Digital Analytics & Insights Manager - Bradford

Digital Analytics & Insights Manager - Bradford

Full-Time 63000 - 77000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead digital analytics to enhance customer journeys and marketing performance.
  • Company: Dynamic e-commerce retail company near Bradford with a focus on innovation.
  • Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
  • Other info: Join a collaborative team and enjoy excellent career advancement opportunities.
  • Why this job: Make a real impact by transforming data into actionable insights in a fast-paced environment.
  • Qualifications: Experience with GA4, GTM, and strong analytical skills in e-commerce.

The predicted salary is between 63000 - 77000 £ per year.

Digital Analytics & Insights Manager - Bradford

To be considered for an interview, please make sure your application is full in line with the job specs as found below.

Digital Analytics & Insights Manager with excellent e-commerce retail / B2C customer insight analysis / customer journey analysis, reporting & Google Tag Manager experience is required by a leading ecommerce retail company based near Bradford.

This role is hybrid working, ideally 2 - 3 days in the office.

This is not just reporting data, but owning GA4, GTM, attribution, customer journey analysis, marketing performance measurement, and stakeholder enablement.

You should have the following experience:
* Analysing customer behaviour, journey data and online purchasing patterns within an e Commerce environment

  • Hands-on experience with web analytics tools such as Google Analytics 4 (GA4) and customer journey analysis methodologies
  • Strong ability to identify customer trends, issues and conversion opportunities using website and marketing data.
  • Ability to work identify problems through digital analytics, produce reports then work with different marketing stakeholders so they are able to rectify these issues
    * Translating complex customer and trading data into clear, actionable insights that improve customer experience and commercial performance.
    * Strong understanding of customer acquisition, retention, engagement and conversion metrics, with the ability to make data-driven recommendations.
    * Experience evaluating the effectiveness of digital marketing campaigns and understanding how different channels influence customer behaviour and sales performance.
  • Ideally some knowledge of Google Tag Manager & understanding data layers / digital tracking frameworks

We are looking for an experienced ecommerce analytics professional with strong GA4 and GTM expertise, experience in digital tracking and data governance, and a proven ability to turn customer, marketing and e Commerce data into actionable commercial insights.

The ideal candidate will have experience with attribution, customer journey analysis, stakeholder engagement, and working closely with development and marketing teams in a fast-paced digital environment
This role would suit a current Digital Analytics Manager or a Senior Digital Insight Analyst that is looking for that step up.

They are looking to pay a starting salary of £50,000 - £70,000 + Hybrid working.

Keywords: Digital Analytics & Insights Manager / Ecommerce / B2C / Google Tag Manager / Google Analytics / Customer Insight Bradford / Leeds / Yorkshire
Circle Recruitment is acting as an Employment Agency in relation to this vacancy.

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Digital Analytics & Insights Manager - Bradford employer: Circle Group

As a System Optimisation Lead with our government client, you will thrive in a dynamic hybrid work environment located in either London or Leeds. The company fosters a supportive culture that prioritises employee growth through training and development opportunities, while also offering competitive daily rates and the chance to make a meaningful impact on public sector transformation initiatives. Join us to be part of a team that values collaboration, innovation, and inclusivity, ensuring that your contributions are recognised and rewarded.

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Contact Details:

Circle Group Recruitment Team

We think you need these skills to ace Digital Analytics & Insights Manager - Bradford

E-commerce Retail Analysis
B2C Customer Insight Analysis
Customer Journey Analysis
Google Analytics 4 (GA4)
Google Tag Manager (GTM)
Attribution Analysis
Marketing Performance Measurement