustainability goals is what we do best. We ensure that every step we take is a step towards a more inclusive future for all. Take your next step and be you, with us!Message to applicants applying to work in the U.S. and/or Canada: When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate\’s hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.U.S. employees have access to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-Exempt new hires accrue up to 16 days of vacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco\’s flexible Vacation Time Off policy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations. All new hires are eligible for Sick Time Off subject to Cisco\’s Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter. Up to 80 hours of unused sick time will be carried forward from one calendar year to the next such that the maximum number of sick time hours an employee may have available is 160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:.75% of incentive target for each 1% of revenue attainment up to 50% of quota;1.5% of incentive target for each 1% of attainment between 50% and 75%;1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. #J-18808-Ljbffr
Senior Director, Marketing - Mid-Market and Medium Business Velocity employer: Cisco Systems, Inc.
Contact Detail:
Cisco Systems, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Director, Marketing - Mid-Market and Medium Business Velocity
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you tailor your responses and show that you’re not just another candidate, but someone who truly fits into their team.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online resources to refine your answers. Focus on articulating your experience and how it relates to the role you’re applying for. The more comfortable you are, the better you’ll perform.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way in leaving a positive impression. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Senior Director, Marketing - Mid-Market and Medium Business Velocity
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in B2B marketing and event execution. We want to see how your skills align with the role, so don’t be shy about showcasing your relevant achievements!
Showcase Your Leadership Style: As a Senior Director, we’re looking for someone who can lead and mentor teams effectively. Share examples of how you’ve successfully collaborated across functions and influenced stakeholders in your previous roles.
Be Data-Driven: We love candidates who can make decisions based on data! Include specific metrics or KPIs from your past experiences that demonstrate your ability to track program results and assess efficiency.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Cisco Systems, Inc.
✨Know Your Stuff
Before the interview, dive deep into Cisco's marketing strategies and recent campaigns. Familiarise yourself with their approach to mid-market and medium business velocity. This will not only show your genuine interest but also help you articulate how your experience aligns with their goals.
✨Showcase Your Leadership Skills
As a Senior Director, you'll need to demonstrate your collaborative leadership style. Prepare examples of how you've successfully led cross-functional teams in the past. Highlight specific instances where your strategic thinking and problem-solving skills made a significant impact on campaign outcomes.
✨Be Data-Driven
Cisco values data-driven decision-making. Be ready to discuss how you've used KPIs to track marketing performance and adjust strategies accordingly. Bring concrete examples of how your analytical skills have led to successful marketing initiatives in previous roles.
✨Engage with Their Culture
Familiarise yourself with Cisco's company culture and values, especially their commitment to inclusivity and community engagement. During the interview, express how your personal values align with theirs and share any relevant experiences that demonstrate your commitment to fostering an inclusive environment.