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- Tasks: Lead B2B growth by managing strategic partnerships and market expansion across Europe.
- Company: Cipla is a leading global pharmaceutical company focused on providing accessible healthcare.
- Benefits: Enjoy a full-time role with opportunities for travel and professional development.
- Why this job: Join a dynamic team driving impactful healthcare solutions in a collaborative environment.
- Qualifications: Bachelor's in pharmacy or related field; MBA preferred, with 8+ years in pharma business development.
- Other info: Mid-senior level position with a focus on generics and B2B models.
The predicted salary is between 43200 - 72000 £ per year.
Role Overview:
The Lead – B2B Business Development & Strategic Expansion will be responsible for driving growth of the B2B business across European markets by identifying, developing, and managing strategic partnerships.
Key Accountabilities:
1. Strategic Expansion & Market Development:
Identify and evaluate new market opportunities across Europe for generic pharmaceutical products.
Develop and execute strategic expansion plans aligned with company goals.
Lead market entry strategies including product registration, pricing, and partner selection
Chalk out the 5 year plan with detailed P&L view and tight management
Develop mechanisms to track the launches, tenders, inventory levels etc with the partners
2. Portfolio & Commercial Strategy
Collaborate with internal teams (Regulatory, R&D, Supply Chain, Finance) to align product portfolio with market needs.
Monitor competitive landscape and pricing trends to inform portfolio decisions.
Drive profitability and volume growth through strategic product launches and lifecycle management.
Leverage the available portfolio (both IH/IL) and develop relevant product wise strategy
Basis the market requirements, develop the “wish‑list portfolio” by market & segment and work with internal teams to get it – either with BDnL route or in-house development
3. Partnership Development & Management
Build and maintain strong relationships with existing and potential B2B partners (distributors, marketing authorization holders, etc.).
Negotiate and finalize commercial agreements including licensing, supply, and co‑development deals.
Ensure partner alignment with company standards and compliance requirements.
4. Design and implement the Tender sales strategy for the country to ensure big deals for Cipla, in line with expected business targets.
Define a unique strategy for the tender business for each institutional segment separately (e.g.: Private Hospitals, government hospitals, Local Government Bodies, MOH, etc.) in close liaison with the B2B head to ensure big deal wins for Cipla.
Closely monitor the tenders being published/ circulated by the official government and none governmental bodies and analyse the tenders to evaluate Cipla’s eligibility for participation.
Identify and prioritize the tenders for participation based on Cipla’s therapy focus, deal potential and competition.
Act as the point of contact for all tender business‑related activities for Cipla, in the country
5. Cross-functional Leadership
Act as a key liaison between internal stakeholders and external partners.
Lead cross‑functional teams to ensure timely execution of business development initiatives.
Provide regular updates to senior leadership on business performance and strategic initiatives.
Educational qualifications:
Bachelor’s degree in pharmacy/Life Sciences/Business or related field; MBA preferred.
Relevant experience:
8+ years of experience in pharmaceutical business development, with a focus on generics and B2B models
Strong understanding of European pharmaceutical regulations, market dynamics, and pricing mechanisms.
Proven track record in deal‑making, partner management, and strategic planning.
Excellent communication, negotiation, and stakeholder management skills.
Ability to travel across Europe as required
Analytical and commercial acumen with strong data‑based decision making skills
Networking and relevant industry connects, with ability to lead conversations independently
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Lead – B2B Business Development & Strategic Expansion employer: Cipla
Contact Detail:
Cipla Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead – B2B Business Development & Strategic Expansion
✨Tip Number 1
Network actively within the pharmaceutical industry, especially focusing on B2B connections. Attend relevant conferences and seminars to meet potential partners and stakeholders who could be valuable in your role.
✨Tip Number 2
Stay updated on European pharmaceutical regulations and market trends. This knowledge will not only help you in interviews but also demonstrate your commitment to understanding the landscape in which you'll be operating.
✨Tip Number 3
Prepare to discuss specific examples of successful partnerships or deals you've managed in the past. Highlighting your experience with strategic planning and execution will set you apart from other candidates.
✨Tip Number 4
Familiarise yourself with Cipla's existing product portfolio and recent market activities. Showing that you have done your homework on the company will impress the hiring team and demonstrate your genuine interest in the position.
We think you need these skills to ace Lead – B2B Business Development & Strategic Expansion
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B business development and strategic expansion. Focus on achievements that demonstrate your ability to drive growth and manage partnerships, particularly in the pharmaceutical sector.
Craft a Compelling Cover Letter: Your cover letter should reflect your understanding of the European pharmaceutical market and your strategic vision for B2B growth. Mention specific examples of past successes in similar roles and how they align with the responsibilities outlined in the job description.
Highlight Relevant Skills: Emphasise skills such as negotiation, stakeholder management, and analytical abilities. Provide concrete examples of how you've used these skills to achieve results in previous positions, especially in relation to market entry strategies and partnership development.
Showcase Industry Knowledge: Demonstrate your understanding of European pharmaceutical regulations and market dynamics. Mention any relevant connections or networks you have within the industry that could benefit Cipla in this role.
How to prepare for a job interview at Cipla
✨Research the Company and Market
Before your interview, make sure to thoroughly research Cipla and its position in the European pharmaceutical market. Understand their product portfolio, recent developments, and competitors. This knowledge will help you demonstrate your interest and ability to contribute to their strategic expansion.
✨Prepare for Scenario-Based Questions
Given the role's focus on strategic partnerships and market development, be ready to discuss specific scenarios where you've successfully identified market opportunities or negotiated deals. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly.
✨Showcase Your Cross-Functional Leadership Skills
Highlight your experience in leading cross-functional teams and collaborating with various departments. Be prepared to provide examples of how you've effectively communicated and aligned different stakeholders towards a common goal, especially in a B2B context.
✨Demonstrate Analytical and Commercial Acumen
The role requires strong analytical skills and data-based decision-making. Be ready to discuss how you've used data to inform your strategies in previous roles. You might also want to prepare insights on current trends in the pharmaceutical industry that could impact Cipla's business.
