At a Glance
- Tasks: Lead innovative Meta advertising strategies and drive client success through data-driven insights.
- Company: Join Circus PPC, an award-winning agency known for its transparency and growth-focused culture.
- Benefits: Enjoy a flexible hybrid work environment, competitive salary, and 33 days holiday plus your birthday off!
- Other info: Be part of a supportive team that values honesty, continuous growth, and celebrates success together.
- Why this job: Make a real impact in a dynamic role while mentoring others and shaping the future of PPC.
- Qualifications: Proven experience with Meta Ads and a passion for data-driven decision-making.
The predicted salary is between 36000 - 60000 £ per year.
Are you a Paid Social strategist who has worked across Meta (Facebook & Instagram) to scale and transform client performance? Do you thrive on crafting innovative, cross-channel strategies and seeing substantial, tangible results? Do you love diving deep into complex data, unearthing high-level strategic insights, and mentoring others? Then step right up! Circus PPC is an award-winning, independent specialist agency based in Leeds, dedicated to delivering measurable, high-impact growth and outstanding results for our diverse portfolio of ambitious clients. We’re driven by data, committed to transparency, and passionate about the power of PPC.
We’re looking for an exceptional and highly strategic Senior Paid Social Manager to join our expanding team. This is a high-impact, leadership role where you’ll take the strategic lead on managing, optimising, and significantly growing our most complex clients’ Meta (Facebook & Instagram) advertising accounts, acting as their senior strategic partner.
Responsibilities- Senior Strategic Leadership: Defining, implementing, and overseeing advanced, full-funnel Meta advertising strategies across Facebook and Instagram to align with and aggressively exceed key client business objectives and KPIs (e.g., LTV, blended ROAS, enterprise-level CPA goals, Market Share).
- Complex Account Ownership & Scaling: Taking full, senior-level ownership of a portfolio of our largest and most complex client Meta PPC accounts, driving significant growth, ensuring consistent performance at scale, and guaranteeing maximum client satisfaction.
- Advanced Audience Strategy: Pioneering sophisticated audience research, advanced segmentation, and creative targeting strategies (including Custom/Lookalike audiences and CRM integration) to capture the highest-value customers.
- Creative Testing Frameworks: Collaborating with clients/internal teams to develop high-impact ad creatives and copy, and designing rigorous, continuous A/B testing frameworks to maximise engagement and conversion efficiency.
- Budget, Bidding & Attribution Mastery: Masterfully managing and optimising substantial campaign budgets, implementing advanced bidding strategies, and advising clients on multi-touch attribution to maximise holistic ROI and deliver unparalleled cost-efficiency.
- In-depth Performance Analysis & Insight Generation: Continuously monitoring performance, conducting complex data modelling and analysis, and translating this data into high-level, actionable strategic insights and innovative recommendations for portfolio-wide optimisation.
- Platform Innovation & Thought Leadership: Proactively staying ahead of and implementing cutting-edge Meta platform updates, new ad formats, and emerging industry trends, often becoming the internal expert.
- Senior Client Partnership & Consulting: Building and maintaining strong, strategic relationships with senior client stakeholders. Leading regular performance reviews, presenting strategic blueprints, simplifying complex data, and collaboratively evolving strategies based on their long-term business goals.
- Cross-Departmental Strategy: Working effectively with internal teams to architect integrated, holistic, and unified Paid Media strategies.
- New Business & Mentorship: Taking a lead role in delivering complex Meta pitches to existing and new clients, and potentially mentoring junior team members.
- An Elite Meta Ads Strategist: Demonstrable, hands-on experience managing and scaling multi-six-figure+ Meta (Facebook & Instagram) advertising budgets and delivering exceptional, transformative results for high-profile clients, ideally within a high-growth agency environment.
- Highly Analytical & Data-Driven: A genuine passion for complex numbers, an ability to spot nuanced trends, and the skill to use these insights to drive sophisticated, high-value strategic decisions. Expert proficiency in Meta Ads Manager and advanced reporting/BI tools.
- Executive-Level Strategic Thinker: Proven ability to rapidly translate complex client business goals into highly effective, scalable, and full-funnel Meta advertising strategies.
- Senior Client Partner: An exceptional relationship builder with impeccable communication, negotiation, and presentation skills, capable of confidently consulting with senior stakeholders and simplifying complex PPC concepts for a c-suite audience.
- Pioneer & Innovator: A proactive mindset, always seeking opportunities to radically improve performance, test ground-breaking approaches, and maintain the agency’s position at the cutting edge of Meta advertising.
- Master of Organisation: Meticulous attention to detail while expertly managing multiple complex client accounts, aggressive deadlines, and competing high-priority objectives.
- Advanced Problem Solver: Resourceful, resilient, and adept at troubleshooting high-level technical and campaign-performance issues effectively.
- Strategically Results-Oriented: Laser-focused on exceeding challenging client KPIs and demonstrating clear, substantial ROI.
- Extensive experience with other paid social platforms (e.g., LinkedIn, TikTok, Pinterest) at a strategic level.
- Advanced expertise in Google Analytics (GA4) and implementing sophisticated conversion tracking setups (e.g., Server-Side Tracking, Conversions API).
- Relevant industry certifications (e.g., Meta Blueprint, Google Analytics Certification).
- Prior experience mentoring or managing junior team members.
At Circus, we don’t do smoke and mirrors. We believe in:
- Specialist Focus: We do PPC and PPC only, with a dedicated, expert team.
- Direct Client Access: You’ll work directly with your clients, building strong relationships.
- Continuous Growth: We invest in our team’s development and are committed to staying industry-leading.
- Honesty & Transparency: We provide upfront, honest advice with no hidden agendas.
- Award-Winning Culture: We’re proud to be recognised as a ‘Best Place To Work’, fostering an environment where our team thrives.
- Your Success is Our Success: We’re motivated by the radical growth we can generate for our clients, and that same passion applies to your career progression.
A flexible way of working (hybrid), a sociable, supportive workplace environment, company pension scheme, casual dress code, early finish Fridays, monthly team social events (including Summer and Christmas Party), 33 days holiday (including Bank Holidays), plus your birthday off, private medical, and biannual salary reviews.
Ready to join the main event? If you’re a Meta PPC pro looking for a challenging yet rewarding role in a supportive and expert agency, we want to hear from you!
To Apply: Please submit your CV along with a cover letter outlining your relevant Meta PPC experience and why you’re the perfect fit for Circus PPC to careers@circusppc.com. Location: Leeds, UK (Hybrid/Office-based options available – details to be discussed).
Senior Paid Social Manager in Leeds employer: Circus PPC Agency Ltd
Circus PPC is an award-winning agency in Leeds that prioritises employee growth and a supportive work culture, making it an excellent employer for those passionate about Paid Social. With a commitment to transparency and continuous development, employees enjoy a flexible hybrid working environment, generous holiday allowances, and opportunities for mentorship and career progression, all while being part of a team that celebrates success together.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Paid Social Manager in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Circus PPC Agency Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Circus PPC Agency Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Circus PPC Agency Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Circus PPC Agency Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Paid Social Manager in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Circus PPC Agency Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Circus PPC Agency Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Circus PPC Agency Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Circus PPC Agency Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Circus PPC Agency Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Circus PPC Agency Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
