At a Glance
- Tasks: Drive growth through strategic category management and data analysis.
- Company: Globally recognised brand in high-end professional hair styling tools.
- Benefits: Career growth opportunities, skill development, and a diverse, inclusive workplace.
- Other info: Join a dynamic team focused on performance and market trends.
- Why this job: Make an impact in the beauty industry with innovative strategies and cross-functional collaboration.
- Qualifications: Degree level education and 2 years' experience in Hair/Beauty/Fashion marketing.
The predicted salary is between 45000 - 55000 £ per year.
Reporting to the Head of Category & Trade Marketing for the UK & Ireland, the Category Manager will be responsible for driving our growth via a product category strategy. By using data and insights, the Category Manager will determine the opportunity for ghd's strategic priority categories. Therefore, determining the relevant category strategy required including the optimum level of investment, the right distribution and activations needed to reach the maximum potential. The Category Manager will work cross functionally to bring to life the strategy across all commercial and marketing teams.
Responsibilities
- Oversee the entire performance and strategy of a product category (e.g., Stylers, Dryers, Wet to Dry).
- Analyze sales data, consumer insights, and market trends to optimize product mix and pricing.
- Identify customer targets within the category and educate internal teams on the opportunities for targeting.
- Collaborate with cross‑functional teams to secure 360 support across channels to drive category performance in line with the category A+CP budget goals.
- Ensure category profitability, growth, and alignment with the company's broader marketing strategy.
- Work closely with the Head of Category and Trade Marketing to upskill commercial and marketing teams, ensuring understanding of category customer targets for all activations, promotions and new product launches.
- Challenge and hold all teams accountable for performance to meet overarching business objectives and the defined category roadmap.
- Work with commercial and customer teams to develop ranging and differentiation plans, using data analysis to reinforce strategic recommendations.
- Collaborate with the demand planner to forecast long‑term product demand and size the prize.
- Keep abreast of consumer trends in the market via data sources and understanding of the competitor landscape.
Qualifications
- Relevant degree level or equivalent.
- Minimum 2 years' experience in Hair/Beauty/Fashion/Luxury marketing or knowledge of fashion and premium brand behaviour.
- Exceptional P&L and commercial acumen.
- Deep understanding of category management and market dynamics.
- Strong analytical and data interpretation skills to drive category performance.
- Expertise in category management, pricing & promotional strategies, and retail optimization.
- Excellent communication and collaboration skills to work across multiple teams and external facing customers.
We are a globally recognised brand in high‑end professional hair styling tools. We are committed to creating a diverse, inclusive, and innovative workforce in line with our company values. The role supports career growth and skill development across cross‑functional interactions.
Category Manager employer: CIPS
CIPS is an exceptional employer, offering a dynamic work environment in Peterborough where you can thrive as an Assessment Operations Co-ordinator. With a strong focus on employee development and a collaborative culture, you'll enjoy generous benefits such as 25 days of holiday, private medical insurance, and access to excellent facilities including a gym. Join us to be part of a global organisation that values your contributions and supports your professional growth.
StudySmarter Expert Advice🤫
We think this is how you could land Category Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their category strategies and be ready to discuss how your experience aligns with their goals. Show them you’re not just another candidate, but someone who truly gets their brand.
✨Tip Number 3
Practice your pitch! Be clear about your achievements and how they relate to the role of Category Manager. Use data and insights from your past experiences to demonstrate your analytical skills and commercial acumen.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team at ghd.
We think you need these skills to ace Category Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Category Manager. Highlight your experience in hair, beauty, or fashion marketing, and showcase your analytical skills. We want to see how you can drive growth through data and insights!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about category management and how your background aligns with our goals at ghd. Let us know how you can contribute to our success!
Showcase Your Analytical Skills:Since this role involves a lot of data analysis, make sure to include examples of how you've used data to inform decisions in previous roles. We love seeing candidates who can turn numbers into actionable strategies!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at CIPS
✨Know Your Categories
Before the interview, dive deep into ghd's product categories like Stylers and Dryers. Understand their market position, recent trends, and how they stack up against competitors. This knowledge will help you demonstrate your analytical skills and show that you're genuinely interested in the role.
✨Data is Your Best Friend
Brush up on your data analysis skills! Be prepared to discuss how you've used data and insights in previous roles to drive category performance. Think of specific examples where your analysis led to successful strategies or optimisations, as this will highlight your commercial acumen.
✨Collaboration is Key
Since the role involves working cross-functionally, think of times when you've successfully collaborated with different teams. Be ready to share examples that showcase your communication skills and how you’ve brought teams together to achieve a common goal.
✨Stay Ahead of Trends
Keep yourself updated on the latest consumer trends in the hair and beauty industry. During the interview, mention any recent trends you've noticed and how they could impact ghd's category strategy. This shows that you're proactive and have a finger on the pulse of the market.
