At a Glance
- Tasks: Plan and execute exciting marketing campaigns with top tech vendors.
- Company: Join a dynamic team at a leading tech distribution company.
- Benefits: Enjoy competitive pay, flexible hours, and opportunities for growth.
- Other info: Collaborative environment with chances to learn from industry experts.
- Why this job: Make an impact in the tech world while developing your marketing skills.
- Qualifications: 1+ year of marketing experience and a passion for technology.
The predicted salary is between 35000 - 45000 € per year.
The Vendor Marketing Specialist is responsible for planning, executing, and optimising vendor-led marketing initiatives in close coordination with the Marketing Manager, internal stakeholders, external vendors, and third-party partners. The role focuses on demand generation, pipeline contribution, digital execution, and ROI-driven campaigns across multiple channels.
Key Responsibilities
- Build and maintain strong relationships with technology vendors and strategic partners, understanding their business goals, target audiences, and marketing objectives.
- Develop and execute joint marketing strategies and co-funded campaigns aligned with both vendor objectives and Hiperdist's commercial goals.
- Negotiate and manage marketing agreements, MDF usage, and co-investment plans with vendors.
- Plan and run demand generation campaigns across digital, partner, and event channels to generate qualified leads and support sales pipeline growth.
- Execute integrated campaigns including email marketing, LinkedIn campaigns, webinars, landing pages, and partner promotions.
- Ensure effective lead handover, tracking, and follow-up alignment with sales teams through CRM and reporting tools.
- Create and manage co-branded marketing content such as blogs, case studies, whitepapers, videos, infographics, and social media assets.
- Develop vendor-specific marketing collateral ensuring brand consistency, clear value propositions, and regional relevance.
- Work closely with design and content teams to deliver high-quality creative assets on time.
- Manage and update company and campaign websites using WordPress, including landing pages, microsites, and event pages.
- Maintain strong SEO knowledge, applying on-page optimisation, keyword strategy, metadata, and content structure to improve organic visibility and traffic.
- Support the implementation of the Group Digital Strategy, ensuring campaigns are digitally optimised and measurable.
- Plan, coordinate, and execute vendor-led events including webinars, workshops, partner enablement sessions, trade shows, and conferences.
- Manage end-to-end event logistics, registrations, speaker coordination, and post-event follow-ups to maximise engagement and lead conversion.
- Monitor campaign performance using analytics and reporting tools, tracking KPIs such as leads, MQLs, pipeline contribution, and ROI.
- Prepare performance reports and insights for internal stakeholders and vendors, recommending data-driven optimisations.
- Continuously refine campaigns based on results and feedback.
- Manage the vendor marketing budget, ensuring efficient allocation of resources and compliance with approved spend.
- Track costs, ROI, and MDF utilisation, ensuring transparency and accountability.
- Collaborate cross-functionally with sales, product marketing, finance, design, and content teams to ensure smooth execution of campaigns.
- Support vendor training and enablement, ensuring partners understand Hiperdist's positioning, offerings, and go-to-market approach.
- Gather feedback post-campaign and apply learnings to improve future initiatives.
- Stay up to date with marketing trends, digital tools, and emerging technologies to keep vendor marketing initiatives innovative and competitive.
- Proactively identify opportunities to improve processes, campaign effectiveness, and partner engagement.
Marketing Specialist in London employer: CIS Nigeria
At Hiperdist, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. As a Marketing Specialist, you will have the opportunity to work closely with leading technology vendors, driving impactful marketing initiatives while benefiting from professional growth opportunities and a supportive team environment. Our commitment to employee development, coupled with a dynamic approach to digital marketing, ensures that you will thrive in your role and contribute meaningfully to our success.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Specialist in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, webinars, and workshops to meet potential employers and fellow marketers. Remember, it’s all about building relationships that can lead to job opportunities.
✨Show Off Your Skills
Create a portfolio showcasing your best marketing campaigns and projects. Use platforms like LinkedIn to share your work and insights. This not only highlights your skills but also shows your passion for marketing!
✨Ace the Interview
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially in demand generation and campaign execution. Confidence is key!
✨Apply Through Our Website
Don’t forget to check out our website for the latest job openings! Applying directly through us gives you a better chance of being noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Specialist in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Specialist role. Highlight your relevant experience, especially in vendor marketing and demand generation. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your background makes you a perfect fit. We love seeing enthusiasm and personality!
Showcase Your Achievements:When detailing your experience, focus on specific achievements and metrics. Did you increase leads by a certain percentage? Share those numbers! We appreciate data-driven results that demonstrate your impact.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at CIS Nigeria
✨Know Your Vendors
Before the interview, research the technology vendors and strategic partners relevant to the role. Understand their business goals and marketing objectives. This will help you demonstrate your ability to build strong relationships and align marketing strategies with their needs.
✨Showcase Your Campaign Experience
Be ready to discuss specific demand generation campaigns you've planned and executed. Highlight your experience with digital channels like email marketing and social media. Use metrics to showcase your success, such as lead generation numbers or ROI improvements.
✨Demonstrate Cross-Functional Collaboration
Prepare examples of how you've worked with different teams, such as sales, design, and content. Emphasise your ability to collaborate effectively to ensure smooth campaign execution. This shows that you can navigate the complexities of cross-functional projects.
✨Stay Current with Marketing Trends
Familiarise yourself with the latest marketing trends and digital tools. Be prepared to discuss how you would apply these trends to improve vendor marketing initiatives. Showing that you're proactive about learning will impress interviewers and demonstrate your commitment to innovation.
