Senior Digital Analyst - Bradford
Senior Digital Analyst with excellent e-commerce retail / B2C customer digital analysis / customer journey analysis, reporting & Google Tag Manager experience is required by a leading ecommerce retail company based near Leeds. This role is hybrid working, ideally 2 - 3 days in the office.
This is not just reporting data, but owning GA4, GTM, attribution, customer journey analysis, marketing performance measurement, and stakeholder enablement.
You should have the following experience:
- Analysing customer behaviour, journey data and online purchasing patterns within an eCommerce environment
- Hands-on experience with web analytics tools such as Google Analytics 4 (GA4) and customer journey analysis methodologies
- Strong ability to identify customer trends, issues and conversion opportunities using website and marketing data.
- Ability to work identify problems through digital analytics, produce reports then work with different marketing stakeholders so they are able to rectify these issues
- Translating complex customer and trading data into clear, actionable insights that improve customer experience and commercial performance.
- Strong understanding of customer acquisition, retention, engagement and conversion metrics, with the ability to make data-driven recommendations.
- Experience evaluating the effectiveness of digital marketing campaigns and understanding how different channels influence customer behaviour and sales performance.
- Ideally some knowledge of Google Tag Manager & understanding data layers / digital tracking frameworks
We are looking for an experienced ecommerce analytics professional with strong GA4 and GTM expertise, experience in digital tracking and data governance, and a proven ability to turn customer, marketing and eCommerce data into actionable commercial insights. The ideal candidate will have experience with attribution, customer journey analysis, stakeholder engagement, and working closely with development and marketing teams in a fast-paced digital environment
They are looking to pay a starting salary of £50,000 - £60,000 + Hybrid working.
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Senior Digital Analyst - Bradford employer: Circle Recruitment
As a Senior Film & Motion Engineer at our Bristol location, you'll be part of a dynamic and innovative team that values creativity and collaboration. We offer competitive salaries, comprehensive benefits, and ample opportunities for professional growth, all within a supportive work culture that encourages experimentation and the exploration of new technologies. Join us to make a meaningful impact on global projects while enjoying the flexibility of a hybrid working model.
